I’m a large follower of all-in-one digital selling platforms GoHighLevel Vs Formaloo.
For this certain factor I’m a large fan of tools like ClickFunnels.
However hey, it’s 2025.
My search led me to GoHighLevel, together with various other alternatives I’ve reviewed here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually utilized GoHighLevel, I can claim it’s definitely worth your time to read about my experience prior to committing to an annual membership.
I’ll keep it short, pleasant, and informative.
We’ll also tap contrasts with GHL choices like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll purchase decision you won’t regret.
What I like about GoHighLevel
- All-in-one system: GoHighLevel incorporates crucial sales and marketing devices to replace numerous standalone remedies.
- SMS messaging: Two-way interaction that’s more appealing than typical email.
- Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow devices for division, contact management, and customized procedures.
- Affordable: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels choices ($ 150+/ month).
- SaaSPreneur program: Popular among company proprietors for
- GoHighLevel reselling.
- Integration-friendly: Works with Zapier, e-mail tools, and texting platforms.
What I don’t such as about GoHighLevel
- Email broadcasts can get costly with more subscribers: You pay $0.01 per e-mail, which, with say, 30,000 customers, can blow up previous $300 per month. That’s much more costly than the $297 Unlimited plan.
- Poor email deliveribility: Their email service is reliant on Mailgun, and people transitioning from other e-mail marketing software program to GoHighLevel reported a considerable decrease in email deliverability. This is one considerable con that may at some point compel you out of GHL.
- Jack of all professions and a master of few? While workflow automations are pretty good, alternate systems go deeper for numerous of the various other essential features, such as course production, community involvement, and so on. But then again the likes of Kajabi expense over $159/month to develop or sell more than 3 courses/products.
- Suitable for digital companies and software application resellers: GoHighLevel’s capabilities will certainly make one of the most sense (and ROI) if you are doing B2B service, not a lot if you are a material developer.
Upfront bottomline GoHighLevel Vs Formaloo
I such as that GoHighLevel bundles a variety of devices under one roof covering.
For digital firms that aren’t concentrated on flashy features, some of these devices– like the CRM and sales funnel builder– can easily change systems like ClickFunnels and Kajabi.
Nonetheless, while tools for training course creation and memberships are functional, they don’t stick out as special.
You do not have specialist training course production features like you find on Kajabi or Teachable.
That claimed, GoHighLevel supplies unlimited funnels, internet sites, and products starting at just $97/month, which is a significant plus for firms taking care of several customers or projects.
I believe this pricing framework aligns completely with their target market.
And also, I love the organization it gives (I can produce and take care of sub-accounts for various clients under a single major account).
What Does GoHighLevel Do?
GoHighLevel aims to be a thorough system that satisfies most of your agency’s digital sales and marketing needs.
It includes devices for email marketing, training course development, workflow automation, CRM, internet site and landing page building, and a lot more.
Its goal is to replace all the other tools you may presently be using, and it’s not reluctant regarding that.
GHL is special from many similar systems (like ClickFunnels and Kajabi) as an area for marketing companies and software application resellers.
Its pricing appears fair, too ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel dashboard has a good design that makes it very easy to leap right in and get to work.
A lot of customers find the UI and UX messy, with features prepared illogically.
As an example:
The system has 3 separate setups panels for taking care of total, private, and item arrangements.
Unusually sufficient, the links to accessibility these core setups are spread across opposite sides of the screen– making no sense in all!
It gives beneficial progression and performance details, consisting of lead resources, leads in the pipe, conversion rates, appointed tasks for details individuals, custom KPIs, records and even more.
Add much more data in there, and it still feels clean and well-organized.
I additionally such as that you can develop multiple control panels if you intend to organize different reports in separate dashboards.
It is additionally great for preserving different views for the account proprietor (you) and sub-accounts (your clients).
As I told you, GoHighLevel feels like it has a lot of harsh sides when it concerns UI/UX, and the codebase appears to be not that tidy.
GoHighLevel Funnels
To construct a customer’s internet site, make landing pages, or develop a sales funnel in GoHighLevel, you should initially create a sub-account by adding their details.
After this, change to the created sub-account (” Switch to Sub-Account”), click Sites, and then Funnels. No concerns. It took me several shots prior to I got the circulation, too.
HighLevel Funnels lets you produce unlimited sales funnels, unlike platforms like Kajabi that have restrictions.
Furthermore, there are good funnel templates (greater than 1,000) to get you started quickly here.
From my experience, you will not require much expertise to develop landing pages and sales funnels with GoHighLevel.
You can additionally customize the templates yourself or have GoHighLevel do it for you.
I picked myself because I wished to produce intricate, custom funnels from scratch with its drag-and-drop builder. You simply include the actions.
