Is GoHighLevel a CMS – Capture, Nurture & Close Leads!

I’m a huge fan of all-in-one digital selling systems Is GoHighLevel a CMS.

For this specific reason I’m a large fan of tools like ClickFunnels.

But hey, it’s 2025.

My search led me to GoHighLevel, together with various other options I’ve evaluated right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.

Having used GoHighLevel, I can claim it’s absolutely worth your time to hear about my experience before devoting to an annual membership.

I’ll maintain it short, pleasant, and informative.

We’ll additionally tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.

By doing this, you’ll purchase decision you won’t be sorry for.

What I like about GoHighLevel

  • All-in-one system: GoHighLevel incorporates necessary sales and marketing tools to replace numerous standalone options.
  • SMS messaging: Two-way interaction that’s even more engaging than conventional e-mail.
  • Durable CRM: Comparable to ActiveCampaign and ClickFunnels in features.
  • Advanced automation: Strong workflow tools for division, get in touch with management, and custom processes.
  • Affordable: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels options ($ 150+/ month).
  • SaaSPreneur program: Popular among company owners for
  • GoHighLevel re-selling.
  • Integration-friendly: Functions with Zapier, e-mail devices, and texting platforms.

What I don’t such as concerning GoHighLevel

  • Email broadcasts can get costly with even more clients: You pay $0.01 per e-mail, which, with say, 30,000 clients, can blow up past $300 monthly. That’s a lot more pricey than the $297 Unlimited plan.
  • Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and people transitioning from various other email marketing software to GoHighLevel reported a considerable decrease in email deliverability. This is one substantial con that might at some point compel you out of GHL.
  • Jack of all professions and a master of few? While workflow automations are respectable, alternative platforms go deeper for several of the various other key features, such as course creation, community engagement, and so on. However the likes of Kajabi price over $159/month to produce or offer greater than 3 courses/products.
  • Perfect for digital companies and software program resellers: GoHighLevel’s capacities will certainly make the most sense (and ROI) if you are doing B2B organization, not so much if you are a web content developer.

Ahead of time bottomline Is GoHighLevel a CMS

I such as that GoHighLevel bundles a large range of devices under one roofing.

For digital agencies that aren’t concentrated on fancy features, some of these tools– like the CRM and sales funnel builder– can conveniently change platforms like ClickFunnels and Kajabi.

However, while tools for training course production and memberships are practical, they don’t stand out as unique.

You don’t have specialist training course production features like you discover on Kajabi or Teachable.

That said, GoHighLevel offers endless funnels, internet sites, and items starting at simply $97/month, which is a massive plus for agencies managing numerous customers or projects.

I believe this pricing structure lines up flawlessly with their target audience.

And also, I like the organization it offers (I can create and handle sub-accounts for various customers under a single main account).

What Does GoHighLevel Do?

GoHighLevel aims to be an extensive platform that satisfies the majority of your firm’s digital sales and marketing demands.

It includes tools for email marketing, course creation, workflow automation, CRM, site and landing page structure, and much more.

Its goal is to replace all the various other devices you might currently be utilizing, and it’s not timid regarding that.

GHL is one-of-a-kind from most comparable systems (like ClickFunnels and Kajabi) as a location for marketing firms and software program resellers.

Its pricing appears reasonable, as well ($ 97, $297 and $497).

HighLevel Interface

The GoHighLevel control panel has a suitable format that makes it simple to jump right in and reach function.

A lot of users find the UI and UX messy, with features prepared illogically.

For instance:

The platform has three separate setups panels for managing overall, private, and item setups.

Unusually sufficient, the links to gain access to these core setups are spread across opposite sides of the display– making no feeling in any way!

It supplies beneficial progress and efficiency information, including lead resources, leads in the pipeline, conversion rates, appointed tasks for details users, custom-made KPIs, reports and more.

Include a lot more data in there, and it still feels clean and efficient.

I also such as that you can develop several control panels if you want to organize different records in different control panels.

It is likewise great for maintaining various views for the account owner (you) and sub-accounts (your clients).

As I told you, GoHighLevel seems like it has a lot of rough sides when it concerns UI/UX, and the codebase appears to be not that tidy.

GoHighLevel Funnels

To construct a customer’s website, make landing pages, or develop a sales funnel in GoHighLevel, you need to first create a sub-account by including their details.

Hereafter, switch over to the developed sub-account (” Change to Sub-Account”), click Websites, and then Funnels. No concerns. It took me several shots before I got the circulation, also.

HighLevel Funnels lets you produce unrestricted sales funnels, unlike systems like Kajabi that have limitations.

Furthermore, there are suitable funnel templates (more than 1,000) to obtain you began quickly here.

From my experience, you will not require much know-how to produce landing pages and sales funnels with GoHighLevel.

You can likewise customize the templates yourself or have GoHighLevel do it for you.

I picked myself due to the fact that I wished to develop intricate, custom funnels from square one with its drag-and-drop builder. You simply include the actions.

Another thing below.

GoHighLevel’s Snapshots feature allows you clone successful funnels to sub-accounts, conserving configuration time.

