I’m a large follower of all-in-one digital marketing platforms Who Owns GoHighLevel.
For this specific factor I’m a big follower of tools like ClickFunnels.
But hey, it’s 2025.
My search led me to GoHighLevel, in addition to various other alternatives I’ve examined below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually used GoHighLevel, I can state it’s certainly worth your time to read about my experience prior to dedicating to an annual membership.
I’ll keep it short, pleasant, and informative.
We’ll likewise tap contrasts with GHL choices like Kajabi, ClickFunnels and Systeme.io.
In this way, you’ll make a buy choice you will not be sorry for.
What I like about GoHighLevel
- All-in-one system: GoHighLevel integrates necessary sales and marketing devices to change several standalone services.
- SMS messaging: Two-way interaction that’s even more engaging than typical e-mail.
- Robust CRM: Similar to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Solid workflow tools for division, contact administration, and custom-made processes.
- Economical: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels options ($ 150+/ month).
- SaaSPreneur program: Popular amongst agency owners for
- GoHighLevel re-selling.
- Integration-friendly: Functions with Zapier, email tools, and texting systems.
What I do not such as regarding GoHighLevel
- Email programs can get pricey with more clients: You pay $0.01 per email, which, with say, 30,000 clients, can blow up past $300 each month. That’s much more expensive than the $297 Unlimited plan.
- Poor e-mail deliveribility: Their email service is reliant on Mailgun, and people transitioning from various other email marketing software program to GoHighLevel reported a considerable drop in email deliverability. This is one considerable con that may ultimately require you out of GHL.
- Jack of all trades and a master of couple of? While workflow automations are pretty good, different systems go deeper for several of the other essential features, such as training course creation, community involvement, etc. However the likes of Kajabi expense over $159/month to develop or sell more than 3 courses/products.
- Ideal for digital firms and software resellers: GoHighLevel’s abilities will certainly make one of the most feeling (and ROI) if you are doing B2B business, not so much if you are a content developer.
Ahead of time bottomline Who Owns GoHighLevel
I such as that GoHighLevel packages a wide variety of devices under one roof.
For digital agencies that aren’t focused on flashy features, a few of these tools– like the CRM and sales funnel builder– can quickly change systems like ClickFunnels and Kajabi.
Nonetheless, while devices for course production and memberships are functional, they don’t attract attention as special.
You do not have professional training course development features like you discover on Kajabi or Teachable.
That claimed, GoHighLevel uses unlimited funnels, websites, and items beginning at just $97/month, which is a substantial plus for agencies managing numerous customers or projects.
I assume this pricing structure straightens completely with their target market.
And also, I enjoy the organization it supplies (I can develop and take care of sub-accounts for different clients under a single primary account).
What Does GoHighLevel Do?
GoHighLevel intends to be a thorough platform that meets the majority of your agency’s digital sales and marketing needs.
It consists of tools for e-mail marketing, training course development, workflow automation, CRM, internet site and landing page building, and much more.
Its goal is to replace all the other devices you may currently be using, and it’s not timid about that.
GHL is special from many similar systems (like ClickFunnels and Kajabi) as a location for marketing agencies and software application resellers.
Its pricing seems reasonable, also ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel dashboard has a good layout that makes it very easy to leap right in and reach function.
The majority of customers find the UI and UX messy, with features organized illogically.
For example:
The system has 3 different settings panels for handling overall, specific, and product configurations.
Oddly sufficient, the web links to gain access to these core setups are spread across opposite sides of the screen– making no sense in any way!
It offers beneficial development and performance details, including lead resources, leads in the pipeline, conversion rates, designated tasks for particular customers, personalized KPIs, records and even more.
Include more data therein, and it still really feels tidy and efficient.
I likewise such as that you can develop numerous control panels if you wish to arrange various reports in separate dashboards.
It is additionally great for maintaining different sights for the account owner (you) and sub-accounts (your customers).
As I told you, GoHighLevel seems like it has a lot of harsh sides when it pertains to UI/UX, and the codebase appears to be not that clean.
GoHighLevel Funnels
To develop a client’s web site, make landing pages, or create a sales funnel in GoHighLevel, you have to first create a sub-account by adding their information.
After this, change to the produced sub-account (” Switch over to Sub-Account”), click on Sites, and after that Funnels. No worries. It took me a number of shots prior to I obtained the flow, too.
HighLevel Funnels allows you develop unlimited sales funnels, unlike systems like Kajabi that have restrictions.
Additionally, there are good funnel templates (more than 1,000) to get you started promptly right here.
From my experience, you won’t require much competence to develop landing pages and sales funnels with GoHighLevel.
You can also customize the templates on your own or have GoHighLevel do it for you.
I picked myself due to the fact that I intended to create elaborate, customized funnels from scratch with its drag-and-drop builder. You simply add the steps.
Something else right here.
GoHighLevel’s Snapshots feature allows you duplicate successful funnels to sub-accounts, conserving arrangement time.
