I’m a big follower of all-in-one digital selling systems Is GoHighLevel a MLM.
For this certain factor I’m a big follower of tools like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, in addition to other alternatives I’ve examined below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually used GoHighLevel, I can claim it’s certainly worth your time to find out about my experience prior to committing to an annual registration.
I’ll keep it short, sweet, and informative.
We’ll likewise touch comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
This way, you’ll make a buy choice you will not regret.
What I like regarding GoHighLevel
- All-in-one system: GoHighLevel combines crucial sales and marketing tools to replace multiple standalone options.
- SMS messaging: Two-way interaction that’s more interesting than standard e-mail.
- Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow devices for division, contact management, and custom procedures.
- Affordable: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels choices ($ 150+/ month).
- SaaSPreneur program: Popular amongst company owners for
- GoHighLevel marketing.
- Integration-friendly: Works with Zapier, email devices, and texting systems.
What I do not such as regarding GoHighLevel
- Email broadcasts can obtain expensive with even more subscribers: You pay $0.01 per email, which, with say, 30,000 customers, can blow up previous $300 monthly. That’s a lot more pricey than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their email solution is reliant on Mailgun, and people transitioning from other e-mail marketing software application to GoHighLevel reported a substantial decrease in email deliverability. This is one substantial con that might at some point require you out of GHL.
- Jack of all trades and a master of couple of? While workflow automations are pretty good, alternative systems go deeper for numerous of the other essential functions, such as training course creation, community involvement, etc. However the likes of Kajabi expense over $159/month to produce or offer more than 3 courses/products.
- Suitable for digital companies and software application resellers: GoHighLevel’s capacities will certainly make the most feeling (and ROI) if you are doing B2B business, not so much if you are a content creator.
In advance bottomline Is GoHighLevel a MLM
I like that GoHighLevel packages a variety of devices under one roofing system.
For digital firms that aren’t concentrated on showy features, several of these devices– like the CRM and sales funnel builder– can easily change platforms like ClickFunnels and Kajabi.
Nonetheless, while devices for course development and subscriptions are practical, they do not stand out as unique.
You don’t have expert training course creation features like you find on Kajabi or Teachable.
That claimed, GoHighLevel offers endless funnels, internet sites, and items beginning at simply $97/month, which is a huge plus for companies handling several clients or projects.
I assume this pricing framework aligns completely with their target market.
And also, I like the company it provides (I can develop and manage sub-accounts for various customers under a single major account).
What Does GoHighLevel Do?
GoHighLevel aims to be a detailed platform that meets most of your agency’s digital sales and marketing requirements.
It includes devices for e-mail marketing, training course development, workflow automation, CRM, site and landing page structure, and extra.
Its objective is to change all the various other tools you may presently be utilizing, and it’s not timid about that.
GHL is one-of-a-kind from a lot of comparable systems (like ClickFunnels and Kajabi) as a location for marketing agencies and software resellers.
Its pricing seems fair, also ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a suitable layout that makes it very easy to jump right in and get to function.
A lot of customers find the UI and UX chaotic, with features organized illogically.
As an example:
The platform has three separate settings panels for managing overall, individual, and product arrangements.
Unusually enough, the links to access these core setups are scattered across contrary sides of the display– making no sense in any way!
It provides beneficial development and efficiency information, including lead sources, leads in the pipeline, conversion rates, designated tasks for particular users, customized KPIs, reports and even more.
Include extra information therein, and it still feels clean and well-organized.
I likewise such as that you can produce multiple dashboards if you want to arrange various records in different control panels.
It is also great for keeping different views for the account proprietor (you) and sub-accounts (your customers).
As I informed you, GoHighLevel seems like it has a lot of rough edges when it concerns UI/UX, and the codebase appears to be not that clean.
GoHighLevel Funnels
To construct a client’s website, make landing pages, or create a sales funnel in GoHighLevel, you must first develop a sub-account by including their information.
After this, change to the developed sub-account (” Change to Sub-Account”), click Sites, and then Funnels. No concerns. It took me numerous tries prior to I got the circulation, too.
HighLevel Funnels lets you develop limitless sales funnels, unlike platforms like Kajabi that have restrictions.
Additionally, there are suitable funnel templates (greater than 1,000) to obtain you started rapidly right here.
From my experience, you will not require much competence to create landing pages and sales funnels with GoHighLevel.
You can additionally personalize the templates on your own or have GoHighLevel do it for you.
I picked myself since I wished to create sophisticated, custom-made funnels from square one with its drag-and-drop builder. You simply include the steps.
Something else right here.
