I’m a big fan of all-in-one digital marketing systems GoHighLevel Zoho.
For this specific reason I’m a large fan of devices like ClickFunnels.
Yet hey, it’s 2025.
My search led me to GoHighLevel, along with various other alternatives I’ve reviewed here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually used GoHighLevel, I can say it’s certainly worth your time to read about my experience before committing to a yearly membership.
I’ll keep it short, wonderful, and informative.
We’ll also tap contrasts with GHL alternatives like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll make a buy decision you won’t regret.
What I like concerning GoHighLevel
- All-in-one system: GoHighLevel integrates crucial sales and marketing tools to change numerous standalone services.
- SMS messaging: Two-way interaction that’s even more engaging than typical e-mail.
- Robust CRM: Similar to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for division, call management, and personalized processes.
- Economical: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels alternatives ($ 150+/ month).
- SaaSPreneur program: Popular among company owners for
- GoHighLevel marketing.
- Integration-friendly: Works with Zapier, email devices, and texting platforms.
What I don’t such as about GoHighLevel
- Email programs can get pricey with even more clients: You pay $0.01 per email, which, with say, 30,000 clients, can blast past $300 each month. That’s much more expensive than the $297 Unlimited plan.
- Poor email deliveribility: Their email solution is reliant on Mailgun, and individuals transitioning from various other email marketing software program to GoHighLevel reported a substantial drop in email deliverability. This is one considerable con that might eventually require you out of GHL.
- Jack of all trades and a master of couple of? While workflow automations are respectable, different platforms go deeper for several of the other essential functions, such as training course production, community interaction, etc. However the likes of Kajabi price over $159/month to produce or offer more than 3 courses/products.
- Perfect for digital companies and software application resellers: GoHighLevel’s capacities will make the most feeling (and ROI) if you are doing B2B service, not so much if you are a web content developer.
Upfront bottomline GoHighLevel Zoho
I like that GoHighLevel bundles a vast array of tools under one roof covering.
For digital agencies that aren’t focused on showy features, several of these tools– like the CRM and sales funnel builder– can easily replace systems like ClickFunnels and Kajabi.
Nonetheless, while tools for training course development and subscriptions are practical, they do not attract attention as unique.
You do not have professional course production features like you discover on Kajabi or Teachable.
That claimed, GoHighLevel offers unrestricted funnels, websites, and products beginning at simply $97/month, which is a significant plus for agencies managing several customers or tasks.
I assume this pricing structure lines up flawlessly with their target market.
And also, I love the organization it provides (I can produce and manage sub-accounts for different clients under a single primary account).
What Does GoHighLevel Do?
GoHighLevel aims to be a comprehensive platform that satisfies the majority of your company’s digital sales and marketing demands.
It consists of tools for email marketing, program production, workflow automation, CRM, web site and landing page building, and much more.
Its objective is to change all the other tools you might presently be making use of, and it’s not reluctant concerning that.
GHL is special from many comparable platforms (like ClickFunnels and Kajabi) as an area for marketing companies and software application resellers.
Its pricing appears reasonable, also ($ 97, $297 and $497).
HighLevel Interface
The GoHighLevel dashboard has a respectable format that makes it very easy to jump right in and reach function.
The majority of individuals find the UI and UX chaotic, with features prepared illogically.
For instance:
The platform has three separate settings panels for taking care of overall, private, and item setups.
Strangely sufficient, the links to access these core setups are scattered throughout opposite sides of the screen– making no sense at all!
It provides valuable progression and performance details, consisting of lead resources, leads in the pipeline, conversion rates, designated jobs for details users, customized KPIs, records and more.
Add a lot more data in there, and it still feels tidy and well-organized.
I likewise such as that you can develop numerous dashboards if you wish to organize different reports in different dashboards.
It is likewise terrific for keeping different sights for the account owner (you) and sub-accounts (your customers).
As I informed you, GoHighLevel seems like it has a great deal of harsh sides when it pertains to UI/UX, and the codebase appears to be not that clean.
GoHighLevel Funnels
To build a customer’s website, make landing pages, or develop a sales funnel in GoHighLevel, you have to initially develop a sub-account by including their information.
Hereafter, switch over to the developed sub-account (” Switch to Sub-Account”), click Sites, and then Funnels. No fears. It took me numerous shots prior to I got the circulation, as well.
HighLevel Funnels allows you create endless sales funnels, unlike platforms like Kajabi that have limits.
In addition, there are respectable funnel templates (greater than 1,000) to get you started quickly right here.
From my experience, you will not require much expertise to develop landing pages and sales funnels with GoHighLevel.
You can additionally personalize the templates on your own or have GoHighLevel do it for you.
I chose myself because I wanted to produce fancy, custom funnels from square one with its drag-and-drop builder. You just add the actions.
Something else below.
GoHighLevel’s Snapshots feature allows you clone successful funnels to sub-accounts, saving setup time.
