I’m a huge follower of all-in-one digital marketing systems GoHighLevel For Loan Officers.
For this specific factor I’m a large follower of tools like ClickFunnels.
However hey, it’s 2025.
My search led me to GoHighLevel, together with various other choices I have actually evaluated right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually made use of GoHighLevel, I can state it’s absolutely worth your time to hear about my experience prior to devoting to an annual membership.
I’ll keep it short, wonderful, and insightful.
We’ll likewise touch comparisons with GHL alternatives like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll make a buy decision you won’t regret.
What I like about GoHighLevel
- All-in-one system: GoHighLevel integrates crucial sales and marketing devices to change multiple standalone remedies.
- SMS messaging: Two-way interaction that’s even more appealing than traditional e-mail.
- Durable CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for division, contact administration, and custom-made processes.
- Cost-efficient: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels alternatives ($ 150+/ month).
- SaaSPreneur program: Popular amongst firm owners for
- GoHighLevel reselling.
- Integration-friendly: Functions with Zapier, email tools, and texting platforms.
What I don’t like concerning GoHighLevel
- Email programs can obtain costly with more subscribers: You pay $0.01 per email, which, with say, 30,000 customers, can blow up previous $300 monthly. That’s extra expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and people transitioning from various other e-mail marketing software program to GoHighLevel reported a substantial drop in email deliverability. This is one considerable con that might ultimately force you out of GHL.
- Jack of all professions and a master of few? While workflow automations are respectable, alternative systems go deeper for numerous of the other vital functions, such as training course development, community interaction, etc. But then again the similarity Kajabi expense over $159/month to produce or sell more than 3 courses/products.
- Ideal for digital companies and software application resellers: GoHighLevel’s abilities will make the most feeling (and ROI) if you are doing B2B service, not a lot if you are a content creator.
Upfront bottomline GoHighLevel For Loan Officers
I such as that GoHighLevel bundles a variety of tools under one roof.
For digital firms that aren’t concentrated on showy features, some of these devices– like the CRM and sales funnel builder– can conveniently change systems like ClickFunnels and Kajabi.
Nonetheless, while tools for program creation and memberships are functional, they don’t stick out as unique.
You do not have expert course production features like you find on Kajabi or Teachable.
That claimed, GoHighLevel supplies limitless funnels, sites, and products starting at just $97/month, which is a big plus for companies managing multiple clients or projects.
I assume this pricing framework lines up completely with their target audience.
Plus, I enjoy the organization it supplies (I can produce and manage sub-accounts for various clients under a solitary primary account).
What Does GoHighLevel Do?
GoHighLevel aims to be a thorough platform that fulfills the majority of your agency’s digital sales and marketing needs.
It consists of tools for e-mail marketing, course creation, workflow automation, CRM, website and landing page building, and much more.
Its goal is to replace all the various other tools you might presently be using, and it’s not shy about that.
GHL is unique from many comparable systems (like ClickFunnels and Kajabi) as an area for marketing firms and software program resellers.
Its pricing seems reasonable, as well ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel dashboard has a good layout that makes it very easy to leap right in and reach function.
Most individuals find the UI and UX chaotic, with features organized illogically.
As an example:
The system has 3 different setups panels for managing overall, individual, and item setups.
Strangely sufficient, the web links to access these core setups are spread across opposite sides of the display– making no sense at all!
It gives important development and efficiency information, consisting of lead sources, leads in the pipeline, conversion prices, appointed tasks for details customers, customized KPIs, reports and more.
Include extra information in there, and it still really feels clean and well-organized.
I also like that you can develop multiple dashboards if you intend to organize various records in different control panels.
It is also great for preserving various sights for the account proprietor (you) and sub-accounts (your customers).
As I informed you, GoHighLevel feels like it has a great deal of rough sides when it pertains to UI/UX, and the codebase seems to be not that clean.
GoHighLevel Funnels
To build a customer’s site, make landing pages, or develop a sales funnel in GoHighLevel, you must initially develop a sub-account by including their details.
Hereafter, switch to the produced sub-account (” Switch over to Sub-Account”), click Sites, and after that Funnels. No worries. It took me a number of shots before I got the circulation, also.
HighLevel Funnels allows you develop unlimited sales funnels, unlike systems like Kajabi that have limits.
In addition, there are decent funnel templates (greater than 1,000) to obtain you started swiftly below.
From my experience, you won’t require much expertise to develop landing pages and sales funnels with GoHighLevel.
You can also customize the templates yourself or have GoHighLevel do it for you.
I picked myself since I wished to develop fancy, custom funnels from square one with its drag-and-drop builder. You simply add the steps.
Something else right here.
