GoHighLevel Pros and Cons – All The Details!

I’m a huge follower of all-in-one digital selling systems GoHighLevel Pros and Cons.

For this specific reason I’m a huge follower of devices like ClickFunnels.

But hey, it’s 2025.

My search led me to GoHighLevel, in addition to other options I have actually examined below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.

Having actually used GoHighLevel, I can claim it’s certainly worth your time to hear about my experience prior to dedicating to an annual subscription.

I’ll maintain it short, sweet, and insightful.

We’ll likewise touch comparisons with GHL alternatives like Kajabi, ClickFunnels and Systeme.io.

By doing this, you’ll purchase decision you will not be sorry for.

What I like concerning GoHighLevel

  • All-in-one system: GoHighLevel incorporates necessary sales and marketing tools to change multiple standalone remedies.
  • SMS messaging: Two-way communication that’s more interesting than conventional email.
  • Durable CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
  • Advanced automation: Solid workflow tools for division, get in touch with administration, and personalized procedures.
  • Cost-efficient: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels alternatives ($ 150+/ month).
  • SaaSPreneur program: Popular among company proprietors for
  • GoHighLevel re-selling.
  • Integration-friendly: Works with Zapier, e-mail devices, and texting platforms.

What I do not such as about GoHighLevel

  • Email programs can obtain pricey with more subscribers: You pay $0.01 per email, which, with say, 30,000 clients, can blast past $300 each month. That’s extra expensive than the $297 Unlimited plan.
  • Poor e-mail deliveribility: Their email solution is reliant on Mailgun, and people transitioning from various other e-mail marketing software program to GoHighLevel reported a substantial drop in email deliverability. This is one significant disadvantage that might ultimately require you out of GHL.
  • Jack of all professions and a master of few? While workflow automations are pretty good, alternative platforms go deeper for numerous of the various other crucial features, such as program production, community engagement, etc. However the similarity Kajabi price over $159/month to produce or sell more than 3 courses/products.
  • Perfect for digital firms and software application resellers: GoHighLevel’s capacities will make one of the most sense (and ROI) if you are doing B2B business, not a lot if you are a web content developer.

Upfront bottomline GoHighLevel Pros and Cons

I such as that GoHighLevel packages a variety of devices under one roof.

For digital firms that aren’t focused on flashy features, some of these devices– like the CRM and sales funnel builder– can quickly change systems like ClickFunnels and Kajabi.

Nevertheless, while tools for training course creation and memberships are useful, they don’t stand apart as special.

You don’t have specialist training course production features like you locate on Kajabi or Teachable.

That stated, GoHighLevel uses endless funnels, sites, and products starting at simply $97/month, which is a massive plus for companies taking care of multiple customers or projects.

I think this pricing structure aligns flawlessly with their target market.

Plus, I like the organization it provides (I can develop and take care of sub-accounts for different customers under a solitary major account).

What Does GoHighLevel Do?

GoHighLevel aims to be a comprehensive system that fulfills most of your agency’s digital sales and marketing requirements.

It consists of devices for email marketing, training course production, workflow automation, CRM, internet site and landing page structure, and a lot more.

Its objective is to change all the other tools you may presently be using, and it’s not shy regarding that.

GHL is distinct from many similar platforms (like ClickFunnels and Kajabi) as an area for marketing firms and software program resellers.

Its pricing appears fair, as well ($ 97, $297 and $497).

HighLevel Interface

The GoHighLevel dashboard has a decent layout that makes it simple to jump right in and get to work.

The majority of individuals locate the UI and UX cluttered, with features organized illogically.

For instance:

The system has 3 different settings panels for handling general, specific, and item arrangements.

Strangely sufficient, the links to gain access to these core setups are spread throughout contrary sides of the display– making no feeling in any way!

It provides beneficial progression and efficiency details, consisting of lead resources, leads in the pipe, conversion prices, designated jobs for details customers, personalized KPIs, records and more.

Include more information therein, and it still feels tidy and well-organized.

I also like that you can develop multiple control panels if you want to arrange different records in separate dashboards.

It is likewise great for keeping different sights for the account proprietor (you) and sub-accounts (your customers).

As I told you, GoHighLevel feels like it has a lot of rough sides when it comes to UI/UX, and the codebase appears to be not that tidy.

GoHighLevel Funnels

To build a client’s site, make landing pages, or create a sales funnel in GoHighLevel, you must first develop a sub-account by adding their information.

Hereafter, switch over to the developed sub-account (” Change to Sub-Account”), click Sites, and then Funnels. No fears. It took me several shots prior to I obtained the flow, too.

HighLevel Funnels lets you produce unrestricted sales funnels, unlike platforms like Kajabi that have limits.

Furthermore, there are good funnel templates (more than 1,000) to obtain you started quickly below.

From my experience, you will not need much competence to develop landing pages and sales funnels with GoHighLevel.

You can additionally tailor the templates yourself or have GoHighLevel do it for you.

I chose myself because I wanted to develop intricate, custom-made funnels from scratch with its drag-and-drop builder. You just include the steps.

