I’m a large fan of all-in-one digital marketing platforms GoHighLevel Karan Agarwal.
For this details reason I’m a large follower of devices like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, in addition to various other choices I’ve assessed below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having utilized GoHighLevel, I can claim it’s absolutely worth your time to hear about my experience before devoting to an annual membership.
I’ll maintain it short, sweet, and insightful.
We’ll likewise touch contrasts with GHL options like Kajabi, ClickFunnels and Systeme.io.
By doing this, you’ll make a buy choice you will not regret.
What I such as concerning GoHighLevel
- All-in-one platform: GoHighLevel integrates necessary sales and marketing tools to replace multiple standalone options.
- SMS messaging: Two-way interaction that’s even more appealing than conventional email.
- Durable CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow tools for segmentation, call monitoring, and custom-made procedures.
- Affordable: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular amongst agency proprietors for
- GoHighLevel marketing.
- Integration-friendly: Functions with Zapier, email tools, and texting systems.
What I don’t like about GoHighLevel
- Email programs can obtain pricey with even more clients: You pay $0.01 per email, which, with say, 30,000 customers, can blast previous $300 monthly. That’s a lot more expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their email service is reliant on Mailgun, and individuals transitioning from various other e-mail marketing software application to GoHighLevel reported a significant decrease in email deliverability. This is one considerable con that might ultimately compel you out of GHL.
- Jack of all trades and a master of couple of? While workflow automations are respectable, different platforms go deeper for several of the other key functions, such as course creation, community interaction, etc. However the similarity Kajabi cost over $159/month to produce or sell greater than 3 courses/products.
- Suitable for digital firms and software program resellers: GoHighLevel’s capabilities will make one of the most sense (and ROI) if you are doing B2B company, not so much if you are a content developer.
Ahead of time bottomline GoHighLevel Karan Agarwal
I such as that GoHighLevel packages a large range of devices under one roof.
For digital agencies that aren’t focused on fancy features, some of these tools– like the CRM and sales funnel builder– can conveniently replace systems like ClickFunnels and Kajabi.
However, while devices for course creation and subscriptions are practical, they do not stick out as special.
You do not have professional course production features like you find on Kajabi or Teachable.
That stated, GoHighLevel uses unrestricted funnels, sites, and products starting at just $97/month, which is a significant plus for agencies handling multiple customers or jobs.
I think this pricing framework aligns flawlessly with their target audience.
Plus, I like the organization it supplies (I can produce and handle sub-accounts for different customers under a solitary major account).
What Does GoHighLevel Do?
GoHighLevel intends to be a detailed platform that satisfies the majority of your agency’s digital sales and marketing requirements.
It includes devices for email marketing, course creation, workflow automation, CRM, website and landing page structure, and much more.
Its goal is to change all the other devices you could presently be making use of, and it’s not shy regarding that.
GHL is unique from most comparable systems (like ClickFunnels and Kajabi) as a place for marketing agencies and software application resellers.
Its pricing appears fair, as well ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a respectable format that makes it very easy to jump right in and get to function.
A lot of individuals locate the UI and UX messy, with features prepared illogically.
For instance:
The system has three different setups panels for handling total, private, and product arrangements.
Strangely enough, the links to access these core settings are spread across contrary sides of the screen– making no feeling whatsoever!
It supplies important progress and efficiency information, consisting of lead resources, leads in the pipe, conversion prices, designated jobs for particular individuals, custom-made KPIs, reports and more.
Add extra data in there, and it still feels clean and well-organized.
I additionally such as that you can develop numerous control panels if you intend to arrange different reports in separate control panels.
It is additionally fantastic for preserving various sights for the account owner (you) and sub-accounts (your consumers).
As I told you, GoHighLevel seems like it has a great deal of harsh edges when it comes to UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To build a client’s website, make landing pages, or create a sales funnel in GoHighLevel, you should initially develop a sub-account by adding their details.
Hereafter, switch to the created sub-account (” Switch over to Sub-Account”), click Websites, and then Funnels. No fears. It took me a number of shots before I obtained the circulation, too.
HighLevel Funnels allows you develop endless sales funnels, unlike platforms like Kajabi that have restrictions.
In addition, there are good funnel templates (more than 1,000) to obtain you started quickly below.
From my experience, you will not require much knowledge to develop landing pages and sales funnels with GoHighLevel.
You can additionally personalize the templates on your own or have GoHighLevel do it for you.
I picked myself since I wanted to develop sophisticated, custom-made funnels from scratch with its drag-and-drop builder. You just add the steps.
Another thing here.
GoHighLevel’s Snapshots feature allows you clone successful funnels to sub-accounts, conserving configuration time.
You can also replicate specific actions, split examination, and modify your funnels.
