I’m a huge follower of all-in-one digital marketing platforms GoHighLevel Marketplace.
For this details reason I’m a big follower of tools like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, along with other alternatives I’ve assessed here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having made use of GoHighLevel, I can claim it’s most definitely worth your time to hear about my experience before devoting to an annual registration.
I’ll keep it short, wonderful, and informative.
We’ll also tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll make a buy decision you won’t regret.
What I such as regarding GoHighLevel
- All-in-one platform: GoHighLevel integrates important sales and marketing tools to replace several standalone solutions.
- SMS messaging: Two-way communication that’s more appealing than typical email.
- Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow devices for division, call administration, and custom procedures.
- Cost-effective: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels alternatives ($ 150+/ month).
- SaaSPreneur program: Popular amongst agency owners for
- GoHighLevel re-selling.
- Integration-friendly: Functions with Zapier, email devices, and texting systems.
What I do not like concerning GoHighLevel
- Email programs can obtain costly with more customers: You pay $0.01 per email, which, with say, 30,000 clients, can blow up past $300 per month. That’s extra pricey than the $297 Unlimited plan.
- Poor email deliveribility: Their email service is reliant on Mailgun, and people transitioning from other e-mail marketing software to GoHighLevel reported a substantial decrease in e-mail deliverability. This is one substantial con that may at some point force you out of GHL.
- Jack of all trades and a master of few? While workflow automations are pretty good, different platforms go deeper for several of the other vital features, such as training course production, community involvement, etc. But then again the similarity Kajabi expense over $159/month to create or offer greater than 3 courses/products.
- Suitable for digital firms and software application resellers: GoHighLevel’s abilities will certainly make the most feeling (and ROI) if you are doing B2B business, not so much if you are a material developer.
Upfront bottomline GoHighLevel Marketplace
I such as that GoHighLevel packages a variety of tools under one roof covering.
For digital firms that aren’t concentrated on flashy features, a few of these devices– like the CRM and sales funnel builder– can easily replace systems like ClickFunnels and Kajabi.
Nonetheless, while devices for training course production and memberships are useful, they don’t attract attention as unique.
You do not have specialist program development features like you discover on Kajabi or Teachable.
That said, GoHighLevel offers endless funnels, websites, and items beginning at just $97/month, which is a massive plus for agencies handling numerous customers or projects.
I assume this pricing framework straightens flawlessly with their target market.
Plus, I enjoy the company it provides (I can produce and handle sub-accounts for various clients under a single major account).
What Does GoHighLevel Do?
GoHighLevel intends to be a thorough platform that fulfills a lot of your agency’s digital sales and marketing demands.
It consists of tools for email marketing, training course production, workflow automation, CRM, internet site and landing page building, and much more.
Its goal is to replace all the other devices you might currently be utilizing, and it’s not shy about that.
GHL is one-of-a-kind from a lot of comparable platforms (like ClickFunnels and Kajabi) as a place for marketing agencies and software application resellers.
Its pricing seems fair, too ($ 97, $297 and $497).
HighLevel Interface
The GoHighLevel dashboard has a respectable design that makes it simple to jump right in and get to function.
A lot of users find the UI and UX cluttered, with features organized illogically.
As an example:
The system has three different setups panels for taking care of overall, specific, and item setups.
Unusually enough, the links to accessibility these core setups are spread across opposite sides of the display– making no sense at all!
It supplies valuable progression and performance details, including lead resources, leads in the pipeline, conversion rates, assigned jobs for details individuals, custom-made KPIs, reports and even more.
Include more data therein, and it still feels clean and efficient.
I additionally such as that you can create numerous dashboards if you wish to organize different reports in separate dashboards.
It is likewise terrific for maintaining various views for the account proprietor (you) and sub-accounts (your customers).
As I informed you, GoHighLevel feels like it has a great deal of rough sides when it concerns UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To construct a customer’s website, make landing pages, or create a sales funnel in GoHighLevel, you must first develop a sub-account by including their details.
Hereafter, switch over to the developed sub-account (” Change to Sub-Account”), click Websites, and afterwards Funnels. No fears. It took me several shots prior to I got the circulation, too.
HighLevel Funnels lets you create unrestricted sales funnels, unlike systems like Kajabi that have restrictions.
Furthermore, there are good funnel templates (greater than 1,000) to get you started swiftly below.
From my experience, you won’t require much knowledge to create landing pages and sales funnels with GoHighLevel.
You can likewise customize the templates yourself or have GoHighLevel do it for you.
I chose myself since I intended to develop elaborate, custom-made funnels from the ground up with its drag-and-drop builder. You simply include the actions.
Something else here.
GoHighLevel’s Snapshots feature lets you duplicate effective funnels to sub-accounts, conserving configuration time.
