I’m a large fan of all-in-one digital selling platforms Who Needs GoHighLevel.
For this specific reason I’m a big fan of devices like ClickFunnels.
But hey, it’s 2025.
My search led me to GoHighLevel, together with other options I have actually assessed right here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually made use of GoHighLevel, I can say it’s absolutely worth your time to read about my experience prior to dedicating to a yearly registration.
I’ll keep it short, wonderful, and informative.
We’ll additionally touch contrasts with GHL options like Kajabi, ClickFunnels and Systeme.io.
This way, you’ll make a buy choice you won’t regret.
What I such as concerning GoHighLevel
- All-in-one platform: GoHighLevel integrates crucial sales and marketing devices to replace numerous standalone options.
- SMS messaging: Two-way communication that’s more interesting than typical e-mail.
- Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow devices for segmentation, get in touch with monitoring, and custom procedures.
- Cost-efficient: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular among firm proprietors for
- GoHighLevel reselling.
- Integration-friendly: Works with Zapier, email devices, and texting systems.
What I do not such as about GoHighLevel
- Email programs can get expensive with more subscribers: You pay $0.01 per e-mail, which, with say, 30,000 customers, can blow up past $300 each month. That’s much more expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their email service is reliant on Mailgun, and people transitioning from various other e-mail marketing software application to GoHighLevel reported a substantial decrease in email deliverability. This is one significant con that might ultimately compel you out of GHL.
- Jack of all trades and a master of few? While workflow automations are respectable, different platforms go deeper for numerous of the other vital functions, such as training course production, community involvement, and so on. But then again the similarity Kajabi expense over $159/month to create or sell more than 3 courses/products.
- Perfect for digital companies and software resellers: GoHighLevel’s abilities will make the most feeling (and ROI) if you are doing B2B service, not so much if you are a content maker.
Ahead of time bottomline Who Needs GoHighLevel
I like that GoHighLevel packages a variety of devices under one roofing system.
For digital companies that aren’t concentrated on flashy features, a few of these tools– like the CRM and sales funnel builder– can conveniently replace platforms like ClickFunnels and Kajabi.
Nevertheless, while tools for course creation and memberships are useful, they don’t stand apart as unique.
You don’t have specialist course production features like you find on Kajabi or Teachable.
That said, GoHighLevel supplies unrestricted funnels, internet sites, and items starting at just $97/month, which is a significant plus for agencies handling multiple clients or projects.
I believe this pricing structure lines up flawlessly with their target audience.
And also, I like the company it supplies (I can produce and handle sub-accounts for various clients under a single main account).
What Does GoHighLevel Do?
GoHighLevel intends to be a comprehensive system that fulfills most of your firm’s digital sales and marketing demands.
It consists of tools for e-mail marketing, program production, workflow automation, CRM, internet site and landing page building, and extra.
Its objective is to change all the various other devices you might presently be utilizing, and it’s not reluctant concerning that.
GHL is distinct from many similar platforms (like ClickFunnels and Kajabi) as a location for marketing companies and software resellers.
Its pricing seems reasonable, as well ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel control panel has a respectable layout that makes it easy to leap right in and reach function.
The majority of users discover the UI and UX cluttered, with features prepared illogically.
For example:
The system has three separate setups panels for handling total, individual, and product configurations.
Oddly enough, the web links to accessibility these core settings are scattered throughout opposite sides of the screen– making no feeling in all!
It supplies important progress and efficiency information, including lead sources, leads in the pipe, conversion rates, assigned jobs for specific customers, custom KPIs, records and more.
Include extra information therein, and it still feels clean and efficient.
I additionally such as that you can produce numerous control panels if you intend to arrange different reports in separate control panels.
It is likewise wonderful for keeping various views for the account proprietor (you) and sub-accounts (your customers).
As I informed you, GoHighLevel feels like it has a great deal of harsh sides when it concerns UI/UX, and the codebase seems to be not that clean.
GoHighLevel Funnels
To construct a client’s web site, make landing pages, or create a sales funnel in GoHighLevel, you have to initially produce a sub-account by adding their details.
Hereafter, change to the created sub-account (” Change to Sub-Account”), click on Sites, and after that Funnels. No fears. It took me a number of shots before I got the flow, also.
HighLevel Funnels allows you develop unlimited sales funnels, unlike systems like Kajabi that have limitations.
Furthermore, there are suitable funnel templates (more than 1,000) to obtain you started promptly here.
From my experience, you will not require much know-how to develop landing pages and sales funnels with GoHighLevel.
You can additionally customize the templates yourself or have GoHighLevel do it for you.
I selected myself due to the fact that I wished to create fancy, customized funnels from scratch with its drag-and-drop builder. You simply include the steps.
Another thing right here.
GoHighLevel’s Snapshots feature lets you clone effective funnels to sub-accounts, saving setup time.
