I’m a big fan of all-in-one digital marketing systems GoHighLevel User Permissions.
For this certain reason I’m a big follower of tools like ClickFunnels.
But hey, it’s 2025.
My search led me to GoHighLevel, together with other options I’ve examined below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually used GoHighLevel, I can say it’s definitely worth your time to become aware of my experience prior to dedicating to a yearly registration.
I’ll maintain it short, sweet, and insightful.
We’ll also tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll purchase decision you will not be sorry for.
What I like regarding GoHighLevel
- All-in-one platform: GoHighLevel incorporates necessary sales and marketing tools to replace numerous standalone services.
- SMS messaging: Two-way interaction that’s more engaging than standard email.
- Durable CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for segmentation, call monitoring, and personalized processes.
- Cost-effective: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels alternatives ($ 150+/ month).
- SaaSPreneur program: Popular among firm proprietors for
- GoHighLevel reselling.
- Integration-friendly: Functions with Zapier, e-mail devices, and texting platforms.
What I don’t such as concerning GoHighLevel
- Email broadcasts can get expensive with even more subscribers: You pay $0.01 per e-mail, which, with say, 30,000 clients, can blast previous $300 per month. That’s a lot more costly than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and people transitioning from various other email marketing software to GoHighLevel reported a significant decrease in email deliverability. This is one significant con that may at some point force you out of GHL.
- Jack of all trades and a master of couple of? While workflow automations are respectable, alternative platforms go deeper for numerous of the various other key features, such as training course production, community involvement, and so on. But then again the likes of Kajabi price over $159/month to develop or offer greater than 3 courses/products.
- Suitable for digital agencies and software program resellers: GoHighLevel’s capabilities will make the most sense (and ROI) if you are doing B2B service, not so much if you are a content developer.
In advance bottomline GoHighLevel User Permissions
I like that GoHighLevel packages a variety of devices under one roofing.
For digital firms that aren’t focused on showy features, some of these tools– like the CRM and sales funnel builder– can easily change platforms like ClickFunnels and Kajabi.
Nevertheless, while devices for training course development and subscriptions are practical, they don’t stand out as unique.
You do not have expert training course production features like you discover on Kajabi or Teachable.
That said, GoHighLevel supplies unrestricted funnels, sites, and products beginning at just $97/month, which is a massive plus for companies handling numerous customers or projects.
I believe this pricing structure lines up completely with their target audience.
Plus, I enjoy the organization it supplies (I can produce and take care of sub-accounts for different customers under a single primary account).
What Does GoHighLevel Do?
GoHighLevel aims to be an extensive system that fulfills most of your firm’s digital sales and marketing requirements.
It consists of devices for e-mail marketing, program production, workflow automation, CRM, website and landing page building, and more.
Its objective is to change all the various other tools you may presently be using, and it’s not reluctant regarding that.
GHL is distinct from the majority of similar systems (like ClickFunnels and Kajabi) as a place for marketing companies and software application resellers.
Its pricing appears reasonable, as well ($ 97, $297 and $497).
HighLevel Interface
The GoHighLevel dashboard has a respectable design that makes it simple to leap right in and reach work.
Most users find the UI and UX chaotic, with features set up illogically.
For example:
The platform has 3 different settings panels for taking care of overall, private, and item configurations.
Unusually sufficient, the links to access these core setups are spread throughout opposite sides of the screen– making no feeling whatsoever!
It gives valuable progression and efficiency details, including lead sources, leads in the pipe, conversion rates, appointed jobs for specific customers, customized KPIs, reports and even more.
Include much more information in there, and it still really feels clean and efficient.
I also like that you can create multiple control panels if you wish to organize various reports in separate dashboards.
It is likewise excellent for preserving different sights for the account proprietor (you) and sub-accounts (your customers).
As I informed you, GoHighLevel feels like it has a great deal of rough edges when it concerns UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To construct a client’s internet site, make landing pages, or create a sales funnel in GoHighLevel, you have to initially create a sub-account by adding their details.
Hereafter, switch to the produced sub-account (” Switch over to Sub-Account”), click Websites, and then Funnels. No worries. It took me a number of shots before I obtained the circulation, also.
HighLevel Funnels lets you develop endless sales funnels, unlike platforms like Kajabi that have limits.
In addition, there are good funnel templates (greater than 1,000) to obtain you began promptly below.
From my experience, you won’t need much knowledge to develop landing pages and sales funnels with GoHighLevel.
You can also personalize the templates yourself or have GoHighLevel do it for you.
I chose myself due to the fact that I wished to produce elaborate, custom funnels from square one with its drag-and-drop builder. You simply include the steps.
Another thing here.
GoHighLevel’s Snapshots feature allows you duplicate effective funnels to sub-accounts, saving setup time.
