I’m a large follower of all-in-one digital marketing platforms GoHighLevel Appointment Booking.
For this specific reason I’m a big follower of devices like ClickFunnels.
But hey, it’s 2025.
My search led me to GoHighLevel, in addition to various other choices I have actually examined below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having made use of GoHighLevel, I can say it’s most definitely worth your time to find out about my experience prior to dedicating to an annual subscription.
I’ll maintain it short, pleasant, and insightful.
We’ll additionally tap contrasts with GHL choices like Kajabi, ClickFunnels and Systeme.io.
By doing this, you’ll make a buy decision you won’t be sorry for.
What I like about GoHighLevel
- All-in-one system: GoHighLevel incorporates important sales and marketing devices to change multiple standalone remedies.
- SMS messaging: Two-way communication that’s more appealing than conventional email.
- Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for division, call management, and personalized processes.
- Cost-efficient: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels choices ($ 150+/ month).
- SaaSPreneur program: Popular amongst firm proprietors for
- GoHighLevel marketing.
- Integration-friendly: Works with Zapier, e-mail devices, and texting platforms.
What I don’t such as regarding GoHighLevel
- Email broadcasts can obtain costly with more subscribers: You pay $0.01 per e-mail, which, with say, 30,000 customers, can blow up previous $300 monthly. That’s much more expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and individuals transitioning from other e-mail marketing software program to GoHighLevel reported a substantial decrease in e-mail deliverability. This is one considerable disadvantage that might eventually force you out of GHL.
- Jack of all professions and a master of couple of? While workflow automations are pretty good, alternate platforms go deeper for several of the various other vital functions, such as program creation, community involvement, and so on. However the likes of Kajabi price over $159/month to produce or sell greater than 3 courses/products.
- Ideal for digital firms and software resellers: GoHighLevel’s abilities will certainly make the most feeling (and ROI) if you are doing B2B company, not so much if you are a material designer.
Upfront bottomline GoHighLevel Appointment Booking
I such as that GoHighLevel bundles a variety of devices under one roofing system.
For digital firms that aren’t focused on flashy features, several of these tools– like the CRM and sales funnel builder– can easily change systems like ClickFunnels and Kajabi.
Nevertheless, while tools for course production and memberships are practical, they don’t stand out as special.
You do not have expert course creation features like you find on Kajabi or Teachable.
That said, GoHighLevel supplies limitless funnels, websites, and products beginning at simply $97/month, which is a massive plus for companies managing several customers or tasks.
I believe this pricing structure lines up perfectly with their target audience.
Plus, I love the organization it gives (I can produce and manage sub-accounts for different customers under a single major account).
What Does GoHighLevel Do?
GoHighLevel aims to be a comprehensive system that satisfies a lot of your agency’s digital sales and marketing requirements.
It includes devices for e-mail marketing, course production, workflow automation, CRM, website and landing page structure, and more.
Its objective is to replace all the various other devices you might presently be making use of, and it’s not shy concerning that.
GHL is special from the majority of comparable platforms (like ClickFunnels and Kajabi) as a place for marketing companies and software program resellers.
Its pricing seems reasonable, too ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel dashboard has a suitable layout that makes it easy to jump right in and reach function.
A lot of individuals find the UI and UX messy, with features organized illogically.
For instance:
The platform has three different setups panels for managing total, private, and item setups.
Strangely enough, the web links to access these core setups are spread across opposite sides of the screen– making no feeling in any way!
It gives important progression and efficiency information, including lead resources, leads in the pipe, conversion rates, designated tasks for particular users, personalized KPIs, reports and even more.
Include a lot more information therein, and it still feels tidy and well-organized.
I additionally such as that you can develop multiple control panels if you intend to organize various records in separate dashboards.
It is additionally excellent for maintaining various sights for the account proprietor (you) and sub-accounts (your clients).
As I told you, GoHighLevel feels like it has a lot of harsh edges when it involves UI/UX, and the codebase seems to be not that clean.
GoHighLevel Funnels
To build a customer’s web site, make landing pages, or develop a sales funnel in GoHighLevel, you should first develop a sub-account by adding their information.
After this, switch over to the created sub-account (” Switch to Sub-Account”), click on Sites, and after that Funnels. No worries. It took me several shots prior to I got the circulation, also.
HighLevel Funnels allows you develop endless sales funnels, unlike systems like Kajabi that have limitations.
Additionally, there are decent funnel templates (greater than 1,000) to get you began swiftly here.
From my experience, you won’t need much expertise to produce landing pages and sales funnels with GoHighLevel.
You can additionally personalize the templates on your own or have GoHighLevel do it for you.
I selected myself because I wished to produce fancy, personalized funnels from square one with its drag-and-drop builder. You just add the steps.
Something else below.