Furthermore, GoHighLevel permits trigger-based notifications to maintain you upgraded on your lead progression.
It perfectly incorporates voice phone calls, SMS, and Facebook Messenger right into your funnels, enhancing your lead supporting efforts.
And also, its visual pipeline management makes tracking leads a wind, with the alternative to immediately move underperforming causes different campaigns.
To simplify points further, GHL supplies a ClickFunnels import feature for simple funnel migration.
Page and Website Builder
GoHighLevel allows you create pages from the ground up or choose a template to customize utilizing the instinctive drag-and-drop builder.
You are also free to add prefabricated web page areas as you please. Or, utilize code to develop custom-made features.
It really feels as smooth as Elementor for WordPress, by the way. Then again, Elementor uses a little bit extra, like:
- A larger range of custom-made fonts/typography
- Durable message computer animations
- Comprehensive widget collection, and
- Advanced background capabilities, such as parallax scrolling, video histories and GoHighLevel Karan Agarwal
Yet, I dare say HighLevel will certainly be sufficient for many (most) of your customers.
The pages can incorporate straight with your GHL sales and marketing automation features, consisting of CRM, consultation organizing, and email capture/nurturing/pipeline.
Pretty useful!
I likewise like that you can develop “global sections” or web page areas that are immediately filled out when you produce new pages, saving you time and guaranteeing a consistent feel and look throughout. An additional Elementor-like function I love.
With Brand Boards (under “Marketing > Brand Boards”), you can do the exact same for texts and various other branding basics.
And, yes, the stats page reveals whatever occurring on your sub-accounts site, including web page check outs and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you develop complex e-mail campaigns and series, total with triggers and automated follow-ups.
You can easily include links in both e-mails and SMS messages, allowing you to track your receivers’ actions and cause automated interactions– something I like.
You can likewise conserve, send, or routine emails for optimal times. This is excellent for reaching your target market when they’re probably to open.
GoHighLevel recommends Mailgun for bulk e-mails (their LC service might have reduced distribution rates).
It’s smart to examine GoHighLevel’s email deliverability before completely committing, as many individuals have actually reported around a 30% reduced delivery price contrasted to their previous e-mail marketing platforms.
Currently, I heard there are over 300 personalized email templates on HighLevel. Regardless of looking the Template Library, I was not able to find them within a sub-account (Sub-Account Mode).
You do get fairly a range of templates when you change to Firm Setting.
And, you can add your customized templates although you’ll need to get on the $497 per month reseller plan.
Within a sub-account, I can only see these 6 ordinary templates and the alternative to produce and conserve e-mail templates from the ground up (and recycle them in various other campaigns).
Below’s what one of them, the “Strategic Preparation” template, appears like inside the GHL e-mail layout editor:
Not too shabby, yet not special either.
Nonetheless, I do like that GHL integrates workflow automation right into email marketing, consisting of:
- Invite and Thank You emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and even more.
Additionally, real-time analytics give insights into your email campaign efficiency. And this can assist you confiscate possibilities or attend to any prospective misses out on as they show up.
HighLevel CRM
GoHighLevel’s CRM tool reminds me of ClickFunnels, which really feels comprehensive.
GoHighLevel includes a client website that permits you to track job progress and sight past interactions.
Its workflow automation feature assists you streamline jobs like get in touch with administration, segmentation, and lead movement with your pipe.
Plus, and this is a huge plus: GoHighLevel promotes engaging communications with leads via text (SMS/MMS), voicemail decreases, and Facebook Carrier. This flexibility implies you can get in touch with different consumer sectors through their preferred communication channels.
Simply a direct, though– SMS costs apply individually from the subscription charge.
I additionally like the GoHighLevel Social Coordinator.
It allows you create, save, modify, routine, message, and analyze your social media web content throughout various channels.
It works like a solid replacement for social networks scheduling tools like Buffer, SproutSocial and HootSuite– with no additional costs.
Yet that’s not all; the CRM device additionally supplies numerous handy features:
- Set up visits directly within the platform from the Calendars tab.
- Combine multi-channel communications to support your clients’ recommended techniques of interaction and relationship-building.
- Usage tags and clever listings to segment clients for even more targeted campaigns.
- Add substantial client data to every entrance under the Chance tab, giving you a more clear understanding of your leads, leads, and clients as they move through your aesthetic pipe.
- Advanced lead scoring assists prioritize lead nurturing based upon their actions along your pipeline.
And talking leads, allow’s discuss the key product or services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains little and comprehensive courses, complete with subscriptions, communities and other related sources.
GHL also lets you market physical products making use of ecommerce web pages, like Systeme.io. Yet Dropshipping is not readily available.
