I’m a big follower of all-in-one digital selling platforms GoHighLevel Email Services.
For this certain factor I’m a huge fan of devices like ClickFunnels.
However hey, it’s 2025.
My search led me to GoHighLevel, together with various other alternatives I’ve examined here, like Kajabi, Systeme.io, ClickFunnels, and Kartra.
Having actually made use of GoHighLevel, I can say it’s certainly worth your time to find out about my experience prior to dedicating to a yearly subscription.
I’ll keep it short, sweet, and informative.
We’ll likewise tap comparisons with GHL choices like Kajabi, ClickFunnels and Systeme.io.
That way, you’ll purchase decision you won’t regret.
What I like regarding GoHighLevel
- All-in-one system: GoHighLevel integrates necessary sales and marketing tools to change multiple standalone options.
- SMS messaging: Two-way interaction that’s more interesting than standard email.
- Robust CRM: Equivalent to ActiveCampaign and ClickFunnels in features.
- Advanced automation: Strong workflow devices for division, contact management, and custom procedures.
- Cost-effective: Plans from $97-$ 497/month, competitive with Kajabi and ClickFunnels alternatives ($ 150+/ month).
- SaaSPreneur program: Popular among agency owners for
- GoHighLevel re-selling.
- Integration-friendly: Functions with Zapier, email devices, and texting systems.
What I do not like regarding GoHighLevel
- Email programs can get expensive with more customers: You pay $0.01 per e-mail, which, with say, 30,000 subscribers, can blow up previous $300 per month. That’s much more costly than the $297 Unlimited plan.
- Poor email deliveribility: Their email solution is reliant on Mailgun, and people transitioning from various other email marketing software application to GoHighLevel reported a significant decrease in e-mail deliverability. This is one significant con that may eventually require you out of GHL.
- Jack of all professions and a master of few? While workflow automations are pretty good, alternate systems go deeper for several of the other crucial functions, such as course development, community engagement, etc. But then again the likes of Kajabi cost over $159/month to produce or offer more than 3 courses/products.
- Suitable for digital companies and software resellers: GoHighLevel’s capabilities will certainly make the most sense (and ROI) if you are doing B2B organization, not so much if you are a content developer.
In advance bottomline GoHighLevel Email Services
I such as that GoHighLevel packages a vast array of devices under one roof covering.
For digital agencies that aren’t concentrated on fancy features, several of these devices– like the CRM and sales funnel builder– can easily replace platforms like ClickFunnels and Kajabi.
However, while tools for course creation and memberships are useful, they don’t stand apart as unique.
You don’t have specialist program development features like you discover on Kajabi or Teachable.
That claimed, GoHighLevel provides endless funnels, websites, and items beginning at just $97/month, which is a big plus for agencies taking care of multiple customers or projects.
I think this pricing framework straightens flawlessly with their target audience.
Plus, I like the organization it gives (I can create and take care of sub-accounts for different customers under a solitary primary account).
What Does GoHighLevel Do?
GoHighLevel intends to be a thorough system that meets the majority of your agency’s digital sales and marketing requirements.
It consists of devices for email marketing, training course production, workflow automation, CRM, internet site and landing page building, and a lot more.
Its goal is to change all the various other devices you might currently be making use of, and it’s not shy regarding that.
GHL is special from most comparable platforms (like ClickFunnels and Kajabi) as a location for marketing companies and software program resellers.
Its pricing appears fair, also ($ 97, $297 and $497).
HighLevel User interface
The GoHighLevel dashboard has a good design that makes it simple to leap right in and reach work.
Many users discover the UI and UX messy, with features arranged illogically.
As an example:
The system has three different setups panels for managing total, individual, and item arrangements.
Unusually sufficient, the links to gain access to these core settings are scattered across contrary sides of the display– making no sense in any way!
It provides useful development and performance information, consisting of lead sources, leads in the pipeline, conversion rates, appointed jobs for details individuals, custom KPIs, reports and even more.
Add extra information therein, and it still feels clean and efficient.
I additionally like that you can develop numerous dashboards if you want to arrange various records in separate control panels.
It is likewise great for keeping various sights for the account owner (you) and sub-accounts (your customers).
As I told you, GoHighLevel seems like it has a lot of harsh edges when it pertains to UI/UX, and the codebase appears to be not that clean.
GoHighLevel Funnels
To develop a client’s website, make landing pages, or produce a sales funnel in GoHighLevel, you should initially create a sub-account by adding their information.
Hereafter, switch to the created sub-account (” Switch to Sub-Account”), click on Sites, and then Funnels. No concerns. It took me numerous tries before I got the circulation, also.
HighLevel Funnels allows you produce unlimited sales funnels, unlike systems like Kajabi that have limits.
Furthermore, there are good funnel templates (greater than 1,000) to obtain you began swiftly here.
From my experience, you won’t need much knowledge to produce landing pages and sales funnels with GoHighLevel.
You can additionally personalize the templates on your own or have GoHighLevel do it for you.
I selected myself due to the fact that I wished to develop fancy, custom funnels from square one with its drag-and-drop builder. You simply include the steps.
Another thing right here.
GoHighLevel’s Snapshots feature allows you duplicate successful funnels to sub-accounts, saving configuration time.
You can also copy specific steps, split examination, and modify your funnels.
Furthermore, GoHighLevel enables trigger-based notices to keep you upgraded on your lead progression.
It flawlessly integrates voice telephone calls, SMS, and Facebook Carrier right into your funnels, advancing your lead nurturing initiatives.
Plus, its aesthetic pipeline management makes tracking leads a breeze, with the alternative to automatically move underperforming leads to various campaigns.