You can additionally duplicate private actions, split examination, and modify your funnels.

In addition, GoHighLevel allows for trigger-based alerts to keep you upgraded on your lead development.

It effortlessly integrates voice calls, SMS, and Facebook Carrier right into your funnels, advancing your lead nurturing efforts.

And also, its visual pipe administration makes tracking leads a breeze, with the option to automatically move underperforming brings about different campaigns.

To simplify things even more, GHL supplies a ClickFunnels import feature for very easy funnel migration.

Web Page and Website Builder

GoHighLevel lets you create web pages from scratch or choose a template to personalize using the instinctive drag-and-drop builder.

You are likewise totally free to add prefabricated web page sections as you please. Or, make use of code to create custom features.

It feels as smooth as Elementor for WordPress, by the way. However, Elementor provides a little bit much more, like:

  • A bigger selection of custom fonts/typography
  • Robust message computer animations
  • Substantial widget library, and
  • Advanced background capabilities, such as parallax scrolling, video backgrounds and Is GoHighLevel a CMS

Yet, I dare say HighLevel will certainly be sufficient for lots of (most) of your clients.

The web pages can incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment organizing, and email capture/nurturing/pipeline.

Pretty convenient!

I also such as that you can develop “international sections” or web page sections that are immediately filled out when you create brand-new web pages, conserving you time and ensuring a constant look and feel throughout. One more Elementor-like function I enjoy.

With Brand Boards (under “Marketing > Brand Name Boards”), you can do the same for texts and various other branding essentials.

And, yes, the stats web page shows everything happening on your sub-accounts web site, consisting of web page gos to and sales.

Email Marketing

For email marketing automation, GoHighLevel allows you develop detailed e-mail campaigns and sequences, full with triggers and automatic follow-ups.

You can quickly include web links in both emails and SMS texts, permitting you to track your recipients’ activities and set off computerized communications– something I such as.

You can also save, send out, or routine emails for optimal times. This is fantastic for reaching your audience when they’re most likely to open.

GoHighLevel recommends Mailgun for bulk emails (their LC solution might have reduced shipment prices).

It’s a good idea to examine GoHighLevel’s email deliverability prior to fully dedicating, as many customers have reported around a 30% lower distribution rate contrasted to their previous email marketing platforms.

Currently, I listened to there more than 300 personalized e-mail templates on HighLevel. In spite of looking the Template Library, I was not able to situate them within a sub-account (Sub-Account Mode).

You do obtain fairly a variety of templates when you change to Firm Setting.

And, you can include your custom-made templates although you’ll have to get on the $497 each month reseller plan.

Within a sub-account, I might only see these 6 ordinary templates and the choice to create and save email templates from the ground up (and reuse them in various other campaigns).

Here’s what one of them, the “Strategic Planning” template, looks like inside the GHL e-mail design editor:

Not as well shabby, yet not special either.

Nonetheless, I simulate that GHL integrates workflow automation into e-mail marketing, including:

  • Welcome and Thank You e-mails
  • Automated abandoned cart messages
  • Follow-ups for lead nurturing
  • Split testing for conversion optimization and more.

In addition, real-time analytics supply understandings into your e-mail campaign efficiency. And this can help you take chances or deal with any potential misses out on as they come up.

HighLevel CRM

GoHighLevel’s CRM tool advises me of ClickFunnels, which really feels detailed.

GoHighLevel consists of a customer site that permits you to track job progress and sight past interactions.

Its workflow automation feature aids you streamline tasks like call administration, segmentation, and lead movement with your pipeline.

And also, and this is a huge plus: GoHighLevel promotes engaging interactions with leads with text messages (SMS/MMS), voicemail decreases, and Facebook Carrier. This versatility indicates you can connect with different consumer segments through their chosen communication channels.

Just a direct, though– SMS charges use separately from the registration cost.

I likewise like the GoHighLevel Social Organizer.

It lets you create, conserve, edit, timetable, article, and analyze your social media web content across different networks.

It works like a solid substitute for social networks scheduling tools like Buffer, SproutSocial and HootSuite– with no added costs.

However that’s not all; the CRM tool likewise provides a number of handy features:

  • Schedule appointments straight within the platform from the Calendars tab.
  • Merge multi-channel communications to sustain your customers’ recommended approaches of communication and relationship-building.
  • Usage tags and clever listings to segment customers for even more targeted campaigns.
  • Add substantial client data to every entrance under the Opportunity tab, providing you a clearer understanding of your leads, leads, and customers as they relocate via your visual pipeline.
  • Advanced lead scoring assists focus on lead nurturing based upon their activities along your pipe.

And speaking of leads, allow’s discuss the essential services and products you can sell on GoHighLevel.

GoHighLevel Products

Like Kajabi, ClickFunnels and Systeme.io, GHL supports tiny and thorough courses, complete with subscriptions, communities and other related resources.

GHL additionally allows you sell physical products using e-commerce pages, like Systeme.io. But Dropshipping is not readily available.

