GoHighLevel Local Business Playbook – A Full Breakdown!

I’m a huge follower of all-in-one digital marketing platforms GoHighLevel Local Business Playbook.

For this certain reason I’m a big follower of devices like ClickFunnels.

Yet hey, it’s 2025.

My search led me to GoHighLevel, together with various other alternatives I have actually evaluated here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.

Having actually utilized GoHighLevel, I can say it’s definitely worth your time to read about my experience prior to dedicating to an annual membership.

I’ll keep it short, wonderful, and insightful.

We’ll also tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.

That way, you’ll make a buy decision you won’t regret.

What I such as about GoHighLevel

• All-in-one system: GoHighLevel integrates crucial sales and marketing tools to change numerous standalone solutions.
• SMS messaging: Two-way interaction that’s even more engaging than conventional email.
• Robust CRM: Similar to ActiveCampaign and ClickFunnels in features.
• Advanced automation: Strong workflow devices for segmentation, call management, and personalized processes.
• Affordable: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels choices ($ 150+/ month).
• SaaSPreneur program: Popular among firm proprietors for
• GoHighLevel reselling.
• Integration-friendly: Works with Zapier, e-mail devices, and texting systems.

What I do not such as concerning GoHighLevel

• Email broadcasts can get costly with even more customers: You pay $0.01 per email, which, with say, 30,000 customers, can blast previous $300 monthly. That’s more pricey than the $297 Unlimited plan.
• Poor e-mail deliveribility: Their email solution is reliant on Mailgun, and people transitioning from other email marketing software application to GoHighLevel reported a substantial drop in email deliverability. This is one considerable con that may ultimately compel you out of GHL.
• Jack of all trades and a master of few? While workflow automations are pretty good, different systems go deeper for numerous of the various other vital functions, such as training course development, community interaction, and so on. However the similarity Kajabi cost over $159/month to develop or market more than 3 courses/products.
• Perfect for digital agencies and software application resellers: GoHighLevel’s abilities will certainly make one of the most feeling (and ROI) if you are doing B2B organization, not so much if you are a web content creator.

Upfront bottomline GoHighLevel Local Business Playbook

I like that GoHighLevel bundles a variety of devices under one roof.

For digital companies that aren’t concentrated on fancy features, several of these tools– like the CRM and sales funnel builder– can conveniently replace systems like ClickFunnels and Kajabi.

Nevertheless, while devices for program development and memberships are useful, they don’t stand apart as unique.

You don’t have expert training course creation features like you locate on Kajabi or Teachable.

That stated, GoHighLevel supplies limitless funnels, web sites, and products starting at simply $97/month, which is a big plus for companies handling several clients or projects.

I believe this pricing structure aligns perfectly with their target audience.

Plus, I love the organization it provides (I can produce and handle sub-accounts for different customers under a solitary major account).

What Does GoHighLevel Do?

GoHighLevel aims to be a detailed platform that fulfills a lot of your agency’s digital sales and marketing needs.

It consists of tools for email marketing, course creation, workflow automation, CRM, site and landing page structure, and much more.

Its objective is to replace all the various other devices you may presently be using, and it’s not timid about that.

GHL is unique from many comparable systems (like ClickFunnels and Kajabi) as a place for marketing companies and software application resellers.

Its pricing seems fair, also ($ 97, $297 and $497).

HighLevel User interface

The GoHighLevel dashboard has a respectable design that makes it simple to leap right in and get to function.

The majority of users discover the UI and UX chaotic, with features prepared illogically.

As an example:

The platform has 3 different setups panels for taking care of overall, private, and product arrangements.

Unusually sufficient, the links to gain access to these core setups are spread across opposite sides of the display– making no sense in all!

It supplies important progress and performance information, consisting of lead sources, leads in the pipeline, conversion rates, designated jobs for particular individuals, customized KPIs, reports and more.

Include much more information in there, and it still really feels tidy and efficient.

I likewise such as that you can develop numerous control panels if you want to arrange different reports in separate dashboards.

It is additionally fantastic for maintaining various views for the account owner (you) and sub-accounts (your consumers).

As I told you, GoHighLevel feels like it has a lot of rough edges when it pertains to UI/UX, and the codebase seems to be not that clean.

GoHighLevel Funnels

To construct a client’s website, make landing pages, or produce a sales funnel in GoHighLevel, you have to initially develop a sub-account by adding their details.

Hereafter, switch over to the developed sub-account (” Switch over to Sub-Account”), click on Sites, and then Funnels. No concerns. It took me a number of tries prior to I got the circulation, too.

HighLevel Funnels allows you produce limitless sales funnels, unlike systems like Kajabi that have restrictions.

In addition, there are good funnel templates (more than 1,000) to obtain you started rapidly below.

From my experience, you will not need much expertise to produce landing pages and sales funnels with GoHighLevel.

You can also tailor the templates on your own or have GoHighLevel do it for you.

I picked myself since I intended to develop intricate, custom-made funnels from scratch with its drag-and-drop builder. You simply add the steps.

Another thing below.

