GoHighLevel Business Model – Full Disclosure!

I’m a big follower of all-in-one digital selling systems GoHighLevel Business Model.

For this particular reason I’m a big fan of devices like ClickFunnels.

However hey, it’s 2025.

My search led me to GoHighLevel, along with various other options I have actually assessed below, like Kajabi, Systeme.io, ClickFunnels, and Kartra.

Having actually made use of GoHighLevel, I can state it’s most definitely worth your time to become aware of my experience before devoting to a yearly registration.

I’ll keep it short, pleasant, and informative.

We’ll additionally touch comparisons with GHL options like Kajabi, ClickFunnels and Systeme.io.

In this way, you’ll purchase choice you will not regret.

What I such as regarding GoHighLevel

  • All-in-one platform: GoHighLevel integrates crucial sales and marketing devices to replace numerous standalone options.
  • SMS messaging: Two-way communication that’s more appealing than typical email.
  • Robust CRM: Comparable to ActiveCampaign and ClickFunnels in features.
  • Advanced automation: Solid workflow tools for division, contact management, and customized procedures.
  • Cost-efficient: Plans from $97-$ 497/month, affordable with Kajabi and ClickFunnels choices ($ 150+/ month).
  • SaaSPreneur program: Popular amongst firm owners for
  • GoHighLevel re-selling.
  • Integration-friendly: Works with Zapier, e-mail tools, and texting platforms.

What I do not like about GoHighLevel

  • Email broadcasts can obtain expensive with more subscribers: You pay $0.01 per email, which, with say, 30,000 customers, can blow up past $300 each month. That’s extra expensive than the $297 Unlimited plan.
  • Poor e-mail deliveribility: Their e-mail solution is reliant on Mailgun, and individuals transitioning from other email marketing software application to GoHighLevel reported a substantial drop in e-mail deliverability. This is one significant disadvantage that may eventually force you out of GHL.
  • Jack of all trades and a master of couple of? While workflow automations are pretty good, alternative platforms go deeper for numerous of the other crucial functions, such as course development, community interaction, etc. However the similarity Kajabi price over $159/month to develop or market more than 3 courses/products.
  • Perfect for digital firms and software application resellers: GoHighLevel’s capabilities will certainly make one of the most feeling (and ROI) if you are doing B2B company, not so much if you are a content creator.

Ahead of time bottomline GoHighLevel Business Model

I like that GoHighLevel bundles a wide variety of devices under one roofing.

For digital firms that aren’t concentrated on showy features, several of these tools– like the CRM and sales funnel builder– can quickly change platforms like ClickFunnels and Kajabi.

Nevertheless, while tools for program creation and memberships are useful, they don’t stand out as unique.

You don’t have specialist training course production features like you locate on Kajabi or Teachable.

That stated, GoHighLevel provides unrestricted funnels, websites, and products starting at just $97/month, which is a huge plus for companies taking care of several customers or tasks.

I assume this pricing structure lines up completely with their target market.

And also, I like the organization it provides (I can create and take care of sub-accounts for various customers under a solitary primary account).

What Does GoHighLevel Do?

GoHighLevel intends to be a detailed platform that satisfies a lot of your company’s digital sales and marketing demands.

It consists of devices for e-mail marketing, program creation, workflow automation, CRM, web site and landing page structure, and much more.

Its objective is to replace all the other tools you could presently be utilizing, and it’s not reluctant concerning that.

GHL is distinct from most comparable platforms (like ClickFunnels and Kajabi) as an area for marketing agencies and software program resellers.

Its pricing seems fair, also ($ 97, $297 and $497).

HighLevel Interface

The GoHighLevel dashboard has a respectable design that makes it easy to jump right in and reach work.

Most individuals find the UI and UX chaotic, with features arranged illogically.

For instance:

The system has three separate setups panels for handling general, individual, and item configurations.

Oddly enough, the links to accessibility these core setups are scattered throughout contrary sides of the display– making no feeling in all!