You can also duplicate specific steps, split test, and edit your funnels.
In addition, GoHighLevel allows for trigger-based notices to keep you updated on your lead progression.
It seamlessly integrates voice calls, SMS, and Facebook Carrier right into your funnels, advancing your lead supporting initiatives.
Plus, its visual pipeline administration makes tracking leads a breeze, with the option to automatically relocate underperforming leads to various campaigns.
To streamline points additionally, GHL uses a ClickFunnels import feature for very easy funnel movement.
Web Page and Website Builder
GoHighLevel lets you produce pages from the ground up or choose a template to customize making use of the user-friendly drag-and-drop builder.
You are also free to include ready-made page areas as you please. Or, use code to create custom functions.
It really feels as smooth as Elementor for WordPress, incidentally. However, Elementor supplies a bit a lot more, like:
- A broader selection of customized fonts/typography
- Robust text computer animations
- Substantial widget collection, and
- Advanced background capacities, such as parallax scrolling, video histories and Who Needs GoHighLevel
Yet, I dare say HighLevel will certainly be sufficient for many (most) of your customers.
The pages can incorporate directly with your GHL sales and marketing automation features, consisting of CRM, consultation scheduling, and e-mail capture/nurturing/pipeline.
Pretty convenient!
I additionally such as that you can develop “international areas” or web page areas that are instantly filled out when you produce brand-new pages, saving you time and guaranteeing a constant look throughout. One more Elementor-like function I love.
With Brand Boards (under “Marketing > Brand Name Boards”), you can do the same for messages and other branding essentials.
And, yes, the stats page shows every little thing happening on your sub-accounts internet site, including page gos to and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you produce intricate e-mail campaigns and sequences, total with triggers and automated follow-ups.
You can conveniently add links in both emails and SMS texts, enabling you to track your receivers’ activities and cause computerized interactions– something I like.
You can additionally save, send out, or routine emails for optimum times. This is great for reaching your audience when they’re most likely to open.
GoHighLevel recommends Mailgun for bulk emails (their LC service may have lower shipment rates).
It’s a good idea to check GoHighLevel’s e-mail deliverability before completely committing, as lots of users have reported around a 30% reduced distribution price contrasted to their previous email marketing platforms.
Currently, I heard there more than 300 personalized email templates on HighLevel. Regardless of searching the Template Library, I was incapable to situate them within a sub-account (Sub-Account Mode).
You do obtain quite a selection of templates when you switch to Company Mode.
And, you can include your customized templates although you’ll need to be on the $497 monthly reseller plan.
Within a sub-account, I could only see these six ordinary templates and the alternative to produce and conserve e-mail templates from scratch (and recycle them in other campaigns).
Right here’s what among them, the “Strategic Preparation” template, looks like inside the GHL email design editor:
Not too shabby, but not unique either.
Nevertheless, I simulate that GHL incorporates workflow automation into e-mail marketing, consisting of:
- Welcome and Thank You e-mails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and even more.
Additionally, real-time analytics give understandings right into your email campaign performance. And this can aid you take chances or deal with any possible misses as they show up.
HighLevel CRM
GoHighLevel’s CRM device reminds me of ClickFunnels, which feels detailed.
GoHighLevel consists of a customer portal that permits you to track project progress and sight past interactions.
Its workflow automation feature assists you streamline tasks like get in touch with administration, division, and lead activity through your pipe.
Plus, and this is a large plus: GoHighLevel assists in engaging interactions with leads via text (SMS/MMS), voicemail decreases, and Facebook Messenger. This versatility implies you can get in touch with various consumer segments through their chosen communication channels.
Simply a direct, however– SMS fees apply separately from the membership cost.
I also like the GoHighLevel Social Coordinator.
It allows you create, conserve, modify, schedule, message, and examine your social networks material throughout different channels.
It works like a strong substitute for social media organizing tools like Buffer, SproutSocial and HootSuite– without any additional prices.
However that’s not all; the CRM device likewise uses numerous handy features:
- Arrange appointments straight within the platform from the Calendars tab.
- Combine multi-channel communications to support your clients’ recommended approaches of communication and relationship-building.
- Usage tags and wise listings to section customers for more targeted campaigns.
- Add extensive customer information per access under the Opportunity tab, providing you a clearer understanding of your potential customers, leads, and clients as they move through your aesthetic pipeline.
- Advanced lead racking up helps prioritize lead nurturing based upon their activities along your pipe.
And talking leads, allow’s talk about the crucial products and services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports small and extensive training courses, full with memberships, neighborhoods and various other associated sources.
GHL likewise lets you sell physical products utilizing shopping pages, like Systeme.io. But Dropshipping is not available.
GoHighLevel training courses sustain a selection of content formats, including audio, video, and records.