GoHighLevel’s Snapshots feature allows you duplicate effective funnels to sub-accounts, saving setup time.

You can also replicate specific actions, split examination, and edit your funnels.

Additionally, GoHighLevel permits trigger-based alerts to keep you upgraded on your lead progression.

It perfectly integrates voice calls, SMS, and Facebook Carrier right into your funnels, furthering your lead supporting efforts.

Plus, its visual pipe administration makes tracking leads a wind, with the choice to automatically relocate underperforming results in various campaigns.

To simplify things even more, GHL supplies a ClickFunnels import feature for easy funnel movement.

Web Page and Website Builder

GoHighLevel lets you produce web pages from scratch or select a template to tailor making use of the user-friendly drag-and-drop builder.

You are additionally totally free to include ready-made page sections as you please. Or, utilize code to produce custom functions.

It really feels as smooth as Elementor for WordPress, by the way. However, Elementor offers a bit much more, like:

• A bigger range of custom fonts/typography
• Robust message computer animations
• Substantial widget library, and
• Advanced history capacities, such as parallax scrolling, video backgrounds and GoHighLevel Local Business Playbook

Yet, I dare say HighLevel will certainly be sufficient for several (most) of your clients.

The pages can integrate straight with your GHL sales and marketing automation features, including CRM, consultation organizing, and e-mail capture/nurturing/pipeline.

Pretty convenient!

I also such as that you can develop “global areas” or web page areas that are immediately filled in when you create new pages, conserving you time and ensuring a consistent look throughout. One more Elementor-like feature I love.

With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the exact same for messages and other branding basics.

And, yes, the stats page reveals whatever taking place on your sub-accounts website, including web page check outs and sales.

Email Marketing

For email marketing automation, GoHighLevel lets you produce complex email campaigns and series, full with triggers and automatic follow-ups.

You can easily add web links in both emails and SMS texts, allowing you to track your recipients’ activities and activate computerized communications– something I like.

You can additionally conserve, send, or schedule emails for ideal times. This is excellent for reaching your audience when they’re probably to open up.

GoHighLevel suggests Mailgun for bulk e-mails (their LC solution might have reduced distribution rates).

It’s important to evaluate GoHighLevel’s email deliverability before totally committing, as many individuals have reported around a 30% lower distribution rate compared to their previous e-mail marketing systems.

Now, I listened to there more than 300 personalized e-mail templates on HighLevel. In spite of browsing the Template Library, I was incapable to locate them within a sub-account (Sub-Account Mode).

You do get rather a range of templates when you change to Agency Setting.

And, you can add your custom-made templates although you’ll have to be on the $497 each month reseller plan.

Within a sub-account, I can just see these six ordinary templates and the option to produce and conserve email templates from square one (and reuse them in various other campaigns).

Below’s what one of them, the “Strategic Planning” template, resembles inside the GHL e-mail design editor:

Not too substandard, yet not unique either.

However, I do like that GHL integrates workflow automation right into email marketing, including:

• Welcome and Thank You emails
• Automated abandoned cart messages
• Follow-ups for lead nurturing
• Split screening for conversion optimization and more.

Additionally, real-time analytics provide understandings into your e-mail campaign efficiency. And this can aid you seize possibilities or address any type of potential misses out on as they turn up.

HighLevel CRM

GoHighLevel’s CRM tool reminds me of ClickFunnels, which feels extensive.

GoHighLevel includes a client site that allows you to track job progression and sight past interactions.

Its workflow automation feature aids you streamline jobs like contact administration, division, and lead movement with your pipeline.

And also, and this is a huge plus: GoHighLevel helps with interesting communications with leads with text messages (SMS/MMS), voicemail decreases, and Facebook Messenger. This adaptability suggests you can get in touch with different consumer sections via their chosen communication channels.

Simply a direct, though– SMS fees apply independently from the membership cost.

I likewise such as the GoHighLevel Social Coordinator.

It lets you produce, save, edit, schedule, post, and analyze your social media sites content throughout different networks.

It works like a strong substitute for social networks scheduling tools like Barrier, SproutSocial and HootSuite– without any extra expenses.

Yet that’s not all; the CRM device also uses several practical features:

• Set up consultations directly within the system from the Calendars tab.
• Merge multi-channel communications to sustain your clients’ recommended methods of communication and relationship-building.
• Use tags and wise listings to sector clients for even more targeted campaigns.
• Include comprehensive client data to each entrance under the Opportunity tab, providing you a more clear understanding of your potential customers, leads, and consumers as they relocate through your aesthetic pipe.
• Advanced lead scoring assists focus on lead nurturing based upon their activities along your pipeline.

And talking leads, allow’s speak about the vital products and services you can sell on GoHighLevel.

GoHighLevel Products

Like Kajabi, ClickFunnels and Systeme.io, GHL supports small and thorough courses, full with memberships, communities and other related sources.

GHL additionally allows you sell physical products using shopping pages, like Systeme.io. However Dropshipping is not readily available.

GoHighLevel training courses sustain a selection of material layouts, consisting of sound, video, and records.