You can also copy private actions, split test, and edit your funnels.
In addition, GoHighLevel enables trigger-based notices to keep you updated on your lead development.
It flawlessly incorporates voice phone calls, SMS, and Facebook Messenger right into your funnels, furthering your lead supporting efforts.
Plus, its visual pipeline administration makes monitoring leads a breeze, with the option to immediately move underperforming leads to various campaigns.
To streamline points even more, GHL uses a ClickFunnels import feature for very easy funnel movement.
Page and Website Builder
GoHighLevel allows you develop pages from square one or pick a template to customize utilizing the user-friendly drag-and-drop builder.
You are likewise cost-free to include prefabricated web page areas as you please. Or, use code to develop custom functions.
It really feels as smooth as Elementor for WordPress, incidentally. Then again, Elementor provides a little bit a lot more, like:
- A broader selection of custom fonts/typography
- Durable text animations
- Considerable widget library, and
- Advanced history capabilities, such as parallax scrolling, video backgrounds and GoHighLevel Marketplace
Yet, I dare say HighLevel will certainly suffice for numerous (most) of your clients.
The pages can incorporate directly with your GHL sales and marketing automation features, consisting of CRM, visit organizing, and e-mail capture/nurturing/pipeline.
Pretty convenient!
I additionally such as that you can create “international areas” or page sections that are instantly filled out when you develop new web pages, conserving you time and making certain a consistent look and feel throughout. An additional Elementor-like function I like.
With Brand Boards (under “Marketing > Brand Boards”), you can do the very same for messages and other branding fundamentals.
And, yes, the stats page reveals every little thing taking place on your sub-accounts site, consisting of web page check outs and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel lets you create detailed email campaigns and series, complete with triggers and automated follow-ups.
You can easily add links in both e-mails and SMS messages, enabling you to track your receivers’ actions and trigger automated communications– something I such as.
You can additionally conserve, send out, or timetable emails for ideal times. This is terrific for reaching your target market when they’re most likely to open up.
GoHighLevel suggests Mailgun for bulk e-mails (their LC solution may have reduced shipment rates).
It’s smart to examine GoHighLevel’s email deliverability before completely devoting, as several individuals have actually reported around a 30% lower shipment rate compared to their previous e-mail marketing platforms.
Now, I listened to there are over 300 customizable e-mail templates on HighLevel. Despite looking the Template Library, I was not able to find them within a sub-account (Sub-Account Mode).
You do get rather a range of templates when you switch over to Firm Setting.
And, you can add your custom-made templates although you’ll need to get on the $497 monthly reseller plan.
Within a sub-account, I might just see these six simple templates and the option to create and save e-mail templates from scratch (and reuse them in other campaigns).
Below’s what among them, the “Strategic Planning” template, resembles inside the GHL email design editor:
Not also substandard, yet not unique either.
However, I do like that GHL integrates workflow automation into email marketing, including:
- Welcome and Thanks e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and more.
Furthermore, real-time analytics offer insights right into your e-mail campaign performance. And this can aid you confiscate chances or attend to any type of possible misses as they turn up.
HighLevel CRM
GoHighLevel’s CRM device advises me of ClickFunnels, which really feels detailed.
GoHighLevel consists of a customer site that enables you to track task development and view past interactions.
Its workflow automation feature assists you enhance jobs like call monitoring, division, and lead motion with your pipeline.
And also, and this is a large plus: GoHighLevel helps with interesting interactions with leads via sms message (SMS/MMS), voicemail declines, and Facebook Carrier. This flexibility implies you can get in touch with various customer segments with their liked communication channels.
Simply a heads up, however– SMS fees apply individually from the subscription fee.
I likewise like the GoHighLevel Social Organizer.
It lets you develop, save, edit, schedule, message, and assess your social media content across numerous networks.
It functions like a solid substitute for social media sites scheduling devices like Buffer, SproutSocial and HootSuite– with no added expenses.
But that’s not all; the CRM device additionally uses a number of practical features:
- Set up appointments straight within the platform from the Calendars tab.
- Combine multi-channel interactions to sustain your clients’ favored techniques of interaction and relationship-building.
- Use tags and wise lists to sector consumers for more targeted campaigns.
- Add considerable consumer data to each entrance under the Chance tab, giving you a more clear understanding of your prospects, leads, and consumers as they move with your aesthetic pipe.
- Advanced lead scoring assists focus on lead nurturing based upon their activities along your pipe.
And speaking of leads, let’s discuss the essential services and products you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports little and thorough training courses, full with memberships, areas and various other associated resources.
GHL likewise allows you offer physical products using e-commerce pages, like Systeme.io. But Dropshipping is not readily available.