GoHighLevel’s Snapshots feature allows you duplicate effective funnels to sub-accounts, saving configuration time.
You can additionally duplicate specific steps, split test, and edit your funnels.
In addition, GoHighLevel enables trigger-based notifications to maintain you updated on your lead development.
It perfectly incorporates voice phone calls, SMS, and Facebook Carrier right into your funnels, enhancing your lead supporting efforts.
Plus, its aesthetic pipeline management makes tracking leads a breeze, with the option to immediately relocate underperforming causes various campaigns.
To simplify points better, GHL supplies a ClickFunnels import feature for easy funnel migration.
Web Page and Website Builder
GoHighLevel lets you create web pages from square one or pick a template to personalize utilizing the user-friendly drag-and-drop builder.
You are additionally free to add ready-made page sections as you please. Or, utilize code to produce personalized features.
It feels as smooth as Elementor for WordPress, incidentally. Then again, Elementor offers a bit more, like:
- A broader range of custom-made fonts/typography
- Robust message animations
- Extensive widget collection, and
- Advanced background capabilities, such as parallax scrolling, video backgrounds and GoHighLevel For Loan Officers
Yet, I dare say HighLevel will suffice for numerous (most) of your customers.
The web pages can integrate directly with your GHL sales and marketing automation features, consisting of CRM, visit scheduling, and email capture/nurturing/pipeline.
Pretty handy!
I additionally like that you can create “international sections” or page areas that are immediately completed when you create brand-new web pages, conserving you time and making certain a constant look and feel throughout. An additional Elementor-like function I love.
With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the same for texts and other branding basics.
And, yes, the statistics web page reveals whatever happening on your sub-accounts internet site, including web page sees and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel lets you produce intricate email campaigns and sequences, total with triggers and automated follow-ups.
You can easily include links in both e-mails and SMS texts, enabling you to track your recipients’ activities and set off automatic communications– something I like.
You can also conserve, send out, or schedule e-mails for optimum times. This is wonderful for reaching your target market when they’re probably to open up.
GoHighLevel suggests Mailgun for bulk emails (their LC solution may have reduced shipment rates).
It’s a good idea to evaluate GoHighLevel’s email deliverability prior to totally dedicating, as lots of customers have actually reported around a 30% reduced distribution price compared to their previous e-mail marketing platforms.
Currently, I heard there are over 300 customizable e-mail templates on HighLevel. Regardless of searching the Template Collection, I was incapable to situate them within a sub-account (Sub-Account Setting).
You do get fairly a variety of templates when you change to Agency Setting.
And, you can include your custom-made templates although you’ll have to get on the $497 each month reseller plan.
Within a sub-account, I could just see these 6 plain templates and the choice to produce and save email templates from scratch (and reuse them in other campaigns).
Below’s what among them, the “Strategic Preparation” template, resembles inside the GHL email design editor:
Not as well substandard, yet not unique either.
Nonetheless, I do like that GHL incorporates workflow automation right into email marketing, including:
- Welcome and Thanks emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and more.
Furthermore, real-time analytics offer insights into your email campaign performance. And this can assist you seize chances or address any type of potential misses as they show up.
HighLevel CRM
GoHighLevel’s CRM device reminds me of ClickFunnels, which really feels comprehensive.
GoHighLevel consists of a customer site that enables you to track task progress and sight past communications.
Its workflow automation feature helps you streamline jobs like contact administration, division, and lead activity with your pipeline.
And also, and this is a big plus: GoHighLevel facilitates interesting interactions with leads via sms message (SMS/MMS), voicemail declines, and Facebook Messenger. This versatility means you can get in touch with different client sectors through their preferred communication channels.
Simply a direct, though– SMS fees use separately from the membership charge.
I additionally like the GoHighLevel Social Organizer.
It allows you create, conserve, edit, timetable, message, and assess your social networks web content across numerous channels.
It functions like a solid substitute for social media sites organizing devices like Buffer, SproutSocial and HootSuite– with no extra costs.
But that’s not all; the CRM device additionally supplies several practical features:
- Schedule appointments straight within the system from the Calendars tab.
- Merge multi-channel interactions to sustain your clients’ recommended techniques of interaction and relationship-building.
- Use tags and smart checklists to segment clients for even more targeted campaigns.
- Include substantial customer data per entrance under the Opportunity tab, providing you a more clear understanding of your potential customers, leads, and customers as they move with your visual pipe.
- Advanced lead racking up helps focus on lead nurturing based upon their actions along your pipe.
And talking leads, allow’s talk about the vital product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports little and comprehensive courses, total with memberships, communities and various other associated resources.
GHL additionally allows you offer physical items utilizing ecommerce pages, like Systeme.io. Yet Dropshipping is not available.