This indicates you can accommodate different learning styles and interest a broader variety of pupils.

Plus, it lets you import a course from Kajabi, adding much more flexibility to your training course creation initiatives.

In my experience, dedicated online course devices like Kajabi, LearnWorlds, and Thinkific deal more innovative choices. These consist of program leaking, social accounts, and progressed community building and management devices. However, GHL’s offerings will certainly suffice for many makers.

GoHighLevel likewise gives training course certificates and various settlement choices, including installment plans and free courses.

You can conveniently connect your training courses to your community for fast gain access to and to enhance money making potential.

What I specifically such as is how simple it is to integrate course products straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and much more.

It is among my best faves concerning Kajabi, also.

Credibility Monitoring

Ratings are essential online, and GoHighLevel understands that well.

So, it automatically sends out evaluation requests via text, email, and QR code after a deal.

This feature guarantees you do not miss any chances to build integrity and depend on with your target market.

You can likewise keep track of on the internet evaluations about your solutions or organization, permitting you to react properly.

For instance, you can redirect unfavorable feedback to an exclusive kind prior to it’s revealed.

Or, you can choose that can leave a comment based upon their score.

This technique empowers you to engage directly with clients to settle their concerns without harming your track record.

Plus, GoHighLevel streamlines things by letting you review customer responses across various systems– like Yext, Google (Google My Organization), and Facebook– straight from your GHL account. Pretty neat!

GoHighLevel Integrations

The platform sustains typical integration options throughout settlement processing, social networks and Zapier.

Furthermore, the Application Market, which features both paid and free app integrations, comes in Firm Mode (for account owners) along with for your customers in sub-account mode.

I discovered around 265 applications across different service locations, consisting of SMS and live chat integrations, social networks, and marketing automation devices.

You can additionally integrate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and take care of visits and scheduling with Google Calendar.

Plus, QuickBooks integration is available for financial administration, among other choices.

HighLevel Reselling and SaaSpreneur Program

The reseller program is one of GoHighLevel’s main attractions.

Important: You’ll need Firm Mode accessibility through the Reselling tab to use these features.

The Unlimited Plan ($ 297/month) supplies:

• Full sub-account rebranding and customization
• Limitless customer sub-accounts at no added price
• API access for integrating exterior devices

To re-sell these ready-to-go GHL sub-accounts at a markup, you’ll need to obtain the $497/month SaaS Pro plan.

When you do this, you can likewise re-sell various other software remedies to your customers (sub-accounts) at a markup.

GoHighLevel requires you to charge a minimum of $97 per month for each and every customer.

This means you’ll need a minimum of 5 clients renewing monthly to break even. Any type of additional customers past that will certainly add directly to your earnings.

The tools you can resell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, in addition to loads of Industry applications such as AWeber, Constant Contact and Wrike.

To do well with the GoHighLevel reseller program, add worth to your sub-accounts by consisting of:

• Custom frameworks
• Prefabricated snapshots
• Pre-built integrations
• Automated workflows

Without these additions, clients may select GoHighLevel straight as opposed to paying your premium.

The SaaS Mode consists of white-label choices for apple iphone application, Android app and Desktop computer app.

These applications allow you manage all social networks, SMS, and email from one location.

Or, you can “gray-label” a mobile application to connect your GHL leads without them requiring to return to your branded GHL web pages.

In total, these are three different mobile applications you can select from based upon your goals.

Nevertheless, you require to be conscious:

1. Resellers are responsible for consumer support and conflicts; failure to fix concerns can result in account termination.
2. Resellers need to charge a minimum of $97/month per sub-account, restricting pricing adaptability.
3. Marketing lifetime accessibility for a single charge is prohibited without prior approval.

GoHighLevel Pricing and Support Plans

I such as that HighLevel’s support is offered right from the dashboard (the Assistance and live conversation switches on the leading right and bottom left).

When you register for a trial, you acquire open door to a welcome course, onboarding video tutorials, and a telephone number for assistance. And indeed, they in fact respond to!

As for layaway plan, there’s a durable Starter plan available for $97, that includes unlimited get in touches with, emails, items, funnels, and GoHighLevel Local Business Playbook.

Still, you’ll likely want to think about updating to the $297/month prepare for comprehensive agency needs. Conversely, you can market the GHL platform as a SaaS for $497/month.

For assistance, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you arrangement choice (likewise paid).

There’s 24/7 real-time chat readily available straight from your GHL dashboard, along with valuable documentation for self-service support.

Need aid setting up GHL?

Arrangement plans are readily available for an added expense, consisting of a $297 option for HIPAA conformity if that’s something you need.

You may be under the presumption that the unlimited plan features endless e-mail functionality. The numerous people that complained about service charges in their bank card for sending out an e-mail from their web servers without clear openness.

GoHighLevel Alternatives

Overall, GoHighLevel costs itself as a total online organization platform.

Although it isn’t as thorough in details locations as a few other systems, it does a great job in a lot of domain names.

You’ll likely intend to run with it if you’re pragmatic.

Hereof, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.