It provides valuable progress and efficiency information, including lead sources, leads in the pipe, conversion rates, designated tasks for certain users, custom-made KPIs, records and more.

Add extra data in there, and it still really feels tidy and efficient.

I likewise such as that you can produce numerous control panels if you wish to arrange various records in separate control panels.

It is additionally fantastic for maintaining different sights for the account proprietor (you) and sub-accounts (your customers).

As I informed you, GoHighLevel seems like it has a lot of rough sides when it comes to UI/UX, and the codebase seems to be not that tidy.

GoHighLevel Funnels

To construct a customer’s site, make landing pages, or create a sales funnel in GoHighLevel, you should first create a sub-account by adding their information.

Hereafter, switch to the created sub-account (” Switch to Sub-Account”), click on Sites, and then Funnels. No worries. It took me numerous tries prior to I got the flow, too.

HighLevel Funnels allows you produce limitless sales funnels, unlike platforms like Kajabi that have limits.

In addition, there are decent funnel templates (greater than 1,000) to obtain you began rapidly here.

From my experience, you won’t need much competence to produce landing pages and sales funnels with GoHighLevel.

You can also personalize the templates on your own or have GoHighLevel do it for you.

I picked myself since I intended to develop elaborate, custom funnels from the ground up with its drag-and-drop builder. You simply add the actions.

Another thing right here.

GoHighLevel’s Snapshots feature lets you duplicate effective funnels to sub-accounts, conserving arrangement time.

You can also copy specific actions, split examination, and modify your funnels.

In addition, GoHighLevel enables trigger-based alerts to maintain you updated on your lead progression.

It effortlessly integrates voice calls, SMS, and Facebook Carrier right into your funnels, furthering your lead nurturing initiatives.

Plus, its visual pipeline monitoring makes tracking leads a wind, with the choice to instantly relocate underperforming leads to different campaigns.

To simplify points further, GHL offers a ClickFunnels import feature for very easy funnel movement.

Web Page and Website Builder

GoHighLevel allows you produce web pages from the ground up or select a template to personalize utilizing the user-friendly drag-and-drop builder.

You are also free to add ready-made web page areas as you please. Or, use code to create custom features.

It really feels as smooth as Elementor for WordPress, incidentally. However, Elementor provides a little bit much more, like:

  • A bigger range of custom fonts/typography
  • Robust text animations
  • Substantial widget library, and
  • Advanced history abilities, such as parallax scrolling, video histories and GoHighLevel Business Model

Yet, I dare say HighLevel will certainly suffice for lots of (most) of your clients.

The web pages can integrate straight with your GHL sales and marketing automation features, including CRM, visit organizing, and e-mail capture/nurturing/pipeline.

Pretty handy!

I additionally such as that you can produce “worldwide areas” or web page areas that are automatically filled out when you develop new pages, saving you time and making certain a consistent look and feel throughout. Another Elementor-like feature I like.

With Brand Boards (under “Marketing > Brand Boards”), you can do the very same for messages and various other branding fundamentals.

And, yes, the stats web page reveals every little thing occurring on your sub-accounts internet site, consisting of page visits and sales.

Email Marketing

For email marketing automation, GoHighLevel lets you create detailed e-mail campaigns and series, total with triggers and automated follow-ups.

You can conveniently add links in both e-mails and SMS messages, permitting you to track your recipients’ activities and cause automated interactions– something I like.

You can likewise conserve, send out, or timetable emails for optimum times. This is fantastic for reaching your audience when they’re more than likely to open.

GoHighLevel suggests Mailgun for mass e-mails (their LC service may have lower delivery prices).

It’s smart to test GoHighLevel’s email deliverability before totally committing, as lots of users have actually reported around a 30% reduced shipment price compared to their previous email marketing systems.

Currently, I heard there are over 300 customizable e-mail templates on HighLevel. Regardless of looking the Template Library, I was not able to locate them within a sub-account (Sub-Account Setting).

