I’m a huge fan of all-in-one digital selling platforms GoHighLevel Vs ActiveCampaign.
For this particular factor I’m a big fan of devices like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, together with various other options I’ve evaluated below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually utilized GoHighLevel, I can claim it’s absolutely worth your time to find out about my experience prior to devoting to a yearly subscription.
I’ll keep it short, pleasant, and insightful.
We’ll also tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll make a buy decision you will not regret.
What I such as regarding GoHighLevel
- All-in-one platform: GoHighLevel combines crucial sales and marketing tools to replace several standalone services.
- SMS messaging: Two-way communication that’s even more interesting than standard email.
- Durable CRM: Similar to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow devices for segmentation, call management, and custom processes.
- Affordable: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular amongst firm proprietors for
- GoHighLevel reselling.
- Integration-friendly: Functions with Zapier, email devices, and texting platforms.
What I don’t like regarding GoHighLevel
- Email programs can get expensive with even more clients: You pay $0.01 per email, which, with say, 30,000 subscribers, can blow up past $300 each month. That’s extra costly than the $297 Unlimited plan.
- Poor email deliveribility: Their e-mail solution is reliant on Mailgun, and people transitioning from various other email marketing software to GoHighLevel reported a considerable drop in email deliverability. This is one significant disadvantage that might eventually force you out of GHL.
- Jack of all trades and a master of few? While workflow automations are pretty good, alternative platforms go deeper for several of the other crucial features, such as course creation, community involvement, etc. However the similarity Kajabi expense over $159/month to create or offer greater than 3 courses/products.
- Perfect for digital firms and software resellers: GoHighLevel’s capabilities will certainly make one of the most sense (and ROI) if you are doing B2B organization, not a lot if you are a content designer.
Upfront bottomline GoHighLevel Vs ActiveCampaign
I like that GoHighLevel bundles a variety of tools under one roof covering.
For digital agencies that aren’t concentrated on flashy features, a few of these devices– like the CRM and sales funnel builder– can conveniently replace platforms like ClickFunnels and Kajabi.
Nonetheless, while tools for course creation and subscriptions are functional, they don’t stick out as special.
You do not have expert training course creation features like you locate on Kajabi or Teachable.
That said, GoHighLevel provides endless funnels, websites, and items beginning at just $97/month, which is a substantial plus for companies managing numerous customers or jobs.
I think this pricing framework straightens flawlessly with their target market.
Plus, I love the organization it offers (I can develop and take care of sub-accounts for various clients under a single major account).
What Does GoHighLevel Do?
GoHighLevel aims to be a comprehensive platform that meets the majority of your firm’s digital sales and marketing requirements.
It consists of tools for email marketing, training course creation, workflow automation, CRM, website and landing page building, and much more.
Its objective is to replace all the other devices you may presently be utilizing, and it’s not reluctant regarding that.
GHL is distinct from a lot of comparable platforms (like ClickFunnels and Kajabi) as a place for marketing firms and software resellers.
Its pricing appears fair, too ($ 97, $297 and $497).
HighLevel Interface
The GoHighLevel control panel has a decent design that makes it easy to leap right in and reach work.
A lot of users locate the UI and UX messy, with features arranged illogically.
For example:
The system has three different setups panels for managing overall, specific, and product arrangements.
Unusually sufficient, the web links to accessibility these core setups are scattered across contrary sides of the screen– making no sense whatsoever!
It gives beneficial progression and efficiency information, consisting of lead resources, leads in the pipe, conversion prices, designated jobs for particular customers, customized KPIs, records and even more.
Add extra data therein, and it still really feels tidy and well-organized.
I additionally such as that you can develop multiple control panels if you want to arrange different reports in different control panels.
It is additionally terrific for keeping different views for the account owner (you) and sub-accounts (your clients).
As I told you, GoHighLevel feels like it has a lot of rough sides when it concerns UI/UX, and the codebase seems to be not that tidy.
GoHighLevel Funnels
To build a customer’s web site, make landing pages, or produce a sales funnel in GoHighLevel, you need to first develop a sub-account by including their details.
After this, switch to the produced sub-account (” Switch over to Sub-Account”), click on Websites, and then Funnels. No worries. It took me numerous shots prior to I obtained the circulation, too.
HighLevel Funnels allows you create unlimited sales funnels, unlike platforms like Kajabi that have limits.
Furthermore, there are decent funnel templates (greater than 1,000) to obtain you started promptly below.
From my experience, you won’t need much know-how to develop landing pages and sales funnels with GoHighLevel.
You can likewise tailor the templates on your own or have GoHighLevel do it for you.
I chose myself due to the fact that I wished to develop intricate, custom-made funnels from the ground up with its drag-and-drop builder. You simply include the steps.
Another thing here.
