I’m a huge follower of all-in-one digital selling platforms GoHighLevel For Mortgage Lenders.
For this certain factor I’m a big follower of devices like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, together with other choices I have actually reviewed right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having used GoHighLevel, I can claim it’s absolutely worth your time to read about my experience before devoting to an annual membership.
I’ll maintain it short, wonderful, and informative.
We’ll additionally tap contrasts with GHL options like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll purchase choice you will not be sorry for.
What I like about GoHighLevel
- All-in-one system: GoHighLevel incorporates essential sales and marketing tools to change numerous standalone services.
- SMS messaging: Two-way communication that’s even more engaging than standard email.
- Durable CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow tools for division, contact administration, and custom-made processes.
- Cost-effective: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels choices ($ 150+/ month).
- SaaSPreneur program: Popular among company owners for
- GoHighLevel reselling.
- Integration-friendly: Functions with Zapier, e-mail devices, and texting platforms.
What I don’t like about GoHighLevel
- Email broadcasts can get pricey with more clients: You pay $0.01 per e-mail, which, with say, 30,000 customers, can blow up past $300 per month. That’s extra costly than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and individuals transitioning from various other email marketing software to GoHighLevel reported a substantial drop in e-mail deliverability. This is one considerable disadvantage that might ultimately force you out of GHL.
- Jack of all professions and a master of few? While workflow automations are respectable, alternate systems go deeper for several of the other crucial features, such as program creation, community involvement, etc. But then again the similarity Kajabi price over $159/month to develop or sell greater than 3 courses/products.
- Perfect for digital agencies and software program resellers: GoHighLevel’s abilities will certainly make one of the most sense (and ROI) if you are doing B2B organization, not a lot if you are a web content maker.
Ahead of time bottomline GoHighLevel For Mortgage Lenders
I such as that GoHighLevel packages a large range of tools under one roofing system.
For digital companies that aren’t focused on showy features, some of these devices– like the CRM and sales funnel builder– can quickly change platforms like ClickFunnels and Kajabi.
Nevertheless, while devices for program creation and subscriptions are practical, they don’t stand apart as special.
You do not have expert course production features like you discover on Kajabi or Teachable.
That said, GoHighLevel supplies endless funnels, sites, and products beginning at just $97/month, which is a significant plus for firms managing multiple clients or projects.
I assume this pricing framework lines up perfectly with their target market.
And also, I like the organization it provides (I can develop and take care of sub-accounts for various customers under a solitary primary account).
What Does GoHighLevel Do?
GoHighLevel aims to be a comprehensive system that satisfies most of your company’s digital sales and marketing requirements.
It consists of tools for email marketing, course development, workflow automation, CRM, site and landing page structure, and a lot more.
Its goal is to replace all the various other tools you may presently be utilizing, and it’s not reluctant regarding that.
GHL is special from most comparable platforms (like ClickFunnels and Kajabi) as a place for marketing firms and software program resellers.
Its pricing appears fair, also ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a respectable layout that makes it very easy to jump right in and get to function.
Most individuals discover the UI and UX cluttered, with features organized illogically.
As an example:
The system has three different settings panels for managing overall, private, and product setups.
Strangely sufficient, the web links to access these core settings are spread across contrary sides of the screen– making no sense in all!
It offers useful development and efficiency information, including lead resources, leads in the pipe, conversion rates, designated jobs for particular users, custom KPIs, reports and even more.
Include more information in there, and it still really feels tidy and well-organized.
I also like that you can develop multiple dashboards if you want to organize various records in separate dashboards.
It is likewise wonderful for preserving different views for the account owner (you) and sub-accounts (your customers).
As I told you, GoHighLevel seems like it has a lot of rough sides when it comes to UI/UX, and the codebase appears to be not that tidy.
GoHighLevel Funnels
To build a customer’s web site, make landing pages, or develop a sales funnel in GoHighLevel, you have to initially develop a sub-account by including their details.
After this, change to the developed sub-account (” Change to Sub-Account”), click on Sites, and after that Funnels. No fears. It took me numerous tries prior to I got the circulation, also.
HighLevel Funnels lets you produce endless sales funnels, unlike platforms like Kajabi that have restrictions.
In addition, there are respectable funnel templates (more than 1,000) to get you started rapidly here.
From my experience, you will not need much expertise to develop landing pages and sales funnels with GoHighLevel.
You can also tailor the templates on your own or have GoHighLevel do it for you.
I selected myself because I wanted to develop sophisticated, personalized funnels from scratch with its drag-and-drop builder. You just include the steps.
Another thing here.
GoHighLevel’s Snapshots feature allows you clone successful funnels to sub-accounts, saving arrangement time.
