I’m a big follower of all-in-one digital selling systems GoHighLevel Knowledge Base.
For this particular reason I’m a big follower of tools like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, together with various other alternatives I’ve evaluated right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having made use of GoHighLevel, I can claim it’s absolutely worth your time to find out about my experience prior to committing to an annual membership.
I’ll keep it short, pleasant, and insightful.
We’ll additionally touch comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll make a buy decision you will not regret.
What I like about GoHighLevel
- All-in-one platform: GoHighLevel incorporates important sales and marketing tools to change numerous standalone options.
- SMS messaging: Two-way interaction that’s even more appealing than standard email.
- Durable CRM: Similar to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow devices for segmentation, get in touch with management, and custom processes.
- Cost-efficient: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels choices ($ 150+/ month).
- SaaSPreneur program: Popular amongst company owners for
- GoHighLevel re-selling.
- Integration-friendly: Works with Zapier, email tools, and texting platforms.
What I do not such as concerning GoHighLevel
- Email broadcasts can obtain expensive with even more subscribers: You pay $0.01 per e-mail, which, with say, 30,000 subscribers, can blast past $300 each month. That’s more expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail service is reliant on Mailgun, and individuals transitioning from various other e-mail marketing software program to GoHighLevel reported a substantial decrease in e-mail deliverability. This is one substantial con that might ultimately compel you out of GHL.
- Jack of all professions and a master of couple of? While workflow automations are respectable, alternate platforms go deeper for several of the other vital features, such as program production, community engagement, etc. However the likes of Kajabi expense over $159/month to produce or market greater than 3 courses/products.
- Ideal for digital companies and software application resellers: GoHighLevel’s abilities will make one of the most sense (and ROI) if you are doing B2B organization, not so much if you are a web content creator.
Upfront bottomline GoHighLevel Knowledge Base
I like that GoHighLevel bundles a large range of tools under one roofing.
For digital companies that aren’t concentrated on fancy features, several of these devices– like the CRM and sales funnel builder– can easily replace platforms like ClickFunnels and Kajabi.
Nonetheless, while devices for program development and memberships are useful, they do not stick out as unique.
You do not have expert program production features like you discover on Kajabi or Teachable.
That said, GoHighLevel supplies unrestricted funnels, sites, and products starting at just $97/month, which is a massive plus for firms taking care of several customers or jobs.
I think this pricing structure aligns completely with their target audience.
Plus, I like the organization it offers (I can create and manage sub-accounts for various clients under a single primary account).
What Does GoHighLevel Do?
GoHighLevel intends to be an extensive platform that fulfills the majority of your agency’s digital sales and marketing needs.
It includes devices for e-mail marketing, program production, workflow automation, CRM, internet site and landing page building, and much more.
Its objective is to change all the various other devices you might presently be making use of, and it’s not shy regarding that.
GHL is one-of-a-kind from most comparable systems (like ClickFunnels and Kajabi) as a place for marketing companies and software application resellers.
Its pricing seems reasonable, as well ($ 97, $297 and $497).
HighLevel Interface
The GoHighLevel dashboard has a decent format that makes it simple to leap right in and get to work.
Most users discover the UI and UX cluttered, with features organized illogically.
As an example:
The platform has three separate settings panels for taking care of general, specific, and item arrangements.
Unusually sufficient, the links to accessibility these core settings are spread throughout opposite sides of the screen– making no sense at all!
It offers important progression and efficiency details, consisting of lead resources, leads in the pipeline, conversion rates, assigned tasks for details individuals, custom-made KPIs, reports and more.
Include a lot more data therein, and it still really feels tidy and efficient.
I additionally like that you can develop multiple control panels if you want to arrange different reports in separate dashboards.
It is likewise fantastic for maintaining different views for the account proprietor (you) and sub-accounts (your customers).
As I told you, GoHighLevel feels like it has a great deal of rough edges when it concerns UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To build a client’s web site, make landing pages, or develop a sales funnel in GoHighLevel, you should initially develop a sub-account by adding their information.
Hereafter, change to the developed sub-account (” Switch to Sub-Account”), click Websites, and afterwards Funnels. No concerns. It took me a number of tries prior to I got the flow, as well.
HighLevel Funnels lets you produce endless sales funnels, unlike systems like Kajabi that have limits.
In addition, there are good funnel templates (more than 1,000) to get you began rapidly right here.
From my experience, you won’t require much competence to produce landing pages and sales funnels with GoHighLevel.
You can also tailor the templates on your own or have GoHighLevel do it for you.
I selected myself since I intended to create fancy, custom-made funnels from square one with its drag-and-drop builder. You simply include the actions.
Another thing right here.
GoHighLevel’s Snapshots feature allows you duplicate successful funnels to sub-accounts, conserving setup time.