You can likewise replicate individual steps, split examination, and modify your funnels.
In addition, GoHighLevel allows for trigger-based alerts to keep you upgraded on your lead development.
It effortlessly integrates voice phone calls, SMS, and Facebook Messenger right into your funnels, advancing your lead nurturing initiatives.
Plus, its aesthetic pipe administration makes tracking leads a wind, with the alternative to instantly move underperforming results in different campaigns.
To simplify points better, GHL provides a ClickFunnels import feature for easy funnel migration.
Page and Website Builder
GoHighLevel allows you produce pages from the ground up or pick a template to customize making use of the user-friendly drag-and-drop builder.
You are additionally complimentary to include prefabricated web page areas as you please. Or, utilize code to develop custom features.
It feels as smooth as Elementor for WordPress, incidentally. However, Elementor offers a little bit a lot more, like:
- A broader array of personalized fonts/typography
- Robust text computer animations
- Considerable widget library, and
- Advanced background abilities, such as parallax scrolling, video histories and Who Owns GoHighLevel
Yet, I dare say HighLevel will certainly be sufficient for numerous (most) of your customers.
The web pages can incorporate straight with your GHL sales and marketing automation features, including CRM, appointment organizing, and email capture/nurturing/pipeline.
Pretty convenient!
I likewise such as that you can create “worldwide areas” or web page sections that are instantly filled out when you produce new web pages, saving you time and making certain a regular feel and look throughout. Another Elementor-like function I like.
With Brand Boards (under “Marketing > Brand Name Boards”), you can do the exact same for texts and various other branding fundamentals.
And, yes, the stats web page shows every little thing happening on your sub-accounts internet site, including web page gos to and sales.
Email Marketing
For email marketing automation, GoHighLevel lets you develop intricate email campaigns and series, complete with triggers and automated follow-ups.
You can easily include links in both emails and SMS messages, allowing you to track your recipients’ activities and cause automated interactions– something I such as.
You can additionally save, send out, or schedule emails for ideal times. This is great for reaching your audience when they’re probably to open up.
GoHighLevel suggests Mailgun for bulk emails (their LC service might have lower shipment prices).
It’s a good idea to test GoHighLevel’s e-mail deliverability before fully devoting, as lots of customers have reported around a 30% lower shipment price compared to their previous e-mail marketing systems.
Now, I listened to there are over 300 personalized e-mail templates on HighLevel. In spite of browsing the Template Collection, I was unable to situate them within a sub-account (Sub-Account Setting).
You do obtain fairly a variety of templates when you switch over to Company Mode.
And, you can add your customized templates although you’ll need to be on the $497 monthly reseller plan.
Within a sub-account, I can just see these 6 plain templates and the alternative to develop and save email templates from square one (and reuse them in other campaigns).
Here’s what among them, the “Strategic Planning” template, appears like inside the GHL e-mail style editor:
Not too inferior, but not special either.
However, I do like that GHL integrates workflow automation into e-mail marketing, consisting of:
- Welcome and Thanks emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split screening for conversion optimization and even more.
Additionally, real-time analytics supply understandings into your e-mail campaign efficiency. And this can aid you confiscate possibilities or deal with any type of possible misses out on as they show up.
HighLevel CRM
GoHighLevel’s CRM device reminds me of ClickFunnels, which really feels complete.
GoHighLevel includes a client site that permits you to track job development and sight past interactions.
Its workflow automation feature aids you enhance jobs like get in touch with management, division, and lead motion through your pipe.
And also, and this is a huge and also: GoHighLevel facilitates appealing communications with leads through text (SMS/MMS), voicemail declines, and Facebook Carrier. This flexibility suggests you can connect with various consumer sections with their liked communication channels.
Just a direct, though– SMS fees use individually from the subscription fee.
I likewise such as the GoHighLevel Social Planner.
It lets you develop, save, edit, schedule, post, and evaluate your social media sites web content throughout various networks.
It works like a solid replacement for social networks scheduling tools like Buffer, SproutSocial and HootSuite– with no extra costs.
Yet that’s not all; the CRM tool additionally offers several useful features:
- Schedule consultations straight within the system from the Calendars tab.
- Merge multi-channel communications to support your customers’ preferred approaches of interaction and relationship-building.
- Usage tags and clever lists to segment consumers for more targeted campaigns.
- Add comprehensive customer data to every entrance under the Chance tab, giving you a more clear understanding of your prospects, leads, and consumers as they move through your visual pipeline.
- Advanced lead racking up helps focus on lead nurturing based on their actions along your pipeline.
And speaking of leads, allow’s speak about the key services and products you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL supports small and thorough training courses, full with memberships, areas and various other associated sources.
GHL likewise lets you sell physical items utilizing ecommerce pages, like Systeme.io. However Dropshipping is not offered.
GoHighLevel courses support a selection of material formats, consisting of audio, video, and records.
This suggests you can satisfy various learning designs and interest a broader series of trainees.