GoHighLevel programs support a range of material styles, consisting of audio, video, and documents.

This suggests you can accommodate different learning designs and interest a broader range of trainees.

And also, it allows you import a training course from Kajabi, adding much more versatility to your course creation initiatives.

In my experience, dedicated on-line program tools like Kajabi, LearnWorlds, and Thinkific offer much more advanced alternatives. These consist of program leaking, social profiles, and advanced community structure and monitoring devices. Nevertheless, GHL’s offerings will suffice for many designers.

GoHighLevel likewise supplies program certifications and various repayment options, consisting of time payment plan and free courses.

You can easily connect your programs to your community for quick access and to improve money making potential.

What I particularly such as is exactly how uncomplicated it is to integrate training course items straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and much more.

It is just one of my best favorites concerning Kajabi, as well.

Online Reputation Monitoring

Ratings are crucial online, and GoHighLevel recognizes that well.

So, it instantly sends out testimonial demands by means of text, email, and QR code after a deal.

This feature ensures you do not miss any type of opportunities to construct integrity and trust fund with your target market.

You can additionally keep track of online testimonials about your services or business, enabling you to respond appropriately.

For example, you can reroute adverse feedback to an exclusive type before it’s made public.

Or, you can choose who can leave a remark based upon their ranking.

This approach empowers you to engage directly with customers to fix their problems without harming your track record.

And also, GoHighLevel simplifies points by letting you evaluate customer feedback across numerous platforms– like Yext, Google (Google My Organization), and Facebook– directly from your GHL account. Pretty neat!

GoHighLevel Integrations

The platform sustains common integration options throughout payment handling, social media and Zapier.

In addition, the App Market, which features both paid and free app integrations, is accessible in Agency Mode (for account owners) as well as for your clients in sub-account mode.

I found around 265 applications across numerous business locations, including SMS and live conversation integrations, social networks, and marketing automation devices.

You can likewise incorporate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and take care of appointments and organizing with Google Calendar.

Plus, QuickBooks integration is readily available for monetary administration, among other choices.

HighLevel Reselling and SaaSpreneur Program

The reseller program is among GoHighLevel’s main attractions.

Essential: You’ll need Company Mode accessibility with the Reselling tab to use these features.

The Unlimited Plan ($ 297/month) supplies:

  • Full sub-account rebranding and modification
  • Limitless customer sub-accounts at no extra expense
  • API access for integrating external tools

To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to get the $497/month SaaS Pro plan.

When you do this, you can also resell other software application services to your customers (sub-accounts) at a markup.

GoHighLevel needs you to bill a minimum of $97 per month for each and every customer.

This implies you’ll need a minimum of five customers renewing month-to-month to break even. Any extra customers past that will certainly add straight to your revenue.

The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with loads of Market applications such as AWeber, Constant Contact and Wrike.

To be successful with the GoHighLevel reseller program, add worth to your sub-accounts by consisting of:

  • Personalized structures
  • Ready-made snapshots
  • Pre-built integrations
  • Automated workflows

Without these enhancements, clients could select GoHighLevel directly instead of paying your costs.

The SaaS Mode includes white-label options for apple iphone application, Android application and Desktop computer application.

These apps let you manage all social networks, SMS, and email from one area.

Or, you can “gray-label” a mobile application to attach your GHL leads without them needing to go back to your top quality GHL pages.

In total, these are 3 different mobile apps you can select from based upon your goals.

Nonetheless, you require to be aware:

  1. Resellers are in charge of client assistance and disagreements; failing to resolve concerns can bring about account termination.
  2. Resellers should charge a minimum of $97/month per sub-account, restricting pricing versatility.
  3. Offering lifetime access for an one-time cost is prohibited without previous approval.

GoHighLevel Pricing and Support Plans

I like that HighLevel’s assistance is readily available right from the dashboard (the Aid and live conversation buttons on the leading right and lower left).

When you register for a trial, you get open door to a welcome training course, onboarding video tutorials, and a telephone number for support. And yes, they actually respond to!

As for layaway plan, there’s a robust Starter plan readily available for $97, that includes endless contacts, e-mails, products, funnels, and Is GoHighLevel a CMS.

Still, you’ll likely want to consider updating to the $297/month prepare for detailed company demands. Alternatively, you can resell the GHL platform as a SaaS for $497/month.

For assistance, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you setup option (likewise paid).

There’s 24/7 live chat available straight from your GHL dashboard, along with helpful paperwork for self-service support.

Required help setting up GHL?

Configuration plans are readily available for an additional price, consisting of a $297 alternative for HIPAA compliance if that’s something you need.

You might be under the assumption that the unlimited plan comes with unrestricted e-mail functionality. The various people that complained concerning additional charges in their bank card for sending out an email from their web servers without clear transparency.

GoHighLevel Alternatives

In conclusion, GoHighLevel expenses itself as a full online service system.

Although it isn’t as comprehensive in certain areas as a few other platforms, it does a great task in a lot of domains.

You’ll likely want to keep up it if you’re pragmatic.

In this regard, the leading options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.

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