You can also copy specific steps, split test, and modify your funnels.
Additionally, GoHighLevel enables trigger-based alerts to maintain you upgraded on your lead development.
It flawlessly integrates voice calls, SMS, and Facebook Messenger right into your funnels, advancing your lead nurturing initiatives.
And also, its visual pipeline management makes tracking leads a breeze, with the option to automatically move underperforming leads to different campaigns.
To simplify points even more, GHL provides a ClickFunnels import feature for very easy funnel movement.
Page and Website Builder
GoHighLevel allows you develop web pages from the ground up or select a template to customize using the user-friendly drag-and-drop builder.
You are also free to add prefabricated page areas as you please. Or, utilize code to create personalized functions.
It really feels as smooth as Elementor for WordPress, by the way. Then again, Elementor supplies a bit extra, like:
- A broader range of custom-made fonts/typography
- Robust message animations
- Comprehensive widget library, and
- Advanced background capabilities, such as parallax scrolling, video histories and GoHighLevel Zoho
Yet, I dare say HighLevel will certainly be sufficient for lots of (most) of your clients.
The web pages can integrate directly with your GHL sales and marketing automation features, including CRM, appointment organizing, and email capture/nurturing/pipeline.
Pretty convenient!
I additionally like that you can create “global sections” or web page areas that are automatically filled out when you develop brand-new pages, conserving you time and ensuring a consistent feel and look throughout. An additional Elementor-like feature I enjoy.
With Brand Boards (under “Marketing > Brand Boards”), you can do the very same for messages and various other branding essentials.
And, yes, the statistics web page reveals everything occurring on your sub-accounts site, including web page gos to and sales.
Email Marketing
For e-mail marketing automation, GoHighLevel lets you develop intricate email campaigns and sequences, full with triggers and automatic follow-ups.
You can quickly include web links in both emails and SMS texts, permitting you to track your receivers’ actions and activate automatic communications– something I like.
You can likewise conserve, send, or routine emails for ideal times. This is excellent for reaching your target market when they’re most likely to open.
GoHighLevel recommends Mailgun for bulk emails (their LC service may have reduced shipment rates).
It’s important to evaluate GoHighLevel’s e-mail deliverability prior to completely dedicating, as lots of customers have actually reported around a 30% lower distribution rate contrasted to their previous e-mail marketing platforms.
Currently, I listened to there more than 300 adjustable email templates on HighLevel. Despite looking the Template Collection, I was not able to situate them within a sub-account (Sub-Account Mode).
You do get quite a selection of templates when you switch over to Company Setting.
And, you can include your customized templates although you’ll need to get on the $497 per month reseller plan.
Within a sub-account, I might just see these 6 plain templates and the alternative to develop and conserve email templates from scratch (and recycle them in various other campaigns).
Here’s what among them, the “Strategic Preparation” template, resembles inside the GHL email layout editor:
Not too shabby, however not special either.
Nonetheless, I do like that GHL integrates workflow automation into e-mail marketing, consisting of:
- Welcome and Thank You e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and more.
Furthermore, real-time analytics offer understandings into your email campaign efficiency. And this can aid you take opportunities or deal with any type of prospective misses out on as they turn up.
HighLevel CRM
GoHighLevel’s CRM tool reminds me of ClickFunnels, which feels complete.
GoHighLevel includes a customer portal that allows you to track project progression and view past communications.
Its workflow automation feature aids you improve tasks like get in touch with administration, division, and lead activity via your pipeline.
Plus, and this is a large plus: GoHighLevel helps with appealing communications with leads via sms message (SMS/MMS), voicemail decreases, and Facebook Messenger. This versatility implies you can connect with various client segments through their favored communication channels.
Just a heads up, however– SMS costs apply independently from the subscription charge.
I likewise like the GoHighLevel Social Coordinator.
It lets you produce, conserve, edit, timetable, article, and assess your social networks web content across different networks.
It functions like a solid substitute for social media sites organizing devices like Barrier, SproutSocial and HootSuite– without any additional expenses.
Yet that’s not all; the CRM tool likewise supplies a number of handy features:
- Arrange consultations straight within the system from the Calendars tab.
- Merge multi-channel communications to sustain your customers’ preferred techniques of communication and relationship-building.
- Use tags and wise lists to segment clients for more targeted campaigns.
- Include considerable client data to each entry under the Chance tab, providing you a more clear understanding of your prospects, leads, and customers as they relocate with your aesthetic pipe.
- Advanced lead scoring aids prioritize lead nurturing based upon their actions along your pipeline.
And talking leads, let’s speak about the crucial products and services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports small and comprehensive courses, complete with subscriptions, areas and other relevant sources.
GHL also lets you sell physical products utilizing ecommerce web pages, like Systeme.io. Yet Dropshipping is not available.
GoHighLevel training courses sustain a variety of material layouts, consisting of audio, video, and records.
This means you can satisfy various learning designs and interest a broader variety of trainees.