Something else here.
GoHighLevel’s Snapshots feature lets you duplicate successful funnels to sub-accounts, conserving setup time.
You can likewise copy private steps, split examination, and modify your funnels.
Additionally, GoHighLevel enables trigger-based alerts to maintain you updated on your lead progression.
It effortlessly incorporates voice telephone calls, SMS, and Facebook Carrier into your funnels, enhancing your lead nurturing efforts.
And also, its visual pipeline management makes tracking leads a wind, with the alternative to automatically relocate underperforming brings about different campaigns.
To simplify things additionally, GHL supplies a ClickFunnels import feature for simple funnel movement.
Page and Website Builder
GoHighLevel allows you develop web pages from square one or pick a template to personalize making use of the user-friendly drag-and-drop builder.
You are likewise complimentary to include ready-made web page areas as you please. Or, use code to develop personalized features.
It feels as smooth as Elementor for WordPress, by the way. However, Elementor supplies a bit much more, like:
- A wider range of custom fonts/typography
- Robust text computer animations
- Comprehensive widget collection, and
- Advanced background abilities, such as parallax scrolling, video histories and GoHighLevel Vs Formaloo
Yet, I dare say HighLevel will be sufficient for lots of (most) of your customers.
The web pages can incorporate straight with your GHL sales and marketing automation features, consisting of CRM, consultation scheduling, and e-mail capture/nurturing/pipeline.
Pretty handy!
I additionally like that you can produce “international sections” or page areas that are automatically filled in when you produce brand-new pages, conserving you time and ensuring a consistent look and feel throughout. An additional Elementor-like function I enjoy.
With Brand Name Boards (under “Marketing > Brand Name Boards”), you can do the very same for texts and various other branding essentials.
And, yes, the statistics web page shows every little thing occurring on your sub-accounts web site, including web page visits and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel allows you create elaborate e-mail campaigns and series, full with triggers and automated follow-ups.
You can easily add links in both e-mails and SMS texts, enabling you to track your receivers’ activities and trigger automatic interactions– something I such as.
You can likewise conserve, send, or routine e-mails for ideal times. This is terrific for reaching your target market when they’re most likely to open.
GoHighLevel recommends Mailgun for mass e-mails (their LC service might have reduced distribution rates).
It’s a good idea to check GoHighLevel’s e-mail deliverability prior to totally committing, as lots of customers have reported around a 30% reduced distribution rate compared to their previous e-mail marketing platforms.
Now, I heard there more than 300 customizable e-mail templates on HighLevel. Regardless of looking the Template Collection, I was not able to locate them within a sub-account (Sub-Account Setting).
You do get fairly a range of templates when you switch to Agency Setting.
And, you can add your customized templates although you’ll need to be on the $497 per month reseller plan.
Within a sub-account, I can only see these 6 simple templates and the option to produce and conserve e-mail templates from the ground up (and reuse them in other campaigns).
Here’s what one of them, the “Strategic Preparation” template, resembles inside the GHL e-mail style editor:
Not also substandard, but not special either.
However, I do like that GHL incorporates workflow automation into email marketing, including:
- Welcome and Thanks e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and even more.
Furthermore, real-time analytics give understandings right into your e-mail campaign performance. And this can aid you take possibilities or attend to any kind of prospective misses out on as they come up.
HighLevel CRM
GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels complete.
GoHighLevel includes a customer portal that allows you to track project progression and view past communications.
Its workflow automation feature aids you enhance tasks like call management, division, and lead motion through your pipeline.
And also, and this is a huge and also: GoHighLevel promotes appealing communications with leads through text messages (SMS/MMS), voicemail drops, and Facebook Messenger. This flexibility means you can get in touch with various customer sections through their favored communication channels.
Simply a heads up, though– SMS charges use separately from the subscription charge.
I additionally like the GoHighLevel Social Coordinator.
It allows you produce, conserve, edit, timetable, post, and evaluate your social media sites web content across various channels.
It functions like a strong replacement for social media sites organizing devices like Barrier, SproutSocial and HootSuite– without any additional costs.
But that’s not all; the CRM tool likewise supplies several valuable features:
- Set up visits straight within the platform from the Calendars tab.
- Combine multi-channel interactions to sustain your customers’ favored methods of communication and relationship-building.
- Usage tags and clever listings to section consumers for even more targeted campaigns.
- Include substantial customer information per entrance under the Chance tab, giving you a more clear understanding of your prospects, leads, and clients as they relocate with your aesthetic pipeline.
- Advanced lead scoring helps focus on lead nurturing based on their actions along your pipe.
And talking leads, let’s speak about the vital services and products you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains tiny and extensive programs, complete with subscriptions, communities and other related sources.
