What Are The Features of GoHighLevel – Boost Your Agency!

I’m a big follower of all-in-one digital selling systems What Are The Features of GoHighLevel.

For this particular factor I’m a big fan of tools like ClickFunnels.

Yet hey, it’s 2025.

My search led me to GoHighLevel, together with other alternatives I’ve evaluated right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.

Having actually utilized GoHighLevel, I can say it’s most definitely worth your time to hear about my experience before dedicating to a yearly subscription.

I’ll keep it short, pleasant, and insightful.

We’ll likewise touch contrasts with GHL options like Kajabi, ClickFunnels and Systeme.io.

This way, you’ll make a buy decision you won’t be sorry for.

What I like about GoHighLevel

  • All-in-one platform: GoHighLevel incorporates vital sales and marketing tools to replace numerous standalone options.
  • SMS messaging: Two-way communication that’s even more interesting than standard e-mail.
  • Durable CRM: Comparable to ActiveCampaign and ClickFunnels in features.
  • Advanced automation: Solid workflow tools for division, get in touch with management, and customized processes.
  • Cost-effective: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels alternatives ($ 150+/ month).
  • SaaSPreneur program: Popular amongst agency proprietors for
  • GoHighLevel reselling.
  • Integration-friendly: Works with Zapier, e-mail tools, and texting platforms.

What I don’t like concerning GoHighLevel

  • Email programs can get expensive with more clients: You pay $0.01 per email, which, with say, 30,000 customers, can blast past $300 each month. That’s extra costly than the $297 Unlimited plan.
  • Poor email deliveribility: Their e-mail solution is reliant on Mailgun, and people transitioning from various other email marketing software application to GoHighLevel reported a significant drop in email deliverability. This is one considerable con that may at some point require you out of GHL.
  • Jack of all professions and a master of couple of? While workflow automations are respectable, alternate systems go deeper for several of the various other key features, such as training course development, community engagement, and so on. But then again the likes of Kajabi price over $159/month to produce or sell greater than 3 courses/products.
  • Ideal for digital agencies and software program resellers: GoHighLevel’s abilities will certainly make the most feeling (and ROI) if you are doing B2B service, not so much if you are a content designer.

Ahead of time bottomline What Are The Features of GoHighLevel

I like that GoHighLevel packages a wide range of devices under one roof.

For digital agencies that aren’t focused on flashy features, a few of these devices– like the CRM and sales funnel builder– can quickly replace platforms like ClickFunnels and Kajabi.

Nevertheless, while devices for training course creation and subscriptions are practical, they don’t stick out as unique.

You do not have specialist training course production features like you discover on Kajabi or Teachable.

That claimed, GoHighLevel uses limitless funnels, internet sites, and products starting at just $97/month, which is a huge plus for firms managing numerous clients or tasks.

I assume this pricing framework aligns completely with their target market.

Plus, I like the company it supplies (I can develop and manage sub-accounts for various customers under a solitary major account).

What Does GoHighLevel Do?

GoHighLevel aims to be a detailed platform that satisfies most of your agency’s digital sales and marketing requirements.

It consists of tools for email marketing, course production, workflow automation, CRM, site and landing page structure, and a lot more.

Its goal is to change all the various other tools you may currently be making use of, and it’s not shy concerning that.

GHL is distinct from a lot of similar platforms (like ClickFunnels and Kajabi) as an area for marketing firms and software application resellers.

Its pricing appears fair, as well ($ 97, $297 and $497).

HighLevel Interface

The GoHighLevel dashboard has a decent format that makes it simple to jump right in and reach work.

Many customers find the UI and UX chaotic, with features organized illogically.

As an example:

The system has 3 separate setups panels for handling overall, specific, and product arrangements.

Unusually sufficient, the web links to gain access to these core settings are scattered throughout contrary sides of the display– making no feeling in any way!

It provides beneficial development and performance information, including lead sources, leads in the pipeline, conversion rates, designated jobs for details customers, custom KPIs, records and more.

Include more information therein, and it still feels tidy and well-organized.

I also like that you can produce numerous control panels if you intend to organize various reports in separate control panels.

It is also great for preserving various views for the account owner (you) and sub-accounts (your clients).

As I told you, GoHighLevel feels like it has a lot of rough sides when it pertains to UI/UX, and the codebase seems to be not that clean.

GoHighLevel Funnels

To build a customer’s web site, make landing pages, or produce a sales funnel in GoHighLevel, you need to initially produce a sub-account by including their information.

Hereafter, switch over to the created sub-account (” Change to Sub-Account”), click on Sites, and then Funnels. No concerns. It took me numerous tries prior to I got the circulation, too.

HighLevel Funnels allows you develop limitless sales funnels, unlike platforms like Kajabi that have limits.

Additionally, there are suitable funnel templates (greater than 1,000) to obtain you started rapidly below.

From my experience, you won’t require much proficiency to create landing pages and sales funnels with GoHighLevel.

You can additionally tailor the templates on your own or have GoHighLevel do it for you.

I picked myself due to the fact that I wished to produce elaborate, custom-made funnels from scratch with its drag-and-drop builder. You just include the actions.