GoHighLevel’s Snapshots feature lets you duplicate effective funnels to sub-accounts, conserving setup time.
You can also duplicate private steps, split test, and modify your funnels.
Additionally, GoHighLevel enables trigger-based notifications to maintain you upgraded on your lead progression.
It perfectly integrates voice telephone calls, SMS, and Facebook Messenger into your funnels, advancing your lead nurturing initiatives.
Plus, its visual pipe administration makes tracking leads a wind, with the alternative to automatically relocate underperforming leads to various campaigns.
To simplify points better, GHL supplies a ClickFunnels import feature for simple funnel movement.
Page and Website Builder
GoHighLevel lets you create web pages from scratch or pick a template to tailor utilizing the intuitive drag-and-drop builder.
You are likewise free to include ready-made page sections as you please. Or, utilize code to create custom-made functions.
It really feels as smooth as Elementor for WordPress, by the way. Then again, Elementor provides a bit much more, like:
- A wider variety of custom fonts/typography
- Robust message computer animations
- Substantial widget library, and
- Advanced history capabilities, such as parallax scrolling, video backgrounds and GoHighLevel Appointment Booking
Yet, I dare say HighLevel will certainly be sufficient for many (most) of your customers.
The web pages can integrate directly with your GHL sales and marketing automation features, including CRM, visit scheduling, and email capture/nurturing/pipeline.
Pretty useful!
I likewise such as that you can develop “international sections” or page areas that are automatically completed when you develop brand-new pages, saving you time and guaranteeing a consistent feel and look throughout. An additional Elementor-like function I like.
With Brand Name Boards (under “Marketing > Brand Boards”), you can do the same for messages and other branding fundamentals.
And, yes, the stats page shows whatever taking place on your sub-accounts web site, including web page gos to and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you develop complex e-mail campaigns and series, full with triggers and automated follow-ups.
You can quickly add links in both e-mails and SMS texts, permitting you to track your receivers’ activities and cause automated communications– something I like.
You can likewise conserve, send out, or routine emails for ideal times. This is terrific for reaching your target market when they’re probably to open.
GoHighLevel suggests Mailgun for mass emails (their LC service may have lower shipment rates).
It’s a good idea to evaluate GoHighLevel’s e-mail deliverability prior to fully dedicating, as several users have reported around a 30% lower delivery rate compared to their previous e-mail marketing platforms.
Now, I heard there are over 300 adjustable e-mail templates on HighLevel. Regardless of browsing the Template Library, I was unable to locate them within a sub-account (Sub-Account Mode).
You do get fairly a range of templates when you switch to Firm Mode.
And, you can add your custom-made templates although you’ll have to be on the $497 monthly reseller plan.
Within a sub-account, I could just see these 6 ordinary templates and the alternative to create and save email templates from the ground up (and recycle them in various other campaigns).
Right here’s what one of them, the “Strategic Planning” template, resembles inside the GHL email layout editor:
Not too shoddy, but not special either.
However, I simulate that GHL incorporates workflow automation into e-mail marketing, including:
- Invite and Thanks emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and more.
Furthermore, real-time analytics provide insights right into your email campaign efficiency. And this can aid you take possibilities or attend to any kind of possible misses out on as they show up.
HighLevel CRM
GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels thorough.
GoHighLevel includes a client website that allows you to track project progress and sight past communications.
Its workflow automation feature aids you simplify tasks like get in touch with management, segmentation, and lead movement through your pipe.
Plus, and this is a large and also: GoHighLevel assists in interesting communications with leads with text (SMS/MMS), voicemail decreases, and Facebook Carrier. This flexibility indicates you can connect with different consumer sectors via their liked communication channels.
Just a direct, however– SMS charges apply independently from the registration cost.
I likewise like the GoHighLevel Social Organizer.
It lets you develop, conserve, edit, routine, post, and evaluate your social media sites web content across different channels.
It functions like a strong replacement for social media scheduling tools like Barrier, SproutSocial and HootSuite– with no added prices.
Yet that’s not all; the CRM device also provides a number of useful features:
- Schedule consultations directly within the platform from the Calendars tab.
- Merge multi-channel interactions to sustain your clients’ preferred techniques of interaction and relationship-building.
- Usage tags and smart listings to section consumers for more targeted campaigns.
- Add substantial customer information per entry under the Opportunity tab, providing you a more clear understanding of your potential customers, leads, and consumers as they relocate with your visual pipe.
- Advanced lead scoring assists focus on lead nurturing based on their actions along your pipeline.
And talking leads, allow’s speak about the vital products and services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains little and extensive programs, complete with memberships, areas and various other relevant sources.
GHL also lets you market physical items making use of shopping web pages, like Systeme.io. But Dropshipping is not offered.
GoHighLevel courses sustain a variety of material layouts, including audio, video, and papers.