You can likewise copy private steps, split test, and edit your funnels.
Additionally, GoHighLevel allows for trigger-based notifications to maintain you updated on your lead development.
It perfectly integrates voice telephone calls, SMS, and Facebook Messenger right into your funnels, furthering your lead supporting initiatives.
And also, its visual pipe monitoring makes tracking leads a wind, with the alternative to immediately relocate underperforming brings about various campaigns.
To simplify points further, GHL supplies a ClickFunnels import feature for very easy funnel movement.
Page and Website Builder
GoHighLevel lets you create pages from the ground up or select a template to tailor making use of the user-friendly drag-and-drop builder.
You are likewise free to include ready-made web page areas as you please. Or, utilize code to produce custom functions.
It really feels as smooth as Elementor for WordPress, incidentally. However, Elementor supplies a little bit more, like:
- A wider range of personalized fonts/typography
- Robust text computer animations
- Comprehensive widget collection, and
- Advanced background abilities, such as parallax scrolling, video backgrounds and GoHighLevel Knowledge Base
Yet, I dare say HighLevel will certainly be sufficient for lots of (most) of your customers.
The web pages can integrate directly with your GHL sales and marketing automation features, including CRM, appointment organizing, and e-mail capture/nurturing/pipeline.
Pretty convenient!
I likewise like that you can produce “international sections” or page areas that are instantly completed when you create brand-new web pages, saving you time and making sure a constant look and feel throughout. Another Elementor-like function I enjoy.
With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the exact same for texts and other branding fundamentals.
And, yes, the stats web page reveals every little thing taking place on your sub-accounts web site, consisting of web page visits and sales.
Email Marketing
For email marketing automation, GoHighLevel lets you create elaborate e-mail campaigns and series, total with triggers and automated follow-ups.
You can easily add links in both e-mails and SMS texts, enabling you to track your recipients’ activities and set off automated interactions– something I like.
You can likewise save, send out, or routine emails for ideal times. This is terrific for reaching your target market when they’re most likely to open up.
GoHighLevel suggests Mailgun for mass emails (their LC service might have reduced shipment rates).
It’s a good idea to examine GoHighLevel’s email deliverability prior to completely devoting, as many customers have actually reported around a 30% lower distribution rate compared to their previous e-mail marketing systems.
Now, I listened to there are over 300 personalized e-mail templates on HighLevel. In spite of searching the Template Library, I was not able to locate them within a sub-account (Sub-Account Setting).
You do obtain fairly a selection of templates when you switch to Firm Mode.
And, you can include your custom-made templates although you’ll have to get on the $497 monthly reseller plan.
Within a sub-account, I could only see these six ordinary templates and the choice to create and conserve e-mail templates from scratch (and reuse them in other campaigns).
Below’s what among them, the “Strategic Preparation” template, appears like inside the GHL email style editor:
Not as well inferior, however not unique either.
Nonetheless, I simulate that GHL incorporates workflow automation into e-mail marketing, including:
- Invite and Thank You e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and even more.
Furthermore, real-time analytics provide insights into your email campaign performance. And this can aid you seize opportunities or deal with any potential misses as they come up.
HighLevel CRM
GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels thorough.
GoHighLevel includes a customer site that enables you to track task progression and view past communications.
Its workflow automation feature helps you improve tasks like call monitoring, division, and lead activity with your pipe.
Plus, and this is a huge and also: GoHighLevel promotes engaging communications with leads via text messages (SMS/MMS), voicemail declines, and Facebook Messenger. This flexibility means you can get in touch with different client sections through their liked communication channels.
Simply a heads up, though– SMS costs apply separately from the subscription cost.
I additionally like the GoHighLevel Social Organizer.
It allows you produce, conserve, modify, routine, post, and analyze your social media material across numerous networks.
It works like a solid replacement for social media sites scheduling devices like Barrier, SproutSocial and HootSuite– with no added expenses.
Yet that’s not all; the CRM tool likewise provides a number of handy features:
- Arrange appointments directly within the system from the Calendars tab.
- Merge multi-channel interactions to support your clients’ recommended methods of communication and relationship-building.
- Use tags and smart lists to segment clients for even more targeted campaigns.
- Add extensive client information per entrance under the Possibility tab, offering you a clearer understanding of your potential customers, leads, and consumers as they move via your aesthetic pipeline.
- Advanced lead scoring assists prioritize lead nurturing based upon their actions along your pipe.
And speaking of leads, allow’s talk about the essential services and products you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports little and extensive courses, total with subscriptions, neighborhoods and various other related resources.
GHL also lets you market physical items making use of ecommerce pages, like Systeme.io. However Dropshipping is not available.
GoHighLevel programs sustain a variety of content layouts, consisting of audio, video, and files.
This means you can deal with various learning designs and attract a more comprehensive range of trainees.
