I’m a huge follower of all-in-one digital selling systems GoHighLevel Content Army.
For this specific reason I’m a huge follower of tools like ClickFunnels.
But hey, it’s 2025.
My search led me to GoHighLevel, along with other alternatives I have actually evaluated here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having used GoHighLevel, I can say it’s certainly worth your time to find out about my experience prior to dedicating to a yearly membership.
I’ll keep it short, pleasant, and insightful.
We’ll additionally touch contrasts with GHL options like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll purchase decision you won’t be sorry for.
What I like about GoHighLevel
- All-in-one platform: GoHighLevel combines essential sales and marketing devices to change several standalone services.
- SMS messaging: Two-way communication that’s more appealing than typical e-mail.
- Robust CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for division, get in touch with monitoring, and custom processes.
- Cost-effective: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular amongst company owners for
- GoHighLevel re-selling.
- Integration-friendly: Functions with Zapier, email devices, and texting platforms.
What I do not like about GoHighLevel
- Email programs can get expensive with even more customers: You pay $0.01 per e-mail, which, with say, 30,000 customers, can blast past $300 each month. That’s a lot more costly than the $297 Unlimited plan.
- Poor email deliveribility: Their e-mail service is reliant on Mailgun, and people transitioning from various other email marketing software application to GoHighLevel reported a significant decrease in e-mail deliverability. This is one substantial con that may at some point require you out of GHL.
- Jack of all professions and a master of few? While workflow automations are pretty good, alternative platforms go deeper for several of the various other crucial features, such as course production, community engagement, etc. However the likes of Kajabi expense over $159/month to develop or offer greater than 3 courses/products.
- Suitable for digital companies and software program resellers: GoHighLevel’s capabilities will certainly make the most sense (and ROI) if you are doing B2B company, not a lot if you are a content developer.
Upfront bottomline GoHighLevel Content Army
I like that GoHighLevel packages a variety of devices under one roofing system.
For digital agencies that aren’t concentrated on showy features, several of these tools– like the CRM and sales funnel builder– can quickly change systems like ClickFunnels and Kajabi.
However, while devices for program creation and subscriptions are functional, they do not stand apart as unique.
You do not have professional program creation features like you find on Kajabi or Teachable.
That said, GoHighLevel uses unlimited funnels, sites, and items starting at just $97/month, which is a big plus for companies taking care of numerous clients or jobs.
I think this pricing structure straightens flawlessly with their target audience.
Plus, I enjoy the organization it supplies (I can produce and handle sub-accounts for different clients under a single primary account).
What Does GoHighLevel Do?
GoHighLevel intends to be an extensive system that satisfies a lot of your agency’s digital sales and marketing requirements.
It consists of devices for e-mail marketing, training course production, workflow automation, CRM, web site and landing page structure, and a lot more.
Its objective is to replace all the other devices you may currently be utilizing, and it’s not reluctant about that.
GHL is special from the majority of similar platforms (like ClickFunnels and Kajabi) as an area for marketing agencies and software program resellers.
Its pricing appears reasonable, as well ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a respectable design that makes it simple to leap right in and reach work.
A lot of individuals locate the UI and UX cluttered, with features prepared illogically.
For example:
The platform has 3 different setups panels for handling overall, specific, and product arrangements.
Strangely enough, the links to gain access to these core settings are spread throughout contrary sides of the display– making no feeling in any way!
It provides beneficial progression and efficiency information, including lead sources, leads in the pipe, conversion rates, assigned jobs for particular users, custom-made KPIs, reports and more.
Include a lot more information therein, and it still feels clean and well-organized.
I also such as that you can create several dashboards if you want to arrange various records in different control panels.
It is additionally great for preserving different views for the account proprietor (you) and sub-accounts (your customers).
As I told you, GoHighLevel seems like it has a lot of rough edges when it involves UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To build a client’s site, make landing pages, or produce a sales funnel in GoHighLevel, you need to initially produce a sub-account by including their information.
Hereafter, switch to the created sub-account (” Change to Sub-Account”), click Websites, and after that Funnels. No concerns. It took me a number of tries prior to I got the flow, also.
HighLevel Funnels lets you develop endless sales funnels, unlike platforms like Kajabi that have limits.
In addition, there are suitable funnel templates (greater than 1,000) to get you started promptly here.
From my experience, you will not require much experience to develop landing pages and sales funnels with GoHighLevel.
You can also customize the templates on your own or have GoHighLevel do it for you.
I selected myself since I wished to produce fancy, custom funnels from the ground up with its drag-and-drop builder. You just include the actions.
Another thing below.