This means you can cater to various learning styles and appeal to a wider range of students.
And also, it lets you import a training course from Kajabi, adding a lot more flexibility to your training course creation efforts.
In my experience, dedicated on-line training course devices like Kajabi, LearnWorlds, and Thinkific offer a lot more innovative options. These consist of training course leaking, social profiles, and advanced community structure and monitoring tools. Nonetheless, GHL’s offerings will certainly suffice for lots of makers.
GoHighLevel likewise offers course certificates and numerous repayment choices, including installment plans and free courses.
You can quickly link your programs to your community for quick gain access to and to improve monetization capacity.
What I especially like is just how straightforward it is to incorporate training course items directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and a lot more.
It’s one of my best faves concerning Kajabi, also.
Online Reputation Administration
Rankings are critical online, and GoHighLevel understands that well.
So, it instantly sends out testimonial requests by means of SMS, email, and QR code after a deal.
This feature ensures you don’t miss out on any chances to construct reputation and trust with your audience.
You can likewise monitor online evaluations regarding your solutions or service, allowing you to respond properly.
For example, you can redirect negative responses to a personal kind before it’s revealed.
Or, you can pick that can leave a remark based on their ranking.
This technique encourages you to involve straight with customers to fix their problems without damaging your online reputation.
And also, GoHighLevel streamlines things by allowing you examine client feedback throughout numerous systems– like Yext, Google (Google My Service), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The platform sustains standard integration alternatives across payment processing, social networks and Zapier.
Furthermore, the App Marketplace, which features both paid and cost-free application integrations, comes in Company Mode (for account owners) along with for your customers in sub-account mode.
I found around 265 apps across numerous organization locations, consisting of SMS and live conversation integrations, social media sites, and marketing automation tools.
You can also integrate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and handle consultations and scheduling with Google Schedule.
Plus, QuickBooks integration is readily available for monetary management, among other options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s main attractions.
Essential: You’ll need Company Mode access via the Reselling tab to use these features.
The Unlimited Plan ($ 297/month) offers:
- Complete sub-account rebranding and customization
- Unrestricted customer sub-accounts at no extra expense
- API access for incorporating exterior tools
To resell these ready-to-go GHL sub-accounts at a markup, you’ll require to get the $497/month SaaS Pro plan.
When you do this, you can likewise market various other software services to your customers (sub-accounts) at a markup.
GoHighLevel needs you to charge a minimum of $97 monthly for each client.
This means you’ll require at least five customers restoring monthly to recover cost. Any additional clients past that will contribute straight to your income.
The tools you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, as well as lots of Industry applications such as AWeber, Constant Contact and Wrike.
To prosper with the GoHighLevel reseller program, include worth to your sub-accounts by consisting of:
- Custom-made structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, customers could select GoHighLevel directly instead of paying your premium.
The SaaS Mode includes white-label options for apple iphone application, Android app and Desktop application.
These applications allow you handle all social networks, SMS, and e-mail from one place.
Or, you can “gray-label” a mobile application to connect your GHL leads without them requiring to return to your branded GHL web pages.
In overall, these are 3 different mobile apps you can pick from based on your objectives.
Nevertheless, you need to be conscious:
- Resellers are accountable for customer support and disagreements; failing to deal with issues can cause account termination.
- Resellers have to bill at the very least $97/month per sub-account, limiting pricing adaptability.
- Selling life time access for a single cost is restricted without prior authorization.
GoHighLevel Pricing and Support Plans
I such as that HighLevel’s support is readily available right from the control panel (the Assistance and live chat switches on the top right and lower left).
When you sign up for a trial, you get open door to a welcome program, onboarding video tutorials, and a telephone number for assistance. And of course, they in fact address!
As for layaway plan, there’s a robust Starter plan offered for $97, which includes limitless calls, e-mails, products, funnels, and Who Needs GoHighLevel.
Still, you’ll likely wish to think about upgrading to the $297/month plan for comprehensive firm needs. Alternatively, you can re-sell the GHL platform as a SaaS for $497/month.
For assistance, expect a vivid Facebook Group community, paid onboarding, and a done-for-you arrangement alternative (additionally paid).
There’s 24/7 online conversation available directly from your GHL control panel, in addition to valuable documents for self-service assistance.
Need help configuring GHL?
Setup plans are offered for an extra expense, including a $297 choice for HIPAA compliance if that’s something you call for.
You might be under the presumption that the unlimited plan comes with endless email capability. The numerous individuals who whined about service charges in their credit card for sending out an email from their web servers without clear transparency.
GoHighLevel Alternatives
Altogether, GoHighLevel costs itself as a full online service system.
Although it isn’t as extensive in particular locations as some other platforms, it does an excellent work in a lot of domains.
You’ll likely wish to keep up it if you’re pragmatic.
In this regard, the top options to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.