GoHighLevel’s Snapshots feature allows you duplicate successful funnels to sub-accounts, conserving configuration time.
You can additionally copy individual actions, split test, and modify your funnels.
Additionally, GoHighLevel allows for trigger-based notifications to maintain you upgraded on your lead development.
It flawlessly incorporates voice telephone calls, SMS, and Facebook Messenger into your funnels, furthering your lead nurturing initiatives.
And also, its visual pipeline administration makes tracking leads a wind, with the option to automatically move underperforming leads to different campaigns.
To simplify things even more, GHL supplies a ClickFunnels import feature for easy funnel movement.
Web Page and Website Builder
GoHighLevel lets you create pages from scratch or select a template to personalize using the instinctive drag-and-drop builder.
You are additionally complimentary to include prefabricated page sections as you please. Or, use code to create customized functions.
It feels as smooth as Elementor for WordPress, by the way. However, Elementor uses a little bit much more, like:
- A wider selection of custom-made fonts/typography
- Robust text animations
- Substantial widget library, and
- Advanced history capacities, such as parallax scrolling, video backgrounds and GoHighLevel Vs ActiveCampaign
Yet, I dare say HighLevel will suffice for lots of (most) of your clients.
The web pages can incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and e-mail capture/nurturing/pipeline.
Pretty convenient!
I also such as that you can develop “worldwide sections” or web page areas that are immediately filled out when you create brand-new pages, saving you time and making sure a consistent feel and look throughout. An additional Elementor-like feature I like.
With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the very same for messages and other branding essentials.
And, yes, the statistics web page reveals whatever happening on your sub-accounts website, including page sees and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel allows you develop intricate e-mail campaigns and series, total with triggers and automated follow-ups.
You can easily include web links in both e-mails and SMS messages, enabling you to track your recipients’ actions and activate automated communications– something I such as.
You can also conserve, send, or routine emails for ideal times. This is fantastic for reaching your audience when they’re probably to open.
GoHighLevel suggests Mailgun for mass emails (their LC service may have reduced shipment prices).
It’s smart to check GoHighLevel’s e-mail deliverability before completely dedicating, as lots of users have reported around a 30% lower delivery price compared to their previous e-mail marketing systems.
Now, I heard there are over 300 customizable email templates on HighLevel. Regardless of searching the Template Collection, I was unable to locate them within a sub-account (Sub-Account Setting).
You do get rather a variety of templates when you switch to Company Setting.
And, you can include your customized templates although you’ll need to be on the $497 each month reseller plan.
Within a sub-account, I might only see these six plain templates and the choice to develop and conserve email templates from scratch (and reuse them in other campaigns).
Here’s what one of them, the “Strategic Planning” template, appears like inside the GHL email style editor:
Not as well substandard, yet not unique either.
However, I simulate that GHL incorporates workflow automation right into email marketing, including:
- Invite and Thanks emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and even more.
Additionally, real-time analytics offer understandings into your email campaign performance. And this can assist you take chances or deal with any kind of prospective misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM device advises me of ClickFunnels, which really feels comprehensive.
GoHighLevel consists of a customer site that enables you to track project progression and view past interactions.
Its workflow automation feature aids you improve jobs like get in touch with administration, division, and lead motion with your pipe.
And also, and this is a huge plus: GoHighLevel assists in engaging interactions with leads via text (SMS/MMS), voicemail declines, and Facebook Messenger. This flexibility means you can get in touch with various client sectors via their preferred communication channels.
Just a heads up, however– SMS costs use separately from the subscription fee.
I likewise such as the GoHighLevel Social Planner.
It lets you develop, conserve, modify, schedule, post, and examine your social media content across various networks.
It works like a strong replacement for social media sites scheduling devices like Buffer, SproutSocial and HootSuite– without any extra prices.
Yet that’s not all; the CRM device also uses numerous helpful features:
- Arrange visits straight within the system from the Calendars tab.
- Merge multi-channel communications to support your customers’ favored approaches of interaction and relationship-building.
- Use tags and clever checklists to section customers for even more targeted campaigns.
- Include comprehensive consumer data per entrance under the Chance tab, offering you a clearer understanding of your potential customers, leads, and clients as they move via your aesthetic pipeline.
- Advanced lead racking up aids focus on lead nurturing based on their activities along your pipeline.
And talking leads, let’s talk about the crucial products and services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports tiny and extensive courses, total with subscriptions, neighborhoods and other relevant resources.
GHL likewise allows you sell physical items making use of ecommerce web pages, like Systeme.io. Yet Dropshipping is not available.
GoHighLevel courses sustain a selection of web content styles, consisting of sound, video, and documents.
This implies you can accommodate different learning designs and attract a broader series of trainees.