GoHighLevel’s Snapshots feature allows you clone successful funnels to sub-accounts, saving arrangement time.
You can additionally replicate individual steps, split test, and edit your funnels.
In addition, GoHighLevel enables trigger-based notices to keep you updated on your lead development.
It effortlessly integrates voice calls, SMS, and Facebook Carrier into your funnels, advancing your lead supporting initiatives.
And also, its visual pipe administration makes monitoring leads a breeze, with the alternative to automatically move underperforming results in various campaigns.
To simplify points better, GHL provides a ClickFunnels import feature for easy funnel movement.
Page and Website Builder
GoHighLevel allows you develop web pages from square one or select a template to customize utilizing the intuitive drag-and-drop builder.
You are additionally free to add ready-made page areas as you please. Or, make use of code to develop customized features.
It really feels as smooth as Elementor for WordPress, by the way. Then again, Elementor supplies a little bit extra, like:
- A broader range of customized fonts/typography
- Robust text computer animations
- Substantial widget library, and
- Advanced history abilities, such as parallax scrolling, video histories and GoHighLevel Content Army
Yet, I dare say HighLevel will suffice for numerous (most) of your customers.
The pages can incorporate directly with your GHL sales and marketing automation features, consisting of CRM, consultation scheduling, and e-mail capture/nurturing/pipeline.
Pretty useful!
I likewise such as that you can create “international areas” or web page sections that are automatically filled out when you create brand-new pages, saving you time and ensuring a constant look throughout. An additional Elementor-like function I enjoy.
With Brand Name Boards (under “Marketing > Brand Boards”), you can do the very same for messages and various other branding essentials.
And, yes, the statistics page reveals everything occurring on your sub-accounts website, consisting of page brows through and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you develop complex email campaigns and series, full with triggers and automated follow-ups.
You can conveniently include web links in both emails and SMS texts, enabling you to track your receivers’ actions and activate automatic interactions– something I like.
You can also save, send out, or timetable e-mails for optimal times. This is excellent for reaching your target market when they’re most likely to open up.
GoHighLevel suggests Mailgun for bulk e-mails (their LC solution may have lower distribution rates).
It’s a good idea to examine GoHighLevel’s email deliverability before fully committing, as numerous users have reported around a 30% reduced delivery price contrasted to their previous email marketing platforms.
Now, I listened to there more than 300 customizable email templates on HighLevel. Regardless of searching the Template Library, I was incapable to locate them within a sub-account (Sub-Account Setting).
You do get rather a range of templates when you change to Firm Setting.
And, you can add your custom-made templates although you’ll have to be on the $497 each month reseller plan.
Within a sub-account, I can just see these six ordinary templates and the alternative to create and conserve email templates from the ground up (and reuse them in various other campaigns).
Below’s what among them, the “Strategic Planning” template, appears like inside the GHL email layout editor:
Not as well inferior, yet not unique either.
However, I simulate that GHL incorporates workflow automation right into e-mail marketing, consisting of:
- Welcome and Thank You emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and even more.
In addition, real-time analytics offer insights right into your email campaign performance. And this can aid you take possibilities or deal with any type of prospective misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM tool reminds me of ClickFunnels, which really feels complete.
GoHighLevel consists of a customer website that allows you to track project development and sight past communications.
Its workflow automation feature helps you enhance jobs like call monitoring, segmentation, and lead motion via your pipeline.
Plus, and this is a big and also: GoHighLevel helps with appealing interactions with leads via text (SMS/MMS), voicemail declines, and Facebook Carrier. This adaptability means you can get in touch with various consumer segments via their preferred communication channels.
Simply a direct, however– SMS fees use individually from the registration cost.
I likewise such as the GoHighLevel Social Planner.
It lets you produce, conserve, modify, routine, blog post, and analyze your social media web content throughout numerous channels.
It functions like a strong replacement for social media sites organizing devices like Barrier, SproutSocial and HootSuite– with no additional expenses.
Yet that’s not all; the CRM tool also offers numerous valuable features:
- Schedule consultations straight within the system from the Calendars tab.
- Merge multi-channel interactions to support your clients’ favored approaches of interaction and relationship-building.
- Use tags and wise lists to section clients for even more targeted campaigns.
- Add substantial client information to every entrance under the Possibility tab, giving you a more clear understanding of your leads, leads, and clients as they move through your visual pipe.
- Advanced lead scoring helps prioritize lead nurturing based on their actions along your pipe.
And talking leads, let’s speak about the crucial product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports small and thorough training courses, complete with memberships, communities and other associated sources.
GHL also lets you market physical items utilizing ecommerce pages, like Systeme.io. Yet Dropshipping is not available.