Plus, it allows you import a training course from Kajabi, including a lot more adaptability to your training course development initiatives.
In my experience, dedicated online training course devices like Kajabi, LearnWorlds, and Thinkific deal much more advanced choices. These include program leaking, social profiles, and advanced community structure and management devices. Nevertheless, GHL’s offerings will certainly be sufficient for lots of makers.
GoHighLevel likewise provides program certifications and numerous repayment options, including installment plans and free courses.
You can easily connect your programs to your community for fast gain access to and to boost money making potential.
What I particularly such as is just how straightforward it is to integrate course items straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
It is among my go-to faves concerning Kajabi, as well.
Track Record Administration
Ratings are critical online, and GoHighLevel recognizes that well.
So, it automatically sends testimonial requests by means of text, email, and QR code after a transaction.
This feature ensures you don’t miss any type of possibilities to develop trustworthiness and trust fund with your audience.
You can additionally monitor online testimonials regarding your services or company, permitting you to react suitably.
For instance, you can reroute unfavorable comments to a personal type prior to it’s revealed.
Or, you can pick that can leave a comment based upon their ranking.
This strategy empowers you to engage directly with clients to solve their problems without harming your online reputation.
Plus, GoHighLevel streamlines points by letting you examine client feedback throughout various platforms– like Yext, Google (Google My Organization), and Facebook– directly from your GHL account. Pretty neat!
GoHighLevel Integrations
The platform sustains conventional integration choices throughout repayment processing, social networks and Zapier.
In addition, the App Industry, which features both paid and totally free application integrations, is accessible in Agency Setting (for account owners) in addition to for your clients in sub-account setting.
I discovered around 265 apps throughout numerous service areas, including SMS and live conversation integrations, social networks, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for texting, make it possible for two-way syncing with other CRMs, and manage visits and scheduling with Google Calendar.
And also, QuickBooks integration is readily available for monetary management, to name a few options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s main attractions.
Vital: You’ll require Company Setting accessibility with the Reselling tab to utilize these features.
The Unlimited Plan ($ 297/month) uses:
- Complete sub-account rebranding and customization
- Unrestricted customer sub-accounts at no extra cost
- API accessibility for incorporating outside devices
To resell these ready-to-go GHL sub-accounts at a markup, you’ll need to get the $497/month SaaS Pro plan.
When you do this, you can also re-sell various other software program solutions to your clients (sub-accounts) at a markup.
GoHighLevel requires you to charge a minimum of $97 each month for each customer.
This implies you’ll require at the very least five clients renewing monthly to break even. Any type of added customers beyond that will certainly add straight to your revenue.
The devices you can re-sell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with lots of Marketplace applications such as AWeber, Constant Contact and Wrike.
To succeed with the GoHighLevel reseller program, add value to your sub-accounts by including:
- Personalized frameworks
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, customers may choose GoHighLevel straight instead of paying your costs.
The SaaS Mode consists of white-label choices for apple iphone app, Android application and Desktop computer app.
These apps let you manage all social networks, SMS, and email from one place.
Or, you can “gray-label” a mobile application to link your GHL leads without them requiring to return to your top quality GHL web pages.
In overall, these are three various mobile apps you can choose from based upon your goals.
Nonetheless, you need to be mindful:
- Resellers are accountable for customer assistance and disagreements; failing to deal with issues can lead to account termination.
- Resellers need to bill at the very least $97/month per sub-account, limiting pricing adaptability.
- Offering life time gain access to for an one-time cost is forbidden without previous approval.
GoHighLevel Pricing and Assistance Plans
I such as that HighLevel’s assistance is offered right from the dashboard (the Aid and live conversation buttons on the top right and lower left).
When you enroll in a trial, you gain free access to a welcome training course, onboarding video tutorials, and a telephone number for support. And yes, they really address!
When it comes to layaway plan, there’s a durable Starter plan offered for $97, that includes limitless calls, e-mails, items, funnels, and Who Owns GoHighLevel.
Still, you’ll likely intend to consider updating to the $297/month plan for thorough company needs. Conversely, you can resell the GHL platform as a SaaS for $497/month.
For assistance, anticipate a vibrant Facebook Team community, paid onboarding, and a done-for-you configuration alternative (additionally paid).
There’s 24/7 online conversation readily available directly from your GHL dashboard, in addition to practical paperwork for self-service assistance.
Need aid configuring GHL?
Arrangement plans are readily available for an additional expense, including a $297 alternative for HIPAA compliance if that’s something you call for.
You might be under the assumption that the unlimited plan features endless e-mail performance. The numerous people who complained concerning additional charges in their credit card for sending out an email from their servers without clear transparency.
GoHighLevel Alternatives
In conclusion, GoHighLevel bills itself as a complete online company platform.
Although it isn’t as extensive in certain locations as a few other platforms, it does an excellent work in a lot of domains.
You’ll likely intend to run with it if you’re pragmatic.
In this regard, the top alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.