And also, it allows you import a training course from Kajabi, adding a lot more flexibility to your training course development initiatives.
In my experience, dedicated on the internet program tools like Kajabi, LearnWorlds, and Thinkific offer extra innovative choices. These include program dripping, social accounts, and advanced community structure and administration tools. However, GHL’s offerings will be adequate for many creators.
GoHighLevel likewise provides program certifications and different repayment alternatives, including installment plans and free courses.
You can conveniently link your courses to your community for quick accessibility and to boost monetization capacity.
What I especially such as is just how uncomplicated it is to incorporate course products straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and extra.
It is among my best faves concerning Kajabi, also.
Reputation Monitoring
Scores are crucial online, and GoHighLevel recognizes that well.
So, it instantly sends out testimonial demands using SMS, email, and QR code after a deal.
This feature ensures you don’t miss out on any opportunities to construct credibility and trust with your audience.
You can likewise monitor online reviews about your solutions or company, enabling you to react properly.
For instance, you can redirect adverse responses to an exclusive type before it’s made public.
Or, you can pick who can leave a comment based on their score.
This approach empowers you to involve straight with clients to fix their issues without harming your reputation.
Plus, GoHighLevel simplifies things by allowing you evaluate client feedback throughout numerous platforms– like Yext, Google (Google My Service), and Facebook– straight from your GHL account. Pretty neat!
GoHighLevel Integrations
The system sustains basic integration choices throughout settlement handling, social media sites and Zapier.
Furthermore, the Application Marketplace, which features both paid and complimentary app integrations, comes in Company Setting (for account proprietors) in addition to for your customers in sub-account mode.
I located around 265 applications throughout different company locations, consisting of SMS and live chat integrations, social media sites, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for texting, make it possible for two-way syncing with various other CRMs, and manage visits and scheduling with Google Schedule.
And also, QuickBooks integration is readily available for monetary monitoring, among other alternatives.
HighLevel Reselling and SaaSpreneur Program
The reseller program is just one of GoHighLevel’s main attractions.
Vital: You’ll need Company Mode access via the Reselling tab to make use of these features.
The Unlimited Plan ($ 297/month) provides:
- Complete sub-account rebranding and modification
- Unrestricted client sub-accounts at no added expense
- API gain access to for incorporating exterior tools
To market these ready-to-go GHL sub-accounts at a markup, you’ll need to get the $497/month SaaS Pro plan.
When you do this, you can likewise market various other software program options to your customers (sub-accounts) at a markup.
GoHighLevel requires you to charge a minimum of $97 monthly for each and every client.
This implies you’ll require at the very least 5 clients renewing regular monthly to recover cost. Any extra clients past that will add straight to your income.
The devices you can resell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, as well as dozens of Marketplace apps such as AWeber, Constant Contact and Wrike.
To prosper with the GoHighLevel reseller program, include value to your sub-accounts by consisting of:
- Custom structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these additions, customers could select GoHighLevel directly instead of paying your costs.
The SaaS Mode includes white-label choices for iPhone app, Android app and Desktop computer application.
These apps let you take care of all social networks, SMS, and email from one area.
Or, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your branded GHL pages.
In total, these are three different mobile apps you can pick from based on your objectives.
However, you need to be mindful:
- Resellers are in charge of client support and conflicts; failure to solve problems can cause account termination.
- Resellers have to charge a minimum of $97/month per sub-account, restricting pricing adaptability.
- Selling lifetime access for a single fee is forbidden without previous authorization.
GoHighLevel Pricing and Assistance Plans
I like that HighLevel’s support is offered right from the control panel (the Assistance and live conversation buttons on the leading right and lower left).
When you sign up for a trial, you acquire free access to a welcome program, onboarding video tutorials, and a phone number for assistance. And yes, they in fact address!
When it comes to layaway plan, there’s a durable Starter plan readily available for $97, that includes endless contacts, emails, items, funnels, and GoHighLevel Zoho.
Still, you’ll likely intend to take into consideration updating to the $297/month plan for comprehensive agency needs. Conversely, you can re-sell the GHL system as a SaaS for $497/month.
For support, anticipate a lively Facebook Team community, paid onboarding, and a done-for-you configuration alternative (also paid).
There’s 24/7 live conversation readily available directly from your GHL dashboard, together with practical paperwork for self-service aid.
Required aid configuring GHL?
Setup plans are offered for an additional price, including a $297 alternative for HIPAA conformity if that’s something you call for.
You might be under the assumption that the unlimited plan comes with endless email functionality. The different people that grumbled about service charges in their credit card for sending an email from their web servers without clear transparency.
GoHighLevel Alternatives
All in all, GoHighLevel costs itself as a total online company platform.
Although it isn’t as detailed in specific locations as a few other platforms, it does a great work in the majority of domain names.
You’ll likely wish to keep up it if you’re pragmatic.
In this regard, the leading alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.