Another thing here.

GoHighLevel’s Snapshots feature allows you clone effective funnels to sub-accounts, saving configuration time.

You can additionally duplicate private actions, split examination, and edit your funnels.

Additionally, GoHighLevel enables trigger-based alerts to keep you updated on your lead progression.

It seamlessly integrates voice telephone calls, SMS, and Facebook Messenger into your funnels, enhancing your lead nurturing initiatives.

And also, its aesthetic pipeline management makes tracking leads a breeze, with the option to instantly move underperforming brings about different campaigns.

To simplify things further, GHL offers a ClickFunnels import feature for simple funnel migration.

Page and Website Builder

GoHighLevel lets you create pages from scratch or pick a template to personalize using the intuitive drag-and-drop builder.

You are likewise cost-free to add ready-made page sections as you please. Or, utilize code to develop custom features.

It feels as smooth as Elementor for WordPress, incidentally. Then again, Elementor supplies a bit more, like:

  • A wider range of customized fonts/typography
  • Durable message computer animations
  • Comprehensive widget library, and
  • Advanced background abilities, such as parallax scrolling, video histories and What Are The Features of GoHighLevel

Yet, I dare say HighLevel will certainly suffice for lots of (most) of your customers.

The pages can incorporate directly with your GHL sales and marketing automation features, including CRM, consultation organizing, and email capture/nurturing/pipeline.

Pretty handy!

I likewise like that you can develop “global areas” or page areas that are immediately filled in when you develop brand-new web pages, saving you time and guaranteeing a regular feel and look throughout. An additional Elementor-like function I enjoy.

With Brand Boards (under “Marketing > Brand Boards”), you can do the very same for texts and other branding basics.

And, yes, the statistics page shows everything happening on your sub-accounts site, consisting of page sees and sales.

Email Marketing

For email marketing automation, GoHighLevel allows you create elaborate email campaigns and series, full with triggers and automatic follow-ups.

You can conveniently include web links in both emails and SMS texts, permitting you to track your receivers’ actions and set off computerized interactions– something I like.

You can also conserve, send out, or timetable e-mails for ideal times. This is fantastic for reaching your audience when they’re more than likely to open up.

GoHighLevel recommends Mailgun for mass e-mails (their LC solution might have lower distribution rates).

It’s wise to examine GoHighLevel’s email deliverability before totally dedicating, as many individuals have reported around a 30% reduced delivery price contrasted to their previous email marketing systems.

Now, I listened to there are over 300 adjustable email templates on HighLevel. In spite of searching the Template Library, I was not able to find them within a sub-account (Sub-Account Setting).

You do obtain quite a range of templates when you switch to Firm Setting.

And, you can add your custom-made templates although you’ll need to get on the $497 monthly reseller plan.

Within a sub-account, I could only see these 6 ordinary templates and the alternative to develop and conserve e-mail templates from square one (and reuse them in other campaigns).

Below’s what one of them, the “Strategic Preparation” template, looks like inside the GHL e-mail style editor:

Not as well shabby, but not unique either.

However, I do like that GHL incorporates workflow automation into email marketing, including:

  • Invite and Thanks e-mails
  • Automated abandoned cart messages
  • Follow-ups for lead nurturing
  • Split testing for conversion optimization and even more.

Additionally, real-time analytics provide understandings right into your email campaign performance. And this can assist you confiscate chances or attend to any kind of possible misses as they turn up.

HighLevel CRM

GoHighLevel’s CRM tool reminds me of ClickFunnels, which really feels extensive.

GoHighLevel consists of a client portal that permits you to track project progress and sight past communications.

Its workflow automation feature assists you enhance jobs like call administration, segmentation, and lead movement via your pipe.

Plus, and this is a huge and also: GoHighLevel promotes engaging interactions with leads via text messages (SMS/MMS), voicemail drops, and Facebook Carrier. This adaptability indicates you can get in touch with various consumer sections with their preferred communication channels.

Simply a heads up, however– SMS costs use individually from the registration cost.

I also such as the GoHighLevel Social Organizer.

It lets you produce, conserve, edit, routine, blog post, and evaluate your social networks material across different channels.

It works like a solid substitute for social networks scheduling devices like Barrier, SproutSocial and HootSuite– with no added expenses.

However that’s not all; the CRM device also supplies numerous handy features:

  • Arrange visits straight within the system from the Calendars tab.
  • Combine multi-channel interactions to sustain your customers’ preferred approaches of interaction and relationship-building.
  • Usage tags and smart checklists to sector customers for more targeted campaigns.
  • Include substantial client data to every entrance under the Opportunity tab, offering you a clearer understanding of your potential customers, leads, and clients as they move through your visual pipeline.
  • Advanced lead racking up helps prioritize lead nurturing based on their actions along your pipe.

And talking leads, allow’s speak about the key services and products you can sell on GoHighLevel.

GoHighLevel Products

Like Kajabi, ClickFunnels and Systeme.io, GHL sustains small and extensive training courses, complete with memberships, communities and other related resources.

GHL also lets you offer physical products using e-commerce web pages, like Systeme.io. Yet Dropshipping is not available.