GoHighLevel courses support a range of material formats, including sound, video, and papers.
This suggests you can deal with various learning styles and interest a more comprehensive series of students.
Plus, it lets you import a course from Kajabi, including a lot more flexibility to your program production initiatives.
In my experience, devoted on-line program tools like Kajabi, LearnWorlds, and Thinkific offer more innovative options. These include training course dripping, social accounts, and progressed community structure and management tools. Nonetheless, GHL’s offerings will certainly be adequate for many designers.
GoHighLevel likewise supplies program certificates and various repayment alternatives, consisting of time payment plan and free courses.
You can quickly link your programs to your community for fast accessibility and to improve money making capacity.
What I especially such as is exactly how simple it is to incorporate training course products straight with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
It is just one of my best favorites concerning Kajabi, also.
Credibility Administration
Ratings are important online, and GoHighLevel understands that well.
So, it instantly sends review requests by means of SMS, e-mail, and QR code after a deal.
This feature ensures you don’t miss out on any type of opportunities to build reliability and count on with your audience.
You can additionally keep an eye on on-line reviews regarding your services or service, permitting you to respond properly.
As an example, you can reroute unfavorable feedback to an exclusive type prior to it’s revealed.
Or, you can select that can leave a comment based upon their rating.
This approach encourages you to involve directly with clients to settle their issues without harming your online reputation.
Plus, GoHighLevel simplifies things by letting you examine customer feedback throughout various platforms– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty neat!
GoHighLevel Integrations
The platform supports conventional integration alternatives across settlement handling, social networks and Zapier.
Additionally, the App Industry, which features both paid and complimentary application integrations, is accessible in Agency Mode (for account proprietors) along with for your clients in sub-account mode.
I located around 265 applications throughout various service areas, consisting of SMS and live conversation integrations, social networks, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for texting, enable two-way syncing with various other CRMs, and manage consultations and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for economic monitoring, to name a few alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is one of GoHighLevel’s main attractions.
Crucial: You’ll require Agency Mode gain access to via the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) provides:
- Complete sub-account rebranding and personalization
- Unrestricted client sub-accounts at no additional cost
- API access for integrating external tools
To re-sell these ready-to-go GHL sub-accounts at a markup, you’ll require to obtain the $497/month SaaS Pro plan.
When you do this, you can likewise market other software services to your consumers (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 monthly for each and every customer.
This indicates you’ll require at least 5 customers restoring month-to-month to break even. Any type of added customers past that will certainly contribute directly to your revenue.
The tools you can market within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with loads of Industry applications such as AWeber, Constant Contact and Wrike.
To be successful with the GoHighLevel reseller program, include worth to your sub-accounts by consisting of:
- Custom-made structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, customers could select GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label alternatives for apple iphone application, Android app and Desktop computer app.
These applications allow you handle all social media, SMS, and email from one place.
Or, you can “gray-label” a mobile application to link your GHL leads without them needing to return to your branded GHL web pages.
In total, these are three various mobile apps you can choose from based upon your objectives.
Nevertheless, you need to be mindful:
- Resellers are in charge of consumer support and disagreements; failing to fix concerns can result in account discontinuation.
- Resellers must charge at least $97/month per sub-account, limiting pricing versatility.
- Selling lifetime gain access to for an one-time charge is restricted without prior approval.
GoHighLevel Pricing and Support Plans
I such as that HighLevel’s support is offered right from the dashboard (the Help and live chat buttons on the leading right and lower left).
Once you sign up for a trial, you acquire free access to a welcome course, onboarding video tutorials, and a phone number for assistance. And indeed, they actually answer!
As for layaway plan, there’s a robust Starter plan readily available for $97, which includes endless calls, emails, items, funnels, and GoHighLevel For Loan Officers.
Still, you’ll likely intend to consider updating to the $297/month plan for extensive firm demands. Alternatively, you can re-sell the GHL platform as a SaaS for $497/month.
For support, anticipate a lively Facebook Group community, paid onboarding, and a done-for-you arrangement alternative (likewise paid).
There’s 24/7 online conversation available straight from your GHL control panel, together with valuable documentation for self-service aid.
Required help setting up GHL?
Arrangement plans are available for an extra price, consisting of a $297 choice for HIPAA compliance if that’s something you require.
You may be under the presumption that the unlimited plan comes with unrestricted email capability. The different people who complained regarding additional charges in their charge card for sending out an e-mail from their web servers without clear openness.
GoHighLevel Alternatives
Overall, GoHighLevel costs itself as a complete online organization system.
Although it isn’t as thorough in specific locations as some other platforms, it does a good task in most domains.
You’ll likely wish to keep up it if you’re pragmatic.
Hereof, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.