GoHighLevel programs support a selection of material layouts, including sound, video, and files.
This indicates you can accommodate different learning designs and interest a wider range of trainees.
And also, it lets you import a course from Kajabi, including much more adaptability to your training course development efforts.
In my experience, dedicated online program tools like Kajabi, LearnWorlds, and Thinkific deal extra sophisticated alternatives. These consist of program leaking, social accounts, and progressed community structure and management devices. However, GHL’s offerings will be enough for many developers.
GoHighLevel likewise supplies program certificates and various repayment alternatives, consisting of installment plans and free courses.
You can easily connect your programs to your community for quick accessibility and to boost monetization possibility.
What I specifically such as is how straightforward it is to integrate program products directly with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and extra.
It is among my go-to faves about Kajabi, too.
Credibility Monitoring
Scores are essential online, and GoHighLevel understands that well.
So, it instantly sends evaluation demands using SMS, email, and QR code after a transaction.
This feature ensures you don’t miss out on any chances to develop credibility and trust with your audience.
You can likewise keep track of on-line reviews concerning your solutions or organization, enabling you to react appropriately.
For instance, you can reroute adverse comments to an exclusive type prior to it’s revealed.
Or, you can select who can leave a comment based on their score.
This strategy empowers you to involve straight with clients to resolve their concerns without harming your track record.
Plus, GoHighLevel streamlines points by letting you evaluate customer responses throughout different platforms– like Yext, Google (Google My Organization), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The system supports conventional integration options throughout settlement processing, social media sites and Zapier.
In addition, the App Market, which features both paid and free app integrations, comes in Firm Setting (for account proprietors) in addition to for your customers in sub-account mode.
I located around 265 applications across various service locations, consisting of SMS and live conversation integrations, social networks, and marketing automation tools.
You can additionally integrate WhatsApp and Twilio for texting, enable two-way syncing with various other CRMs, and manage appointments and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for economic management, among other options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is one of GoHighLevel’s main attractions.
Vital: You’ll require Company Mode gain access to with the Reselling tab to utilize these features.
The Unlimited Plan ($ 297/month) provides:
- Complete sub-account rebranding and modification
- Unlimited customer sub-accounts at no additional cost
- API access for incorporating exterior devices
To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to obtain the $497/month SaaS Pro plan.
When you do this, you can additionally re-sell other software application services to your clients (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 per month for every customer.
This suggests you’ll need at the very least 5 customers restoring regular monthly to break even. Any type of added customers past that will certainly add straight to your earnings.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, in addition to lots of Marketplace apps such as AWeber, Constant Contact and Wrike.
To succeed with the GoHighLevel reseller program, add value to your sub-accounts by including:
- Custom structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients could select GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label alternatives for apple iphone app, Android app and Desktop app.
These applications allow you take care of all social media sites, SMS, and email from one place.
Or, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your well-known GHL web pages.
In total, these are 3 different mobile applications you can select from based on your objectives.
Nonetheless, you need to be aware:
- Resellers are accountable for consumer support and disagreements; failing to deal with concerns can result in account termination.
- Resellers should bill at least $97/month per sub-account, restricting pricing versatility.
- Marketing life time access for a single cost is banned without previous authorization.
GoHighLevel Pricing and Support Plans
I such as that HighLevel’s assistance is available right from the control panel (the Aid and live chat switches on the leading right and lower left).
As soon as you register for a trial, you obtain open door to a welcome training course, onboarding video tutorials, and a contact number for support. And of course, they actually answer!
As for payment plans, there’s a robust Starter plan available for $97, that includes endless get in touches with, e-mails, items, funnels, and GoHighLevel Content Army.
Still, you’ll likely intend to take into consideration updating to the $297/month plan for thorough firm requirements. Additionally, you can re-sell the GHL platform as a SaaS for $497/month.
For support, expect a dynamic Facebook Team community, paid onboarding, and a done-for-you arrangement option (likewise paid).
There’s 24/7 online chat available straight from your GHL dashboard, together with useful documentation for self-service assistance.
Required assistance setting up GHL?
Setup plans are offered for an added cost, including a $297 option for HIPAA conformity if that’s something you need.
You might be under the assumption that the unlimited plan comes with endless e-mail capability. The numerous individuals that grumbled concerning surcharges in their bank card for sending an e-mail from their servers without clear transparency.
GoHighLevel Alternatives
Altogether, GoHighLevel costs itself as a complete online company system.
Although it isn’t as extensive in specific locations as a few other platforms, it does a good job in the majority of domains.
You’ll likely wish to keep up it if you’re practical.
Hereof, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.