This indicates you can deal with different learning designs and appeal to a broader series of students.
Plus, it allows you import a program from Kajabi, including a lot more versatility to your training course creation efforts.
In my experience, dedicated online course devices like Kajabi, LearnWorlds, and Thinkific offer more advanced choices. These consist of course dripping, social accounts, and advanced community building and monitoring devices. Nonetheless, GHL’s offerings will certainly be adequate for many developers.
GoHighLevel additionally offers course certifications and various settlement alternatives, including installment plans and free courses.
You can conveniently link your training courses to your community for quick access and to boost monetization capacity.
What I specifically such as is just how uncomplicated it is to integrate course products straight with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and a lot more.
It is among my best faves regarding Kajabi, too.
Credibility Administration
Rankings are essential online, and GoHighLevel understands that well.
So, it immediately sends out testimonial demands through text, e-mail, and QR code after a purchase.
This feature guarantees you don’t miss out on any kind of opportunities to build trustworthiness and count on with your target market.
You can additionally keep track of on the internet evaluations about your services or service, allowing you to react properly.
For instance, you can reroute unfavorable comments to an exclusive kind before it’s made public.
Or, you can pick who can leave a remark based on their score.
This strategy equips you to engage directly with customers to resolve their concerns without damaging your reputation.
Plus, GoHighLevel streamlines things by allowing you review client responses across various platforms– like Yext, Google (Google My Business), and Facebook– directly from your GHL account. Pretty cool!
GoHighLevel Integrations
The system supports common integration options throughout repayment processing, social media and Zapier.
Furthermore, the App Marketplace, which features both paid and free application integrations, comes in Agency Mode (for account owners) in addition to for your clients in sub-account mode.
I found around 265 applications across various business locations, including SMS and live conversation integrations, social networks, and marketing automation devices.
You can also integrate WhatsApp and Twilio for texting, allow two-way syncing with other CRMs, and handle appointments and organizing with Google Schedule.
And also, QuickBooks integration is readily available for financial management, to name a few alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s main attractions.
Crucial: You’ll need Firm Setting gain access to via the Reselling tab to use these features.
The Unlimited Plan ($ 297/month) uses:
- Complete sub-account rebranding and modification
- Endless customer sub-accounts at no extra price
- API access for integrating external tools
To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to obtain the $497/month SaaS Pro plan.
When you do this, you can additionally resell various other software options to your clients (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 per month for every customer.
This indicates you’ll need a minimum of 5 customers restoring month-to-month to break even. Any kind of extra customers beyond that will certainly add straight to your earnings.
The devices you can re-sell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with lots of Market apps such as AWeber, Constant Contact and Wrike.
To succeed with the GoHighLevel reseller program, add value to your sub-accounts by consisting of:
- Customized structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these additions, customers might select GoHighLevel straight rather than paying your costs.
The SaaS Mode includes white-label options for iPhone application, Android app and Desktop computer app.
These applications allow you take care of all social networks, SMS, and email from one place.
Or, you can “gray-label” a mobile application to connect your GHL leads without them requiring to return to your top quality GHL web pages.
In total amount, these are three different mobile apps you can select from based on your goals.
Nevertheless, you require to be mindful:
- Resellers are responsible for client assistance and disputes; failure to resolve problems can cause account termination.
- Resellers should bill at the very least $97/month per sub-account, limiting pricing flexibility.
- Selling life time gain access to for a single cost is prohibited without prior authorization.
GoHighLevel Pricing and Support Plans
I like that HighLevel’s support is offered right from the dashboard (the Aid and live chat switches on the leading right and bottom left).
As soon as you enroll in a trial, you acquire open door to a welcome training course, onboarding video tutorials, and a phone number for support. And yes, they actually respond to!
As for layaway plan, there’s a durable Starter plan offered for $97, which includes limitless get in touches with, emails, products, funnels, and GoHighLevel Appointment Booking.
Still, you’ll likely intend to consider updating to the $297/month prepare for thorough firm needs. Alternatively, you can re-sell the GHL system as a SaaS for $497/month.
For assistance, expect a lively Facebook Group community, paid onboarding, and a done-for-you configuration option (likewise paid).
There’s 24/7 real-time chat offered straight from your GHL control panel, together with useful documents for self-service aid.
Required help setting up GHL?
Arrangement plans are offered for an additional price, including a $297 option for HIPAA conformity if that’s something you call for.
You may be under the assumption that the unlimited plan includes limitless email functionality. The various people that grumbled about additional charges in their bank card for sending an email from their servers without clear transparency.
GoHighLevel Alternatives
All in all, GoHighLevel bills itself as a complete online company platform.
Although it isn’t as extensive in specific locations as a few other systems, it does an excellent work in most domains.
You’ll likely intend to keep up it if you’re pragmatic.
In this regard, the leading choices to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.