GoHighLevel’s Snapshots feature allows you duplicate effective funnels to sub-accounts, conserving configuration time.
You can likewise duplicate specific steps, split test, and modify your funnels.
Furthermore, GoHighLevel allows for trigger-based notifications to maintain you upgraded on your lead progression.
It perfectly integrates voice telephone calls, SMS, and Facebook Messenger into your funnels, enhancing your lead nurturing efforts.
And also, its visual pipeline administration makes monitoring leads a wind, with the alternative to instantly move underperforming leads to different campaigns.
To streamline points further, GHL supplies a ClickFunnels import feature for simple funnel migration.
Page and Website Builder
GoHighLevel allows you develop web pages from square one or select a template to tailor making use of the user-friendly drag-and-drop builder.
You are likewise free to include prefabricated page areas as you please. Or, use code to develop custom functions.
It really feels as smooth as Elementor for WordPress, incidentally. However, Elementor offers a little bit more, like:
- A larger array of custom fonts/typography
- Robust text computer animations
- Substantial widget collection, and
- Advanced background abilities, such as parallax scrolling, video histories and Is GoHighLevel a MLM
Yet, I dare say HighLevel will be sufficient for numerous (most) of your customers.
The pages can incorporate directly with your GHL sales and marketing automation features, including CRM, visit scheduling, and email capture/nurturing/pipeline.
Pretty helpful!
I likewise like that you can create “worldwide sections” or page areas that are automatically completed when you develop brand-new web pages, conserving you time and making sure a consistent look and feel throughout. One more Elementor-like function I like.
With Brand Boards (under “Marketing > Brand Boards”), you can do the very same for messages and other branding basics.
And, yes, the statistics page shows every little thing happening on your sub-accounts web site, including web page visits and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel allows you develop complex e-mail campaigns and series, full with triggers and automatic follow-ups.
You can easily include links in both e-mails and SMS messages, permitting you to track your receivers’ actions and activate computerized interactions– something I such as.
You can additionally save, send out, or routine emails for optimum times. This is terrific for reaching your audience when they’re probably to open.
GoHighLevel recommends Mailgun for mass emails (their LC service might have lower shipment rates).
It’s a good idea to test GoHighLevel’s e-mail deliverability before completely devoting, as numerous individuals have reported around a 30% lower shipment rate compared to their previous e-mail marketing systems.
Now, I listened to there are over 300 personalized email templates on HighLevel. Regardless of looking the Template Library, I was not able to situate them within a sub-account (Sub-Account Mode).
You do obtain quite a variety of templates when you switch to Firm Mode.
And, you can add your personalized templates although you’ll need to get on the $497 monthly reseller plan.
Within a sub-account, I can only see these six simple templates and the alternative to create and save e-mail templates from square one (and reuse them in various other campaigns).
Right here’s what among them, the “Strategic Planning” template, resembles inside the GHL email design editor:
Not too shabby, but not unique either.
Nevertheless, I simulate that GHL integrates workflow automation right into email marketing, including:
- Invite and Thanks e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and even more.
Furthermore, real-time analytics supply insights into your email campaign efficiency. And this can help you take chances or attend to any type of prospective misses as they show up.
HighLevel CRM
GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels detailed.
GoHighLevel includes a customer website that allows you to track project progress and view past communications.
Its workflow automation feature assists you enhance jobs like get in touch with management, division, and lead motion through your pipe.
Plus, and this is a large and also: GoHighLevel facilitates engaging communications with leads with text messages (SMS/MMS), voicemail declines, and Facebook Carrier. This flexibility means you can get in touch with various customer segments via their chosen communication channels.
Simply a heads up, however– SMS charges apply independently from the registration fee.
I likewise such as the GoHighLevel Social Coordinator.
It allows you develop, save, edit, timetable, message, and evaluate your social media sites content throughout various networks.
It functions like a strong replacement for social networks organizing devices like Buffer, SproutSocial and HootSuite– without any added costs.
However that’s not all; the CRM device likewise provides a number of helpful features:
- Arrange appointments directly within the system from the Calendars tab.
- Combine multi-channel communications to sustain your clients’ preferred techniques of communication and relationship-building.
- Usage tags and smart lists to segment customers for more targeted campaigns.
- Include comprehensive consumer information to every entrance under the Possibility tab, providing you a clearer understanding of your potential customers, leads, and consumers as they move via your aesthetic pipe.
- Advanced lead scoring assists focus on lead nurturing based upon their actions along your pipeline.
And talking leads, allow’s talk about the key product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains tiny and comprehensive courses, complete with memberships, communities and other related sources.