GoHighLevel programs support a variety of content styles, consisting of sound, video, and files.
This suggests you can cater to different learning styles and appeal to a broader series of trainees.
Plus, it allows you import a training course from Kajabi, adding a lot more versatility to your course production initiatives.
In my experience, committed on the internet training course tools like Kajabi, LearnWorlds, and Thinkific deal more innovative alternatives. These consist of course leaking, social accounts, and advanced community structure and monitoring tools. However, GHL’s offerings will be sufficient for numerous creators.
GoHighLevel also gives course certificates and various repayment alternatives, consisting of time payment plan and free courses.
You can quickly connect your training courses to your community for fast access and to boost money making possibility.
What I specifically like is exactly how straightforward it is to integrate training course products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and much more.
It is just one of my go-to faves concerning Kajabi, as well.
Track Record Management
Scores are essential online, and GoHighLevel recognizes that well.
So, it immediately sends review requests using SMS, e-mail, and QR code after a transaction.
This feature ensures you don’t miss any kind of opportunities to develop credibility and trust fund with your target market.
You can likewise keep an eye on online testimonials regarding your solutions or service, allowing you to respond suitably.
For instance, you can reroute unfavorable feedback to an exclusive kind prior to it’s revealed.
Or, you can pick who can leave a comment based on their score.
This strategy encourages you to engage straight with customers to solve their concerns without harming your online reputation.
Plus, GoHighLevel streamlines things by letting you review client feedback across various systems– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The system sustains typical integration alternatives throughout settlement handling, social media sites and Zapier.
Additionally, the Application Marketplace, which features both paid and cost-free app integrations, comes in Firm Mode (for account proprietors) as well as for your customers in sub-account mode.
I discovered around 265 apps throughout various organization areas, consisting of SMS and live conversation integrations, social networks, and marketing automation tools.
You can additionally incorporate WhatsApp and Twilio for texting, make it possible for two-way syncing with various other CRMs, and handle appointments and organizing with Google Calendar.
Plus, QuickBooks integration is offered for financial administration, to name a few options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is one of GoHighLevel’s piece de resistances.
Important: You’ll require Agency Mode access through the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) offers:
- Full sub-account rebranding and personalization
- Unrestricted client sub-accounts at no additional expense
- API accessibility for incorporating outside devices
To market these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can additionally re-sell other software options to your clients (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 monthly for every customer.
This indicates you’ll need at least five clients restoring month-to-month to recover cost. Any extra clients past that will contribute straight to your earnings.
The tools you can resell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with loads of Industry apps such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, include worth to your sub-accounts by including:
- Personalized structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these additions, customers might pick GoHighLevel directly instead of paying your premium.
The SaaS Mode includes white-label alternatives for iPhone app, Android application and Desktop computer application.
These applications allow you handle all social media, SMS, and e-mail from one place.
Or, you can “gray-label” a mobile application to connect your GHL leads without them needing to go back to your branded GHL web pages.
In total, these are three various mobile applications you can choose from based on your objectives.
Nonetheless, you require to be aware:
- Resellers are responsible for consumer support and disputes; failing to fix problems can lead to account discontinuation.
- Resellers have to bill a minimum of $97/month per sub-account, restricting pricing flexibility.
- Marketing lifetime gain access to for an one-time fee is forbidden without previous approval.
GoHighLevel Pricing and Assistance Plans
I such as that HighLevel’s support is offered right from the control panel (the Help and live conversation buttons on the leading right and lower left).
Once you register for a trial, you acquire free access to a welcome program, onboarding video tutorials, and a contact number for support. And indeed, they really answer!
When it comes to payment plans, there’s a durable Starter plan readily available for $97, that includes endless get in touches with, e-mails, items, funnels, and GoHighLevel Karan Agarwal.
Still, you’ll likely wish to take into consideration updating to the $297/month plan for detailed agency demands. Conversely, you can re-sell the GHL system as a SaaS for $497/month.
For assistance, anticipate a dynamic Facebook Group community, paid onboarding, and a done-for-you arrangement alternative (also paid).
There’s 24/7 online conversation readily available straight from your GHL control panel, together with helpful paperwork for self-service support.
Need help setting up GHL?
Arrangement plans are readily available for an added cost, including a $297 option for HIPAA compliance if that’s something you call for.
You may be under the assumption that the unlimited plan features limitless e-mail functionality. The various people who complained concerning surcharges in their credit card for sending an e-mail from their web servers without clear openness.
GoHighLevel Alternatives
All in all, GoHighLevel expenses itself as a full online organization platform.
Although it isn’t as comprehensive in details areas as a few other platforms, it does a great task in a lot of domains.
You’ll likely want to keep up it if you’re practical.
In this regard, the leading alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.