Something else below.

GoHighLevel’s Snapshots feature allows you clone effective funnels to sub-accounts, saving setup time.

You can additionally replicate specific steps, split examination, and edit your funnels.

Additionally, GoHighLevel permits trigger-based notices to maintain you updated on your lead progression.

It effortlessly incorporates voice phone calls, SMS, and Facebook Messenger right into your funnels, furthering your lead supporting efforts.

And also, its aesthetic pipe administration makes monitoring leads a breeze, with the option to immediately relocate underperforming brings about different campaigns.

To streamline things better, GHL provides a ClickFunnels import feature for simple funnel movement.

Page and Website Builder

GoHighLevel allows you develop web pages from square one or select a template to customize making use of the user-friendly drag-and-drop builder.

You are likewise totally free to add prefabricated web page sections as you please. Or, use code to develop personalized functions.

It really feels as smooth as Elementor for WordPress, incidentally. However, Elementor offers a bit much more, like:

  • A broader variety of custom fonts/typography
  • Robust message computer animations
  • Comprehensive widget library, and
  • Advanced background abilities, such as parallax scrolling, video histories and GoHighLevel Pros and Cons

Yet, I dare say HighLevel will be sufficient for many (most) of your clients.

The web pages can integrate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture/nurturing/pipeline.

Pretty helpful!

I additionally like that you can develop “international areas” or web page sections that are automatically filled out when you create brand-new web pages, conserving you time and making certain a regular feel and look throughout. One more Elementor-like function I like.

With Brand Boards (under “Marketing > Brand Boards”), you can do the exact same for texts and various other branding basics.

And, yes, the statistics web page reveals every little thing occurring on your sub-accounts web site, consisting of web page visits and sales.

Email Marketing

For email marketing automation, GoHighLevel lets you create detailed e-mail campaigns and sequences, complete with triggers and automated follow-ups.

You can easily add links in both e-mails and SMS texts, allowing you to track your recipients’ activities and cause automatic communications– something I such as.

You can also conserve, send, or routine e-mails for optimal times. This is terrific for reaching your target market when they’re probably to open.

GoHighLevel suggests Mailgun for mass emails (their LC service might have reduced distribution rates).

It’s a good idea to examine GoHighLevel’s e-mail deliverability before fully committing, as numerous users have reported around a 30% reduced distribution price contrasted to their previous email marketing platforms.

Now, I listened to there more than 300 personalized e-mail templates on HighLevel. Despite browsing the Template Collection, I was incapable to find them within a sub-account (Sub-Account Mode).

You do obtain fairly a variety of templates when you change to Firm Mode.

And, you can add your custom-made templates although you’ll need to be on the $497 monthly reseller plan.

Within a sub-account, I could just see these six ordinary templates and the alternative to develop and conserve email templates from square one (and reuse them in various other campaigns).

Here’s what one of them, the “Strategic Preparation” template, looks like inside the GHL email style editor:

Not as well substandard, but not special either.

Nevertheless, I simulate that GHL incorporates workflow automation into e-mail marketing, consisting of:

  • Invite and Thanks e-mails
  • Automated abandoned cart messages
  • Follow-ups for lead nurturing
  • Split screening for conversion optimization and even more.

Additionally, real-time analytics give insights right into your e-mail campaign efficiency. And this can aid you seize opportunities or resolve any type of prospective misses as they turn up.

HighLevel CRM

GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels detailed.

GoHighLevel consists of a customer website that permits you to track job progression and view past interactions.

Its workflow automation feature aids you streamline tasks like call monitoring, segmentation, and lead activity through your pipe.

Plus, and this is a big and also: GoHighLevel assists in appealing interactions with leads with text messages (SMS/MMS), voicemail declines, and Facebook Carrier. This adaptability indicates you can connect with various consumer sectors via their favored communication channels.

Just a direct, however– SMS costs use separately from the subscription charge.

I also such as the GoHighLevel Social Planner.

It lets you develop, save, modify, schedule, message, and evaluate your social media material across various networks.

It functions like a strong substitute for social media sites organizing tools like Buffer, SproutSocial and HootSuite– with no added prices.

However that’s not all; the CRM device also offers numerous valuable features:

  • Schedule consultations directly within the system from the Calendars tab.
  • Merge multi-channel interactions to support your customers’ recommended approaches of communication and relationship-building.
  • Use tags and smart checklists to sector consumers for even more targeted campaigns.
  • Add considerable customer data per access under the Possibility tab, offering you a clearer understanding of your leads, leads, and customers as they relocate with your aesthetic pipe.
  • Advanced lead scoring assists prioritize lead nurturing based on their activities along your pipeline.

And talking leads, let’s discuss the vital product or services you can sell on GoHighLevel.

GoHighLevel Products

Like Kajabi, ClickFunnels and Systeme.io, GHL sustains small and detailed training courses, total with subscriptions, neighborhoods and other associated sources.

GHL also allows you sell physical products making use of shopping web pages, like Systeme.io. Yet Dropshipping is not offered.

GoHighLevel training courses sustain a variety of content formats, including audio, video, and files.