You can also duplicate private steps, split test, and edit your funnels.
Furthermore, GoHighLevel enables trigger-based alerts to maintain you upgraded on your lead development.
It flawlessly integrates voice telephone calls, SMS, and Facebook Carrier into your funnels, enhancing your lead nurturing efforts.
Plus, its visual pipe management makes monitoring leads a breeze, with the option to automatically move underperforming leads to different campaigns.
To streamline things even more, GHL provides a ClickFunnels import feature for easy funnel migration.
Page and Website Builder
GoHighLevel allows you produce pages from square one or pick a template to customize utilizing the user-friendly drag-and-drop builder.
You are additionally cost-free to include prefabricated web page areas as you please. Or, use code to develop personalized functions.
It feels as smooth as Elementor for WordPress, incidentally. Then again, Elementor supplies a bit much more, like:
- A bigger variety of custom-made fonts/typography
- Durable text animations
- Substantial widget library, and
- Advanced background capabilities, such as parallax scrolling, video backgrounds and GoHighLevel For Mortgage Lenders
Yet, I dare say HighLevel will certainly suffice for lots of (most) of your clients.
The web pages can integrate directly with your GHL sales and marketing automation features, including CRM, appointment organizing, and email capture/nurturing/pipeline.
Pretty useful!
I also like that you can develop “global sections” or page sections that are instantly completed when you develop brand-new web pages, saving you time and making sure a regular look throughout. One more Elementor-like function I love.
With Brand Name Boards (under “Marketing > Brand Boards”), you can do the exact same for messages and other branding basics.
And, yes, the stats web page shows whatever taking place on your sub-accounts site, consisting of web page brows through and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel allows you produce intricate e-mail campaigns and sequences, complete with triggers and automatic follow-ups.
You can easily include web links in both e-mails and SMS messages, allowing you to track your recipients’ activities and activate automatic interactions– something I such as.
You can additionally save, send out, or routine e-mails for ideal times. This is terrific for reaching your audience when they’re most likely to open up.
GoHighLevel recommends Mailgun for bulk e-mails (their LC solution may have reduced delivery prices).
It’s wise to examine GoHighLevel’s email deliverability prior to totally committing, as several users have actually reported around a 30% lower distribution rate compared to their previous e-mail marketing systems.
Now, I listened to there are over 300 customizable email templates on HighLevel. Despite looking the Template Library, I was unable to situate them within a sub-account (Sub-Account Setting).
You do get fairly a selection of templates when you switch to Agency Mode.
And, you can include your custom-made templates although you’ll have to be on the $497 per month reseller plan.
Within a sub-account, I can just see these 6 ordinary templates and the alternative to develop and conserve email templates from the ground up (and recycle them in other campaigns).
Right here’s what one of them, the “Strategic Preparation” template, appears like inside the GHL e-mail style editor:
Not as well shoddy, however not special either.
Nevertheless, I simulate that GHL incorporates workflow automation right into email marketing, including:
- Welcome and Thanks e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and more.
In addition, real-time analytics give understandings into your email campaign efficiency. And this can assist you seize chances or deal with any prospective misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM device reminds me of ClickFunnels, which feels complete.
GoHighLevel includes a customer portal that enables you to track task progress and view past communications.
Its workflow automation feature helps you improve tasks like contact administration, division, and lead motion via your pipeline.
Plus, and this is a big plus: GoHighLevel helps with engaging communications with leads through sms message (SMS/MMS), voicemail declines, and Facebook Carrier. This versatility indicates you can connect with different client sectors via their preferred communication channels.
Simply a direct, though– SMS fees use individually from the subscription cost.
I additionally like the GoHighLevel Social Planner.
It allows you create, conserve, edit, routine, article, and evaluate your social networks material across numerous channels.
It works like a solid replacement for social media scheduling tools like Buffer, SproutSocial and HootSuite– with no extra costs.
But that’s not all; the CRM tool likewise uses numerous useful features:
- Set up appointments straight within the platform from the Calendars tab.
- Combine multi-channel communications to sustain your clients’ favored techniques of interaction and relationship-building.
- Use tags and smart listings to sector clients for even more targeted campaigns.
- Add extensive client information to each entrance under the Chance tab, giving you a more clear understanding of your leads, leads, and customers as they move through your visual pipeline.
- Advanced lead scoring helps focus on lead nurturing based upon their actions along your pipeline.
And talking leads, let’s speak about the key product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains small and detailed training courses, full with subscriptions, neighborhoods and various other related resources.
GHL also allows you sell physical products making use of ecommerce web pages, like Systeme.io. However Dropshipping is not readily available.