GHL additionally allows you sell physical items making use of e-commerce web pages, like Systeme.io. However Dropshipping is not readily available.
GoHighLevel courses support a selection of content formats, including sound, video, and papers.
This suggests you can deal with different learning designs and interest a broader variety of trainees.
Plus, it lets you import a course from Kajabi, including even more versatility to your training course creation initiatives.
In my experience, devoted on the internet program tools like Kajabi, LearnWorlds, and Thinkific offer extra sophisticated alternatives. These include course trickling, social profiles, and advanced community structure and administration devices. Nonetheless, GHL’s offerings will suffice for many developers.
GoHighLevel likewise gives course certificates and various payment options, consisting of installment plans and free courses.
You can easily connect your training courses to your community for fast access and to improve monetization capacity.
What I specifically such as is how simple it is to incorporate course products straight with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and more.
It is among my go-to favorites regarding Kajabi, also.
Reputation Monitoring
Rankings are essential online, and GoHighLevel comprehends that well.
So, it instantly sends evaluation demands using text, e-mail, and QR code after a transaction.
This feature guarantees you do not miss out on any kind of chances to construct credibility and trust fund with your audience.
You can additionally check online evaluations regarding your services or organization, enabling you to react properly.
For example, you can redirect adverse responses to a private type before it’s made public.
Or, you can select that can leave a comment based upon their score.
This approach empowers you to involve straight with clients to resolve their concerns without damaging your track record.
And also, GoHighLevel streamlines things by allowing you review customer responses throughout various platforms– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The platform supports conventional integration choices across payment processing, social media sites and Zapier.
Furthermore, the App Marketplace, which features both paid and free app integrations, is accessible in Agency Setting (for account owners) in addition to for your customers in sub-account mode.
I found around 265 applications throughout different business areas, consisting of SMS and live chat integrations, social media, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for texting, enable two-way syncing with other CRMs, and handle appointments and scheduling with Google Schedule.
Plus, QuickBooks integration is available for monetary management, among other alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is one of GoHighLevel’s main attractions.
Crucial: You’ll need Agency Setting access via the Reselling tab to use these features.
The Unlimited Plan ($ 297/month) provides:
- Full sub-account rebranding and personalization
- Endless client sub-accounts at no additional price
- API gain access to for incorporating outside devices
To re-sell these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can likewise re-sell various other software program services to your customers (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 monthly for every customer.
This suggests you’ll require a minimum of 5 clients restoring monthly to recover cost. Any extra clients past that will certainly add directly to your revenue.
The tools you can market within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, in addition to loads of Market applications such as AWeber, Constant Contact and Wrike.
To do well with the GoHighLevel reseller program, add value to your sub-accounts by including:
- Personalized structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients might choose GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label options for iPhone app, Android app and Desktop computer app.
These applications let you manage all social media sites, SMS, and email from one location.
Or, you can “gray-label” a mobile application to connect your GHL leads without them requiring to return to your well-known GHL pages.
In overall, these are three different mobile apps you can select from based on your objectives.
Nevertheless, you require to be aware:
- Resellers are accountable for client assistance and disagreements; failure to resolve concerns can result in account termination.
- Resellers need to charge at the very least $97/month per sub-account, limiting pricing versatility.
- Selling lifetime access for a single charge is banned without prior approval.
GoHighLevel Pricing and Support Plans
I like that HighLevel’s assistance is readily available right from the dashboard (the Help and live chat buttons on the leading right and bottom left).
When you register for a trial, you acquire free access to a welcome program, onboarding video tutorials, and a contact number for assistance. And yes, they really respond to!
When it comes to layaway plan, there’s a durable Starter plan offered for $97, that includes endless calls, e-mails, products, funnels, and GoHighLevel Vs Formaloo.
Still, you’ll likely wish to think about upgrading to the $297/month prepare for detailed agency needs. Additionally, you can re-sell the GHL platform as a SaaS for $497/month.
For support, anticipate a vibrant Facebook Team community, paid onboarding, and a done-for-you arrangement option (likewise paid).
There’s 24/7 online conversation readily available straight from your GHL dashboard, along with helpful documentation for self-service aid.
Required help setting up GHL?
Arrangement plans are offered for an extra price, including a $297 choice for HIPAA compliance if that’s something you require.
You may be under the presumption that the unlimited plan comes with unlimited email performance. The different individuals who complained regarding service charges in their bank card for sending out an e-mail from their web servers without clear transparency.
GoHighLevel Alternatives
In conclusion, GoHighLevel costs itself as a complete online organization platform.
Although it isn’t as extensive in details areas as a few other platforms, it does an excellent job in many domains.
You’ll likely wish to run with it if you’re practical.
In this regard, the top alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.