You do obtain quite a selection of templates when you change to Company Setting.

And, you can include your personalized templates although you’ll need to be on the $497 monthly reseller plan.

Within a sub-account, I could only see these 6 plain templates and the alternative to produce and conserve e-mail templates from scratch (and recycle them in other campaigns).

Right here’s what one of them, the “Strategic Preparation” template, resembles inside the GHL email layout editor:

Not also substandard, but not special either.

Nonetheless, I do like that GHL integrates workflow automation into e-mail marketing, including:

  • Welcome and Thanks emails
  • Automated abandoned cart messages
  • Follow-ups for lead nurturing
  • Split testing for conversion optimization and more.

Furthermore, real-time analytics offer insights right into your e-mail campaign performance. And this can help you seize opportunities or attend to any prospective misses out on as they turn up.

HighLevel CRM

GoHighLevel’s CRM tool reminds me of ClickFunnels, which really feels comprehensive.

GoHighLevel consists of a client portal that enables you to track task progress and view past interactions.

Its workflow automation feature helps you improve tasks like contact monitoring, division, and lead activity through your pipeline.

And also, and this is a large and also: GoHighLevel promotes engaging interactions with leads through text (SMS/MMS), voicemail decreases, and Facebook Messenger. This flexibility implies you can get in touch with various consumer sectors via their preferred communication channels.

Just a direct, though– SMS charges apply individually from the membership charge.

I additionally like the GoHighLevel Social Planner.

It allows you develop, save, modify, routine, message, and assess your social media content throughout various channels.

It works like a solid replacement for social media sites organizing tools like Buffer, SproutSocial and HootSuite– without any additional prices.

But that’s not all; the CRM device additionally uses numerous practical features:

  • Schedule visits directly within the system from the Calendars tab.
  • Merge multi-channel communications to sustain your customers’ recommended techniques of communication and relationship-building.
  • Usage tags and wise lists to sector consumers for more targeted campaigns.
  • Add comprehensive customer data to each entrance under the Chance tab, giving you a more clear understanding of your potential customers, leads, and consumers as they move via your aesthetic pipe.
  • Advanced lead scoring helps focus on lead nurturing based upon their activities along your pipeline.

And speaking of leads, allow’s speak about the crucial products and services you can sell on GoHighLevel.

GoHighLevel Products

Like Kajabi, ClickFunnels and Systeme.io, GHL sustains little and extensive training courses, total with memberships, areas and other related resources.

GHL additionally allows you offer physical items making use of shopping web pages, like Systeme.io. But Dropshipping is not readily available.

GoHighLevel programs sustain a variety of content formats, including audio, video, and papers.

This implies you can cater to various learning designs and appeal to a wider variety of students.

Plus, it allows you import a training course from Kajabi, including even more versatility to your program creation initiatives.

In my experience, committed on the internet training course tools like Kajabi, LearnWorlds, and Thinkific deal much more sophisticated options. These consist of training course dripping, social profiles, and progressed community building and management tools. However, GHL’s offerings will be adequate for numerous creators.

GoHighLevel additionally provides program certificates and numerous repayment options, including time payment plan and free courses.

You can quickly connect your courses to your community for quick gain access to and to enhance monetization capacity.

What I especially such as is just how uncomplicated it is to incorporate training course items straight with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.

It’s one of my go-to faves about Kajabi, too.

Reputation Administration

Scores are critical online, and GoHighLevel comprehends that well.

So, it immediately sends review requests by means of text, email, and QR code after a transaction.

This feature guarantees you don’t miss any chances to build trustworthiness and trust with your target market.

You can also check online testimonials concerning your solutions or company, permitting you to respond appropriately.

For instance, you can reroute negative comments to a personal form prior to it’s made public.

Or, you can pick who can leave a comment based on their score.

This strategy empowers you to involve straight with clients to fix their concerns without harming your credibility.