This indicates you can satisfy various learning designs and attract a more comprehensive series of pupils.

Plus, it allows you import a program from Kajabi, adding much more adaptability to your training course development initiatives.

In my experience, committed online training course devices like Kajabi, LearnWorlds, and Thinkific deal much more innovative choices. These consist of course leaking, social profiles, and progressed community structure and management devices. However, GHL’s offerings will certainly be adequate for several creators.

GoHighLevel additionally provides program certificates and numerous payment options, consisting of time payment plan and free courses.

You can quickly connect your programs to your community for fast gain access to and to boost monetization possibility.

What I particularly like is how simple it is to incorporate program items straight with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and extra.

It’s one of my go-to faves regarding Kajabi, too.

Credibility Administration

Ratings are important online, and GoHighLevel recognizes that well.

So, it immediately sends evaluation demands using SMS, email, and QR code after a purchase.

This feature ensures you don’t miss out on any type of opportunities to build reputation and depend on with your audience.

You can additionally check on the internet testimonials about your services or organization, permitting you to react suitably.

For example, you can redirect negative feedback to a private kind before it’s revealed.

Or, you can choose that can leave a comment based upon their rating.

This strategy equips you to involve straight with customers to settle their concerns without damaging your reputation.

Plus, GoHighLevel streamlines points by allowing you review customer feedback across various systems– like Yext, Google (Google My Business), and Facebook– directly from your GHL account. Pretty neat!

GoHighLevel Integrations

The platform supports basic integration choices across repayment processing, social networks and Zapier.

Additionally, the App Industry, which features both paid and cost-free application integrations, comes in Firm Setting (for account owners) in addition to for your clients in sub-account setting.

I located around 265 applications across various organization areas, including SMS and live chat integrations, social networks, and marketing automation tools.

You can also integrate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and take care of appointments and scheduling with Google Schedule.

Plus, QuickBooks integration is offered for financial management, among other choices.

HighLevel Reselling and SaaSpreneur Program

The reseller program is one of GoHighLevel’s piece de resistances.

Important: You’ll need Agency Mode accessibility through the Reselling tab to use these features.

The Unlimited Plan ($ 297/month) supplies:

  • Complete sub-account rebranding and modification
  • Unrestricted customer sub-accounts at no extra cost
  • API access for integrating outside devices

To resell these ready-to-go GHL sub-accounts at a markup, you’ll require to obtain the $497/month SaaS Pro plan.

When you do this, you can additionally resell other software services to your customers (sub-accounts) at a markup.

GoHighLevel needs you to charge a minimum of $97 per month for every client.

This implies you’ll need at the very least five customers renewing regular monthly to recover cost. Any kind of additional customers beyond that will add straight to your earnings.

The tools you can resell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, along with lots of Market applications such as AWeber, Constant Contact and Wrike.

To be successful with the GoHighLevel reseller program, include worth to your sub-accounts by consisting of:

  • Personalized structures
  • Prefabricated snapshots
  • Pre-built integrations
  • Automated workflows

Without these enhancements, customers could select GoHighLevel directly instead of paying your premium.

The SaaS Mode consists of white-label options for iPhone application, Android application and Desktop computer app.

These apps allow you take care of all social networks, SMS, and e-mail from one location.

Or, you can “gray-label” a mobile application to attach your GHL leads without them requiring to go back to your well-known GHL web pages.

In total amount, these are 3 different mobile applications you can select from based upon your goals.

Nonetheless, you need to be conscious:

  1. Resellers are accountable for customer support and disagreements; failing to deal with problems can result in account discontinuation.
  2. Resellers have to charge at the very least $97/month per sub-account, restricting pricing adaptability.
  3. Marketing life time gain access to for an one-time cost is prohibited without previous approval.

GoHighLevel Pricing and Assistance Plans

I such as that HighLevel’s support is available right from the control panel (the Assistance and live conversation buttons on the leading right and bottom left).

When you register for a trial, you acquire free access to a welcome training course, onboarding video tutorials, and a phone number for support. And of course, they in fact address!

When it comes to layaway plan, there’s a robust Starter plan offered for $97, which includes endless calls, emails, items, funnels, and GoHighLevel Pros and Cons.

Still, you’ll likely want to consider updating to the $297/month plan for thorough company requirements. Alternatively, you can resell the GHL system as a SaaS for $497/month.

For support, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you configuration option (additionally paid).

There’s 24/7 online chat available straight from your GHL dashboard, together with practical documents for self-service assistance.

Required assistance setting up GHL?

Arrangement plans are available for an added cost, including a $297 option for HIPAA conformity if that’s something you call for.

You might be under the assumption that the unlimited plan includes unrestricted e-mail performance. The different individuals that whined regarding added fees in their charge card for sending out an e-mail from their web servers without clear transparency.

GoHighLevel Alternatives

Altogether, GoHighLevel expenses itself as a full online service system.

Although it isn’t as extensive in details areas as some other platforms, it does a good task in many domain names.

You’ll likely want to keep up it if you’re pragmatic.

Hereof, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.

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