GHL likewise lets you offer physical items making use of ecommerce web pages, like Systeme.io. Yet Dropshipping is not readily available.
GoHighLevel programs sustain a range of content formats, including sound, video, and documents.
This suggests you can accommodate different learning styles and attract a broader range of trainees.
And also, it lets you import a training course from Kajabi, including much more flexibility to your course production efforts.
In my experience, committed on the internet program tools like Kajabi, LearnWorlds, and Thinkific deal much more sophisticated alternatives. These consist of course dripping, social accounts, and progressed community building and administration devices. However, GHL’s offerings will certainly be sufficient for several designers.
GoHighLevel also supplies program certificates and various repayment alternatives, consisting of time payment plan and free courses.
You can quickly connect your training courses to your community for fast gain access to and to boost monetization potential.
What I especially such as is just how straightforward it is to incorporate program items straight with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and extra.
It is just one of my go-to faves about Kajabi, also.
Track Record Administration
Ratings are crucial online, and GoHighLevel recognizes that well.
So, it instantly sends out review requests via SMS, email, and QR code after a transaction.
This feature guarantees you do not miss out on any possibilities to construct reputation and depend on with your audience.
You can also keep an eye on on-line testimonials concerning your services or organization, allowing you to react suitably.
For example, you can redirect adverse feedback to a private form prior to it’s made public.
Or, you can select that can leave a comment based on their rating.
This strategy empowers you to engage directly with customers to solve their concerns without harming your online reputation.
Plus, GoHighLevel streamlines points by allowing you assess client responses across numerous systems– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The system supports typical integration alternatives across repayment processing, social networks and Zapier.
In addition, the App Marketplace, which features both paid and totally free application integrations, is accessible in Agency Mode (for account proprietors) along with for your customers in sub-account setting.
I found around 265 applications throughout numerous business locations, consisting of SMS and live chat integrations, social networks, and marketing automation devices.
You can also integrate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and handle visits and scheduling with Google Schedule.
Plus, QuickBooks integration is offered for economic administration, to name a few options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is just one of GoHighLevel’s piece de resistances.
Essential: You’ll need Company Setting gain access to via the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) supplies:
- Full sub-account rebranding and modification
- Limitless customer sub-accounts at no additional expense
- API accessibility for integrating exterior tools
To resell these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can also market various other software application services to your consumers (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 monthly for every client.
This indicates you’ll require a minimum of 5 clients renewing monthly to recover cost. Any kind of additional clients beyond that will certainly contribute directly to your revenue.
The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, in addition to dozens of Market applications such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, add value to your sub-accounts by consisting of:
- Customized structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, customers could choose GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label choices for apple iphone app, Android application and Desktop computer application.
These apps let you handle all social media, SMS, and email from one location.
Or, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your top quality GHL pages.
In total amount, these are three different mobile applications you can pick from based on your objectives.
Nonetheless, you require to be mindful:
- Resellers are accountable for client support and conflicts; failing to solve concerns can bring about account discontinuation.
- Resellers have to bill a minimum of $97/month per sub-account, limiting pricing versatility.
- Selling lifetime gain access to for an one-time fee is restricted without previous approval.
GoHighLevel Pricing and Assistance Plans
I like that HighLevel’s support is offered right from the control panel (the Assistance and live conversation switches on the leading right and bottom left).
Once you sign up for a trial, you obtain free access to a welcome program, onboarding video tutorials, and a telephone number for support. And yes, they actually respond to!
As for layaway plan, there’s a durable Starter plan readily available for $97, which includes unlimited get in touches with, e-mails, items, funnels, and Is GoHighLevel a MLM.
Still, you’ll likely wish to take into consideration updating to the $297/month prepare for detailed company requirements. Conversely, you can re-sell the GHL system as a SaaS for $497/month.
For support, anticipate a vivid Facebook Team community, paid onboarding, and a done-for-you setup option (also paid).
There’s 24/7 real-time conversation readily available straight from your GHL dashboard, together with useful documentation for self-service help.
Need help configuring GHL?
Setup plans are offered for an additional expense, including a $297 option for HIPAA conformity if that’s something you call for.
You may be under the presumption that the unlimited plan includes limitless email functionality. The various people who whined regarding surcharges in their bank card for sending out an email from their servers without clear openness.
GoHighLevel Alternatives
In conclusion, GoHighLevel bills itself as a total online service platform.
Although it isn’t as detailed in details locations as a few other systems, it does an excellent job in the majority of domain names.
You’ll likely want to keep up it if you’re practical.
In this regard, the leading options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.