Plus, GoHighLevel streamlines points by allowing you examine customer feedback throughout different platforms– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty cool!

GoHighLevel Integrations

The platform sustains typical integration alternatives across settlement processing, social media and Zapier.

Furthermore, the Application Marketplace, which features both paid and free application integrations, is accessible in Company Setting (for account owners) in addition to for your clients in sub-account mode.

I found around 265 apps throughout numerous service locations, consisting of SMS and live conversation integrations, social media, and marketing automation tools.

You can additionally incorporate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and take care of visits and organizing with Google Schedule.

Plus, QuickBooks integration is offered for financial administration, to name a few choices.

HighLevel Reselling and SaaSpreneur Program

The reseller program is one of GoHighLevel’s piece de resistances.

Crucial: You’ll need Firm Mode accessibility through the Reselling tab to utilize these features.

The Unlimited Plan ($ 297/month) offers:

  • Complete sub-account rebranding and modification
  • Unlimited customer sub-accounts at no additional expense
  • API access for integrating outside devices

To market these ready-to-go GHL sub-accounts at a markup, you’ll need to obtain the $497/month SaaS Pro plan.

When you do this, you can additionally re-sell other software application services to your clients (sub-accounts) at a markup.

GoHighLevel requires you to charge a minimum of $97 each month for every client.

This implies you’ll need at the very least five customers restoring regular monthly to recover cost. Any kind of added clients beyond that will certainly contribute straight to your income.

The devices you can market within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, along with lots of Industry apps such as AWeber, Constant Contact and Wrike.

To succeed with the GoHighLevel reseller program, include worth to your sub-accounts by including:

  • Custom-made structures
  • Ready-made snapshots
  • Pre-built integrations
  • Automated workflows

Without these additions, customers could select GoHighLevel straight rather than paying your costs.

The SaaS Mode consists of white-label choices for iPhone app, Android application and Desktop application.

These apps let you manage all social media, SMS, and e-mail from one area.

Or, you can “gray-label” a mobile app to link your GHL leads without them requiring to go back to your branded GHL pages.

In total amount, these are 3 various mobile applications you can choose from based on your objectives.

Nevertheless, you need to be aware:

  1. Resellers are accountable for client support and conflicts; failure to resolve problems can bring about account discontinuation.
  2. Resellers need to bill at the very least $97/month per sub-account, limiting pricing versatility.
  3. Marketing life time access for a single charge is restricted without prior authorization.

GoHighLevel Pricing and Assistance Plans

I such as that HighLevel’s support is readily available right from the dashboard (the Aid and live conversation switches on the leading right and lower left).

As soon as you enroll in a trial, you acquire open door to a welcome training course, onboarding video tutorials, and a phone number for support. And yes, they actually respond to!

When it comes to layaway plan, there’s a durable Starter plan offered for $97, that includes unlimited contacts, e-mails, products, funnels, and GoHighLevel Business Model.

Still, you’ll likely intend to take into consideration upgrading to the $297/month plan for extensive agency demands. Conversely, you can re-sell the GHL system as a SaaS for $497/month.

For support, expect a dynamic Facebook Team community, paid onboarding, and a done-for-you configuration option (also paid).

There’s 24/7 real-time conversation readily available straight from your GHL control panel, in addition to useful documents for self-service help.

Need assistance configuring GHL?

Arrangement plans are readily available for an extra expense, including a $297 alternative for HIPAA conformity if that’s something you need.

You might be under the assumption that the unlimited plan features unlimited e-mail capability. The various people that complained about surcharges in their charge card for sending out an e-mail from their servers without clear openness.

GoHighLevel Alternatives

In conclusion, GoHighLevel expenses itself as a full online organization platform.

Although it isn’t as extensive in certain areas as a few other platforms, it does a good work in many domains.

You’ll likely intend to run with it if you’re practical.

Hereof, the leading alternatives to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.

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