You can likewise copy specific actions, split test, and edit your funnels.
In addition, GoHighLevel enables trigger-based alerts to maintain you upgraded on your lead development.
It perfectly incorporates voice telephone calls, SMS, and Facebook Messenger right into your funnels, advancing your lead nurturing initiatives.
Plus, its aesthetic pipe monitoring makes monitoring leads a breeze, with the option to instantly move underperforming causes different campaigns.
To streamline things further, GHL offers a ClickFunnels import feature for simple funnel movement.
Page and Website Builder
GoHighLevel allows you produce pages from the ground up or choose a template to tailor utilizing the user-friendly drag-and-drop builder.
You are also free to add ready-made web page sections as you please. Or, utilize code to develop customized features.
It feels as smooth as Elementor for WordPress, by the way. Then again, Elementor uses a bit much more, like:
- A larger range of customized fonts/typography
- Durable text animations
- Substantial widget library, and
- Advanced background capacities, such as parallax scrolling, video backgrounds and GoHighLevel User Permissions
Yet, I dare say HighLevel will suffice for lots of (most) of your customers.
The pages can incorporate straight with your GHL sales and marketing automation features, including CRM, appointment organizing, and e-mail capture/nurturing/pipeline.
Pretty useful!
I also like that you can develop “global sections” or web page areas that are instantly filled in when you develop new pages, saving you time and guaranteeing a constant look and feel throughout. One more Elementor-like feature I enjoy.
With Brand Boards (under “Marketing > Brand Name Boards”), you can do the exact same for texts and other branding essentials.
And, yes, the stats web page shows whatever occurring on your sub-accounts website, consisting of web page gos to and sales.
Email Marketing
For email marketing automation, GoHighLevel lets you create elaborate e-mail campaigns and series, full with triggers and automatic follow-ups.
You can easily add links in both emails and SMS messages, allowing you to track your recipients’ actions and set off automated interactions– something I such as.
You can likewise conserve, send out, or timetable emails for optimal times. This is great for reaching your audience when they’re more than likely to open up.
GoHighLevel suggests Mailgun for bulk emails (their LC solution might have lower shipment prices).
It’s a good idea to evaluate GoHighLevel’s e-mail deliverability before completely committing, as many users have actually reported around a 30% lower distribution price compared to their previous e-mail marketing platforms.
Now, I heard there are over 300 customizable e-mail templates on HighLevel. Regardless of looking the Template Library, I was incapable to situate them within a sub-account (Sub-Account Setting).
You do obtain rather a range of templates when you change to Agency Setting.
And, you can include your personalized templates although you’ll have to be on the $497 per month reseller plan.
Within a sub-account, I might just see these six simple templates and the choice to produce and save email templates from the ground up (and recycle them in various other campaigns).
Here’s what one of them, the “Strategic Planning” template, looks like inside the GHL email style editor:
Not as well inferior, yet not unique either.
Nevertheless, I simulate that GHL integrates workflow automation right into e-mail marketing, including:
- Welcome and Thank You e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and more.
In addition, real-time analytics give understandings into your e-mail campaign performance. And this can help you take opportunities or address any kind of potential misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM tool reminds me of ClickFunnels, which feels extensive.
GoHighLevel consists of a client site that enables you to track project development and sight past interactions.
Its workflow automation feature aids you improve tasks like get in touch with monitoring, segmentation, and lead activity with your pipe.
And also, and this is a large plus: GoHighLevel assists in appealing communications with leads through text messages (SMS/MMS), voicemail declines, and Facebook Carrier. This adaptability indicates you can connect with various customer sectors through their preferred communication channels.
Just a heads up, though– SMS charges use independently from the registration cost.
I additionally such as the GoHighLevel Social Planner.
It lets you produce, conserve, edit, timetable, post, and examine your social media material throughout various networks.
It works like a solid replacement for social networks scheduling devices like Buffer, SproutSocial and HootSuite– with no extra expenses.
But that’s not all; the CRM tool also offers numerous practical features:
- Set up consultations directly within the system from the Calendars tab.
- Merge multi-channel communications to support your customers’ preferred methods of interaction and relationship-building.
- Use tags and clever lists to segment consumers for even more targeted campaigns.
- Include substantial customer information per entry under the Chance tab, offering you a clearer understanding of your prospects, leads, and clients as they relocate with your aesthetic pipe.
- Advanced lead racking up assists prioritize lead nurturing based upon their actions along your pipeline.
And talking leads, let’s discuss the essential services and products you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains little and detailed programs, complete with memberships, neighborhoods and other related sources.
GHL likewise allows you offer physical items making use of ecommerce web pages, like Systeme.io. However Dropshipping is not offered.
GoHighLevel programs sustain a range of web content layouts, including sound, video, and files.
This indicates you can deal with various learning styles and appeal to a more comprehensive series of pupils.