GoHighLevel courses support a selection of web content formats, including sound, video, and files.
This implies you can deal with various learning designs and interest a broader range of trainees.
And also, it lets you import a training course from Kajabi, including much more flexibility to your program production initiatives.
In my experience, dedicated on-line program devices like Kajabi, LearnWorlds, and Thinkific deal extra advanced alternatives. These consist of training course dripping, social accounts, and progressed community building and management devices. Nevertheless, GHL’s offerings will certainly suffice for several creators.
GoHighLevel likewise supplies course certificates and different settlement options, including installment plans and free courses.
You can quickly connect your courses to your community for fast access and to improve monetization potential.
What I particularly such as is just how uncomplicated it is to integrate program products directly with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and extra.
It’s one of my best favorites about Kajabi, as well.
Credibility Management
Scores are critical online, and GoHighLevel comprehends that well.
So, it automatically sends out testimonial requests using SMS, email, and QR code after a purchase.
This feature ensures you do not miss any type of opportunities to build reputation and trust fund with your target market.
You can also check on the internet evaluations concerning your solutions or business, allowing you to respond suitably.
As an example, you can redirect negative feedback to an exclusive kind prior to it’s made public.
Or, you can pick who can leave a comment based upon their ranking.
This technique empowers you to involve directly with clients to fix their issues without damaging your credibility.
Plus, GoHighLevel simplifies points by letting you examine client feedback across various platforms– like Yext, Google (Google My Company), and Facebook– directly from your GHL account. Pretty neat!
GoHighLevel Integrations
The platform supports standard integration choices across payment handling, social networks and Zapier.
In addition, the App Marketplace, which features both paid and complimentary app integrations, is accessible in Firm Setting (for account proprietors) along with for your clients in sub-account setting.
I discovered around 265 apps across numerous business locations, consisting of SMS and live conversation integrations, social networks, and marketing automation tools.
You can additionally incorporate WhatsApp and Twilio for texting, make it possible for two-way syncing with various other CRMs, and manage consultations and organizing with Google Calendar.
And also, QuickBooks integration is offered for monetary monitoring, among other options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s main attractions.
Important: You’ll need Company Setting gain access to with the Reselling tab to utilize these features.
The Unlimited Plan ($ 297/month) supplies:
- Full sub-account rebranding and personalization
- Unlimited client sub-accounts at no added expense
- API gain access to for incorporating outside devices
To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to get the $497/month SaaS Pro plan.
When you do this, you can also re-sell various other software application services to your clients (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 per month for each and every customer.
This means you’ll require at least five clients restoring regular monthly to recover cost. Any kind of additional clients past that will certainly add straight to your earnings.
The tools you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, as well as dozens of Market apps such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, include worth to your sub-accounts by consisting of:
- Customized frameworks
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these additions, clients may pick GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label alternatives for apple iphone application, Android app and Desktop computer app.
These apps allow you take care of all social media, SMS, and email from one place.
Or, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your branded GHL web pages.
In total, these are three different mobile applications you can choose from based upon your objectives.
However, you need to be aware:
- Resellers are in charge of client assistance and disputes; failure to resolve issues can cause account termination.
- Resellers must bill at the very least $97/month per sub-account, limiting pricing flexibility.
- Selling life time gain access to for an one-time fee is restricted without prior authorization.
GoHighLevel Pricing and Assistance Plans
I such as that HighLevel’s support is readily available right from the dashboard (the Aid and live chat switches on the leading right and lower left).
When you enroll in a trial, you get free access to a welcome program, onboarding video tutorials, and a phone number for assistance. And indeed, they in fact answer!
When it comes to payment plans, there’s a robust Starter plan available for $97, which includes endless contacts, e-mails, items, funnels, and GoHighLevel For Mortgage Lenders.
Still, you’ll likely wish to consider upgrading to the $297/month prepare for extensive company needs. Additionally, you can re-sell the GHL system as a SaaS for $497/month.
For assistance, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you arrangement option (also paid).
There’s 24/7 online conversation readily available straight from your GHL dashboard, along with valuable documents for self-service assistance.
Need help configuring GHL?
Configuration plans are readily available for an added cost, consisting of a $297 alternative for HIPAA conformity if that’s something you require.
You may be under the assumption that the unlimited plan comes with limitless email performance. The numerous individuals that grumbled about surcharges in their credit card for sending an email from their servers without clear transparency.
GoHighLevel Alternatives
Overall, GoHighLevel costs itself as a full online service platform.
Although it isn’t as comprehensive in specific areas as a few other platforms, it does a good job in a lot of domain names.
You’ll likely wish to run with it if you’re pragmatic.
Hereof, the top alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.