And also, it allows you import a course from Kajabi, including even more flexibility to your program development efforts.
In my experience, dedicated on the internet training course tools like Kajabi, LearnWorlds, and Thinkific offer a lot more innovative choices. These include training course trickling, social accounts, and advanced community building and management tools. Nonetheless, GHL’s offerings will certainly be enough for lots of makers.
GoHighLevel also provides course certifications and different settlement options, including time payment plan and free courses.
You can quickly link your training courses to your community for quick accessibility and to boost money making capacity.
What I especially like is just how simple it is to incorporate program products directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and a lot more.
It is just one of my go-to favorites concerning Kajabi, too.
Reputation Management
Scores are vital online, and GoHighLevel comprehends that well.
So, it instantly sends testimonial demands through SMS, e-mail, and QR code after a transaction.
This feature ensures you don’t miss out on any type of possibilities to build reputation and count on with your audience.
You can additionally monitor online testimonials regarding your solutions or company, enabling you to respond properly.
As an example, you can reroute adverse comments to an exclusive kind prior to it’s revealed.
Or, you can choose who can leave a remark based on their rating.
This strategy empowers you to involve directly with clients to settle their issues without harming your credibility.
And also, GoHighLevel simplifies things by allowing you assess client comments throughout various systems– like Yext, Google (Google My Organization), and Facebook– directly from your GHL account. Pretty cool!
GoHighLevel Integrations
The system sustains basic integration alternatives throughout payment handling, social media sites and Zapier.
In addition, the App Industry, which features both paid and free application integrations, comes in Firm Setting (for account owners) as well as for your clients in sub-account setting.
I discovered around 265 apps across different business areas, consisting of SMS and live conversation integrations, social media, and marketing automation devices.
You can additionally integrate WhatsApp and Twilio for texting, enable two-way syncing with various other CRMs, and manage consultations and organizing with Google Calendar.
And also, QuickBooks integration is readily available for financial administration, among other alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s piece de resistances.
Important: You’ll require Agency Setting accessibility through the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) provides:
- Complete sub-account rebranding and modification
- Unrestricted customer sub-accounts at no extra price
- API access for incorporating exterior tools
To resell these ready-to-go GHL sub-accounts at a markup, you’ll require to obtain the $497/month SaaS Pro plan.
When you do this, you can also resell other software application services to your customers (sub-accounts) at a markup.
GoHighLevel requires you to charge a minimum of $97 per month for each client.
This means you’ll require at least five customers renewing monthly to break even. Any extra clients past that will contribute directly to your earnings.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, in addition to loads of Industry apps such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, include value to your sub-accounts by including:
- Personalized structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these additions, clients could pick GoHighLevel straight rather than paying your premium.
The SaaS Mode includes white-label alternatives for apple iphone application, Android application and Desktop computer app.
These apps allow you handle all social media sites, SMS, and email from one location.
Or, you can “gray-label” a mobile application to link your GHL leads without them requiring to return to your well-known GHL pages.
In total amount, these are three different mobile apps you can choose from based upon your goals.
Nonetheless, you require to be mindful:
- Resellers are in charge of client assistance and conflicts; failing to resolve concerns can lead to account discontinuation.
- Resellers should bill a minimum of $97/month per sub-account, restricting pricing adaptability.
- Offering lifetime access for an one-time cost is restricted without prior approval.
GoHighLevel Pricing and Assistance Plans
I like that HighLevel’s assistance is readily available right from the control panel (the Aid and live chat switches on the top right and lower left).
Once you enroll in a trial, you obtain open door to a welcome training course, onboarding video tutorials, and a phone number for support. And indeed, they in fact respond to!
When it comes to payment plans, there’s a robust Starter plan readily available for $97, that includes unlimited get in touches with, e-mails, products, funnels, and GoHighLevel Knowledge Base.
Still, you’ll likely want to take into consideration updating to the $297/month plan for extensive agency demands. Additionally, you can resell the GHL platform as a SaaS for $497/month.
For support, expect a dynamic Facebook Group community, paid onboarding, and a done-for-you arrangement option (additionally paid).
There’s 24/7 online chat available straight from your GHL dashboard, together with valuable documentation for self-service aid.
Need assistance configuring GHL?
Configuration plans are readily available for an extra cost, including a $297 alternative for HIPAA compliance if that’s something you need.
You may be under the presumption that the unlimited plan comes with unrestricted email capability. The different individuals who grumbled regarding added fees in their charge card for sending out an e-mail from their servers without clear openness.
GoHighLevel Alternatives
In conclusion, GoHighLevel bills itself as a total online business platform.
Although it isn’t as extensive in specific areas as some other platforms, it does a good work in many domains.
You’ll likely wish to keep up it if you’re pragmatic.
Hereof, the top choices to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.