And also, it allows you import a program from Kajabi, including even more adaptability to your program development efforts.
In my experience, devoted on-line course tools like Kajabi, LearnWorlds, and Thinkific offer extra innovative options. These consist of course trickling, social accounts, and advanced community building and monitoring devices. However, GHL’s offerings will be enough for lots of developers.
GoHighLevel additionally gives course certifications and numerous settlement choices, consisting of time payment plan and free courses.
You can conveniently connect your programs to your community for fast gain access to and to improve monetization possibility.
What I especially such as is how uncomplicated it is to integrate training course items straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and extra.
It is among my go-to faves concerning Kajabi, too.
Reputation Management
Rankings are vital online, and GoHighLevel recognizes that well.
So, it automatically sends review demands by means of text, email, and QR code after a deal.
This feature ensures you do not miss any opportunities to build integrity and trust fund with your audience.
You can likewise keep an eye on on the internet evaluations concerning your services or company, enabling you to react properly.
As an example, you can reroute adverse feedback to a personal type prior to it’s made public.
Or, you can pick that can leave a comment based on their rating.
This strategy encourages you to engage directly with clients to fix their issues without damaging your credibility.
Plus, GoHighLevel simplifies things by allowing you evaluate client feedback throughout different systems– like Yext, Google (Google My Organization), and Facebook– straight from your GHL account. Pretty neat!
GoHighLevel Integrations
The system supports conventional integration alternatives across settlement handling, social media and Zapier.
In addition, the App Industry, which features both paid and totally free application integrations, is accessible in Agency Setting (for account owners) in addition to for your customers in sub-account setting.
I discovered around 265 apps throughout numerous business areas, consisting of SMS and live conversation integrations, social media sites, and marketing automation devices.
You can also integrate WhatsApp and Twilio for texting, enable two-way syncing with various other CRMs, and take care of consultations and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for monetary administration, among other alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is one of GoHighLevel’s piece de resistances.
Important: You’ll need Firm Mode accessibility through the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) uses:
- Complete sub-account rebranding and modification
- Unrestricted customer sub-accounts at no extra expense
- API access for incorporating external devices
To market these ready-to-go GHL sub-accounts at a markup, you’ll need to obtain the $497/month SaaS Pro plan.
When you do this, you can additionally re-sell other software application services to your consumers (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 monthly for each client.
This suggests you’ll require at the very least 5 customers restoring month-to-month to recover cost. Any kind of extra clients past that will certainly add directly to your earnings.
The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, in addition to loads of Marketplace apps such as AWeber, Constant Contact and Wrike.
To be successful with the GoHighLevel reseller program, include value to your sub-accounts by consisting of:
- Custom-made structures
- Ready-made snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients may select GoHighLevel straight instead of paying your costs.
The SaaS Mode includes white-label choices for iPhone app, Android app and Desktop computer application.
These applications allow you take care of all social media sites, SMS, and email from one area.
Or, you can “gray-label” a mobile app to attach your GHL leads without them requiring to go back to your well-known GHL pages.
In total, these are three various mobile apps you can choose from based on your goals.
However, you need to be conscious:
- Resellers are responsible for client assistance and disagreements; failure to solve issues can cause account discontinuation.
- Resellers should bill at the very least $97/month per sub-account, limiting pricing versatility.
- Offering lifetime gain access to for an one-time charge is restricted without previous approval.
GoHighLevel Pricing and Support Plans
I such as that HighLevel’s assistance is readily available right from the control panel (the Help and live conversation switches on the leading right and lower left).
When you register for a trial, you acquire free access to a welcome program, onboarding video tutorials, and a telephone number for assistance. And of course, they really address!
As for layaway plan, there’s a robust Starter plan offered for $97, which includes endless get in touches with, emails, items, funnels, and GoHighLevel Vs ActiveCampaign.
Still, you’ll likely intend to think about upgrading to the $297/month prepare for detailed firm requirements. Conversely, you can resell the GHL system as a SaaS for $497/month.
For assistance, anticipate a dynamic Facebook Team community, paid onboarding, and a done-for-you arrangement alternative (additionally paid).
There’s 24/7 live chat readily available directly from your GHL dashboard, together with useful documentation for self-service assistance.
Need aid configuring GHL?
Setup plans are readily available for an extra cost, consisting of a $297 choice for HIPAA conformity if that’s something you require.
You may be under the assumption that the unlimited plan comes with unlimited email capability. The different people that grumbled concerning surcharges in their charge card for sending an e-mail from their web servers without clear openness.
GoHighLevel Alternatives
Altogether, GoHighLevel bills itself as a total online organization system.
Although it isn’t as extensive in particular areas as some other platforms, it does a great job in the majority of domains.
You’ll likely wish to keep up it if you’re pragmatic.
Hereof, the leading alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.