Plus, it allows you import a program from Kajabi, adding even more flexibility to your program development efforts.
In my experience, dedicated online course tools like Kajabi, LearnWorlds, and Thinkific offer a lot more innovative alternatives. These consist of course dripping, social profiles, and advanced community structure and management devices. Nevertheless, GHL’s offerings will be enough for numerous creators.
GoHighLevel also gives course certifications and different settlement alternatives, including time payment plan and free courses.
You can easily link your programs to your community for quick gain access to and to improve monetization possibility.
What I especially like is exactly how uncomplicated it is to incorporate training course items straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and extra.
It is among my go-to faves concerning Kajabi, as well.
Reputation Management
Rankings are important online, and GoHighLevel recognizes that well.
So, it immediately sends testimonial requests via SMS, email, and QR code after a transaction.
This feature ensures you do not miss out on any kind of opportunities to develop credibility and count on with your audience.
You can also keep track of online testimonials about your solutions or company, allowing you to react appropriately.
For instance, you can redirect negative comments to a personal form before it’s made public.
Or, you can choose who can leave a remark based on their ranking.
This method encourages you to engage straight with clients to resolve their problems without damaging your online reputation.
And also, GoHighLevel streamlines points by letting you review customer comments throughout various platforms– like Yext, Google (Google My Company), and Facebook– directly from your GHL account. Pretty neat!
GoHighLevel Integrations
The platform sustains standard integration choices across payment handling, social networks and Zapier.
Additionally, the Application Industry, which features both paid and free application integrations, is accessible in Company Mode (for account proprietors) along with for your clients in sub-account mode.
I located around 265 applications throughout different company areas, consisting of SMS and live chat integrations, social media, and marketing automation devices.
You can additionally incorporate WhatsApp and Twilio for texting, enable two-way syncing with various other CRMs, and manage consultations and scheduling with Google Calendar.
And also, QuickBooks integration is readily available for monetary monitoring, to name a few options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is just one of GoHighLevel’s piece de resistances.
Essential: You’ll require Firm Mode gain access to through the Reselling tab to use these features.
The Unlimited Plan ($ 297/month) uses:
- Complete sub-account rebranding and customization
- Endless client sub-accounts at no extra price
- API gain access to for integrating exterior devices
To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to get the $497/month SaaS Pro plan.
When you do this, you can additionally resell various other software program options to your customers (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 per month for every customer.
This means you’ll need at the very least five clients renewing regular monthly to recover cost. Any kind of extra clients past that will contribute straight to your income.
The devices you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with lots of Industry apps such as AWeber, Constant Contact and Wrike.
To succeed with the GoHighLevel reseller program, include value to your sub-accounts by consisting of:
- Custom structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients may choose GoHighLevel straight rather than paying your costs.
The SaaS Mode includes white-label options for apple iphone app, Android application and Desktop app.
These apps let you manage all social networks, SMS, and email from one location.
Or, you can “gray-label” a mobile application to connect your GHL leads without them requiring to return to your well-known GHL pages.
In overall, these are 3 various mobile apps you can choose from based on your goals.
However, you require to be mindful:
- Resellers are in charge of customer support and disputes; failing to deal with issues can bring about account discontinuation.
- Resellers should bill at least $97/month per sub-account, limiting pricing versatility.
- Offering life time access for an one-time cost is prohibited without previous authorization.
GoHighLevel Pricing and Assistance Plans
I like that HighLevel’s assistance is available right from the control panel (the Assistance and live chat buttons on the leading right and bottom left).
As soon as you register for a trial, you acquire open door to a welcome course, onboarding video tutorials, and a telephone number for support. And indeed, they actually address!
When it comes to layaway plan, there’s a robust Starter plan offered for $97, that includes unrestricted contacts, emails, items, funnels, and GoHighLevel User Permissions.
Still, you’ll likely want to consider updating to the $297/month prepare for extensive firm demands. Additionally, you can re-sell the GHL system as a SaaS for $497/month.
For assistance, anticipate a dynamic Facebook Team community, paid onboarding, and a done-for-you configuration choice (also paid).
There’s 24/7 real-time conversation available directly from your GHL dashboard, along with practical documentation for self-service help.
Required assistance setting up GHL?
Configuration plans are available for an additional expense, including a $297 choice for HIPAA compliance if that’s something you need.
You may be under the presumption that the unlimited plan features endless email functionality. The numerous individuals that grumbled concerning added fees in their bank card for sending an e-mail from their web servers without clear openness.
GoHighLevel Alternatives
All in all, GoHighLevel costs itself as a total online service system.
Although it isn’t as detailed in certain areas as a few other systems, it does a great work in most domains.
You’ll likely wish to keep up it if you’re pragmatic.
Hereof, the leading choices to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.