GoHighLevel training courses support a range of content formats, including sound, video, and papers.

This suggests you can satisfy various learning designs and appeal to a wider series of trainees.

And also, it allows you import a course from Kajabi, including a lot more adaptability to your training course creation initiatives.

In my experience, committed on-line training course devices like Kajabi, LearnWorlds, and Thinkific deal a lot more advanced options. These include course leaking, social profiles, and advanced community building and administration tools. However, GHL’s offerings will certainly be sufficient for lots of developers.

GoHighLevel additionally offers course certificates and different settlement options, including installment plans and free courses.

You can conveniently connect your courses to your community for fast accessibility and to improve monetization potential.

What I particularly such as is just how uncomplicated it is to incorporate training course items directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and much more.

It is just one of my go-to faves about Kajabi, too.

Reputation Monitoring

Ratings are essential online, and GoHighLevel recognizes that well.

So, it instantly sends out evaluation requests by means of text, email, and QR code after a deal.

This feature ensures you do not miss out on any type of possibilities to build integrity and trust fund with your audience.

You can likewise check on-line testimonials regarding your services or service, permitting you to react properly.

For instance, you can reroute adverse comments to an exclusive type prior to it’s made public.

Or, you can select that can leave a comment based upon their score.

This method equips you to involve straight with customers to resolve their issues without harming your online reputation.

Plus, GoHighLevel streamlines points by allowing you examine client responses across different systems– like Yext, Google (Google My Organization), and Facebook– directly from your GHL account. Pretty cool!

GoHighLevel Integrations

The platform sustains standard integration choices throughout payment processing, social media and Zapier.

Furthermore, the App Industry, which features both paid and free application integrations, is accessible in Company Setting (for account proprietors) as well as for your customers in sub-account setting.

I found around 265 apps throughout various company areas, including SMS and live chat integrations, social media sites, and marketing automation tools.

You can additionally incorporate WhatsApp and Twilio for texting, allow two-way syncing with other CRMs, and take care of appointments and organizing with Google Calendar.

Plus, QuickBooks integration is readily available for economic management, among other alternatives.

HighLevel Reselling and SaaSpreneur Program

The reseller program is among GoHighLevel’s piece de resistances.

Essential: You’ll need Company Setting accessibility with the Reselling tab to utilize these features.

The Unlimited Plan ($ 297/month) supplies:

  • Complete sub-account rebranding and modification
  • Endless client sub-accounts at no additional expense
  • API gain access to for incorporating outside tools

To re-sell these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.

When you do this, you can likewise market other software program remedies to your clients (sub-accounts) at a markup.

GoHighLevel needs you to charge a minimum of $97 each month for each client.

This indicates you’ll need at least five clients renewing regular monthly to recover cost. Any kind of added clients past that will add straight to your earnings.

The tools you can resell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, in addition to loads of Industry applications such as AWeber, Constant Contact and Wrike.

To succeed with the GoHighLevel reseller program, include value to your sub-accounts by including:

  • Custom-made structures
  • Ready-made snapshots
  • Pre-built integrations
  • Automated workflows

Without these enhancements, customers may pick GoHighLevel directly instead of paying your premium.

The SaaS Mode includes white-label choices for apple iphone application, Android application and Desktop computer application.

These applications allow you handle all social media sites, SMS, and e-mail from one area.

Or, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your well-known GHL web pages.

In total, these are three various mobile apps you can select from based upon your objectives.

However, you require to be aware:

  1. Resellers are responsible for consumer support and conflicts; failing to settle problems can result in account discontinuation.
  2. Resellers have to bill a minimum of $97/month per sub-account, restricting pricing versatility.
  3. Offering life time gain access to for a single charge is banned without previous approval.

GoHighLevel Pricing and Support Plans

I like that HighLevel’s assistance is readily available right from the control panel (the Assistance and live chat switches on the top right and lower left).

Once you register for a trial, you obtain free access to a welcome training course, onboarding video tutorials, and a telephone number for assistance. And indeed, they in fact address!

As for layaway plan, there’s a robust Starter plan offered for $97, which includes endless calls, emails, items, funnels, and What Are The Features of GoHighLevel.

Still, you’ll likely intend to consider updating to the $297/month prepare for comprehensive firm needs. Alternatively, you can re-sell the GHL platform as a SaaS for $497/month.

For support, expect a vibrant Facebook Team community, paid onboarding, and a done-for-you setup alternative (also paid).

There’s 24/7 online conversation readily available straight from your GHL control panel, together with helpful paperwork for self-service aid.

Need help configuring GHL?

Setup plans are readily available for an additional price, including a $297 option for HIPAA compliance if that’s something you call for.

You may be under the presumption that the unlimited plan features endless email performance. The numerous people that grumbled concerning service charges in their bank card for sending an email from their servers without clear openness.

GoHighLevel Alternatives

All in all, GoHighLevel expenses itself as a full online company platform.

Although it isn’t as thorough in specific locations as some other platforms, it does a good task in the majority of domain names.

You’ll likely wish to keep up it if you’re practical.

Hereof, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.

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