GoHighLevel programs support a range of content styles, including sound, video, and files.
This suggests you can accommodate various learning designs and appeal to a more comprehensive range of pupils.
Plus, it allows you import a program from Kajabi, adding a lot more versatility to your training course development initiatives.
In my experience, committed online program devices like Kajabi, LearnWorlds, and Thinkific deal extra sophisticated alternatives. These include training course dripping, social accounts, and advanced community building and management devices. However, GHL’s offerings will certainly suffice for several makers.
GoHighLevel additionally offers program certificates and different repayment alternatives, consisting of installment plans and free courses.
You can conveniently connect your courses to your community for quick access and to boost money making capacity.
What I especially like is exactly how straightforward it is to incorporate training course items directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and extra.
It’s one of my best faves about Kajabi, as well.
Credibility Monitoring
Ratings are crucial online, and GoHighLevel understands that well.
So, it instantly sends out testimonial demands using SMS, e-mail, and QR code after a transaction.
This feature guarantees you do not miss any chances to build credibility and depend on with your audience.
You can likewise keep an eye on online testimonials concerning your solutions or business, enabling you to react appropriately.
As an example, you can redirect adverse feedback to an exclusive form prior to it’s made public.
Or, you can select who can leave a remark based upon their ranking.
This technique encourages you to engage straight with customers to fix their concerns without harming your track record.
Plus, GoHighLevel streamlines things by letting you examine client feedback across different systems– like Yext, Google (Google My Business), and Facebook– directly from your GHL account. Pretty cool!
GoHighLevel Integrations
The platform supports conventional integration options throughout settlement processing, social networks and Zapier.
In addition, the Application Industry, which features both paid and cost-free app integrations, is accessible in Firm Mode (for account owners) as well as for your customers in sub-account mode.
I found around 265 applications throughout different service locations, including SMS and live conversation integrations, social media sites, and marketing automation tools.
You can likewise incorporate WhatsApp and Twilio for texting, make it possible for two-way syncing with various other CRMs, and take care of visits and scheduling with Google Schedule.
And also, QuickBooks integration is available for economic management, among other options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s piece de resistances.
Crucial: You’ll require Agency Setting accessibility via the Reselling tab to utilize these features.
The Unlimited Plan ($ 297/month) uses:
- Complete sub-account rebranding and personalization
- Endless customer sub-accounts at no additional cost
- API access for incorporating external tools
To market these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can also re-sell other software application solutions to your clients (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 each month for each client.
This implies you’ll need a minimum of 5 customers restoring month-to-month to recover cost. Any kind of added clients beyond that will certainly contribute straight to your income.
The tools you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, along with dozens of Market applications such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, include value to your sub-accounts by consisting of:
- Personalized frameworks
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these additions, customers could pick GoHighLevel directly rather than paying your costs.
The SaaS Mode consists of white-label choices for apple iphone app, Android app and Desktop computer application.
These apps let you manage all social media sites, SMS, and email from one location.
Or, you can “gray-label” a mobile app to connect your GHL leads without them needing to go back to your well-known GHL pages.
In total amount, these are three various mobile applications you can select from based on your objectives.
Nevertheless, you need to be mindful:
- Resellers are responsible for consumer assistance and disputes; failure to settle concerns can cause account discontinuation.
- Resellers should charge at the very least $97/month per sub-account, restricting pricing versatility.
- Selling life time gain access to for a single charge is restricted without prior authorization.
GoHighLevel Pricing and Support Plans
I such as that HighLevel’s assistance is readily available right from the dashboard (the Assistance and live chat switches on the leading right and bottom left).
Once you register for a trial, you get open door to a welcome program, onboarding video tutorials, and a phone number for support. And yes, they in fact answer!
When it comes to payment plans, there’s a durable Starter plan offered for $97, which includes unlimited contacts, emails, items, funnels, and GoHighLevel Marketplace.
Still, you’ll likely wish to think about upgrading to the $297/month plan for thorough firm demands. Additionally, you can resell the GHL system as a SaaS for $497/month.
For support, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you arrangement choice (also paid).
There’s 24/7 real-time chat readily available straight from your GHL control panel, along with useful documents for self-service help.
Need aid configuring GHL?
Setup plans are available for an added cost, including a $297 option for HIPAA conformity if that’s something you require.
You might be under the presumption that the unlimited plan includes unlimited e-mail performance. The numerous people who grumbled concerning additional charges in their credit card for sending out an email from their web servers without clear transparency.
GoHighLevel Alternatives
Altogether, GoHighLevel costs itself as a full online business platform.
Although it isn’t as thorough in details locations as some other systems, it does a good job in the majority of domain names.
You’ll likely want to keep up it if you’re pragmatic.
In this regard, the leading options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.