To streamline things additionally, GHL provides a ClickFunnels import feature for simple funnel migration.
Web Page and Website Builder
GoHighLevel allows you create web pages from square one or pick a template to personalize utilizing the user-friendly drag-and-drop builder.
You are additionally free to include ready-made page sections as you please. Or, utilize code to produce customized functions.
It really feels as smooth as Elementor for WordPress, by the way. Then again, Elementor supplies a little bit much more, like:
- A bigger variety of custom-made fonts/typography
- Robust text animations
- Substantial widget library, and
- Advanced background capacities, such as parallax scrolling, video histories and GoHighLevel Email Services
Yet, I dare say HighLevel will certainly be sufficient for lots of (most) of your clients.
The pages can integrate directly with your GHL sales and marketing automation features, including CRM, consultation scheduling, and email capture/nurturing/pipeline.
Pretty helpful!
I additionally like that you can develop “worldwide areas” or page areas that are immediately filled in when you create new web pages, conserving you time and making sure a constant feel and look throughout. Another Elementor-like feature I love.
With Brand Boards (under “Marketing > Brand Name Boards”), you can do the very same for messages and other branding fundamentals.
And, yes, the statistics web page reveals every little thing occurring on your sub-accounts internet site, consisting of web page check outs and sales.
Email Marketing
For email marketing automation, GoHighLevel allows you develop intricate email campaigns and sequences, full with triggers and automatic follow-ups.
You can easily include links in both e-mails and SMS messages, enabling you to track your receivers’ actions and trigger automatic interactions– something I like.
You can additionally save, send, or schedule emails for optimum times. This is fantastic for reaching your audience when they’re more than likely to open.
GoHighLevel recommends Mailgun for mass emails (their LC solution may have lower distribution rates).
It’s wise to examine GoHighLevel’s email deliverability prior to completely devoting, as many customers have actually reported around a 30% reduced shipment rate contrasted to their previous email marketing platforms.
Now, I heard there are over 300 adjustable email templates on HighLevel. Despite searching the Template Collection, I was not able to locate them within a sub-account (Sub-Account Setting).
You do get rather a selection of templates when you switch over to Firm Mode.
And, you can add your personalized templates although you’ll need to get on the $497 each month reseller plan.
Within a sub-account, I could just see these 6 ordinary templates and the option to produce and save email templates from scratch (and recycle them in other campaigns).
Below’s what among them, the “Strategic Planning” template, looks like inside the GHL e-mail design editor:
Not too substandard, but not special either.
Nonetheless, I simulate that GHL integrates workflow automation right into e-mail marketing, consisting of:
- Welcome and Thank You emails
- Automated abandoned cart messages
- Follow-ups for lead nurturing
- Split testing for conversion optimization and even more.
In addition, real-time analytics provide insights into your e-mail campaign efficiency. And this can help you confiscate chances or address any type of prospective misses as they turn up.
HighLevel CRM
GoHighLevel’s CRM tool reminds me of ClickFunnels, which really feels comprehensive.
GoHighLevel consists of a client website that enables you to track project progress and sight past interactions.
Its workflow automation feature helps you improve jobs like call administration, division, and lead activity with your pipe.
And also, and this is a big and also: GoHighLevel promotes appealing communications with leads via text messages (SMS/MMS), voicemail drops, and Facebook Messenger. This flexibility implies you can connect with various customer sectors through their preferred communication channels.
Just a heads up, however– SMS fees apply independently from the subscription cost.
I likewise like the GoHighLevel Social Organizer.
It lets you create, save, edit, schedule, blog post, and evaluate your social media content throughout numerous networks.
It functions like a solid replacement for social media sites organizing devices like Buffer, SproutSocial and HootSuite– without any added prices.
But that’s not all; the CRM tool also provides numerous useful features:
- Set up appointments directly within the system from the Calendars tab.
- Merge multi-channel interactions to support your clients’ preferred techniques of interaction and relationship-building.
- Usage tags and smart checklists to section consumers for more targeted campaigns.
- Include comprehensive client data to every entry under the Opportunity tab, providing you a clearer understanding of your leads, leads, and customers as they move through your visual pipeline.
- Advanced lead racking up aids prioritize lead nurturing based on their activities along your pipe.
And speaking of leads, allow’s speak about the crucial products and services you can sell on GoHighLevel.
GoHighLevel Products
Like Kajabi, ClickFunnels and Systeme.io, GHL sustains little and comprehensive courses, complete with subscriptions, communities and other associated sources.
GHL likewise lets you offer physical items using shopping web pages, like Systeme.io. Yet Dropshipping is not offered.
GoHighLevel courses support a selection of content layouts, including sound, video, and files.
This means you can accommodate various learning styles and appeal to a more comprehensive range of trainees.
And also, it lets you import a training course from Kajabi, including a lot more versatility to your training course production efforts.
In my experience, committed on-line program tools like Kajabi, LearnWorlds, and Thinkific offer much more innovative options. These consist of training course leaking, social accounts, and advanced community structure and administration devices. Nevertheless, GHL’s offerings will be enough for several developers.
GoHighLevel likewise offers course certifications and numerous repayment alternatives, consisting of installment plans and free courses.
You can easily link your training courses to your community for fast accessibility and to boost monetization capacity.
What I especially like is exactly how straightforward it is to integrate training course products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
It is among my best faves concerning Kajabi, also.
Online Reputation Administration
Rankings are crucial online, and GoHighLevel comprehends that well.
So, it instantly sends testimonial requests using text, e-mail, and QR code after a transaction.
This feature ensures you do not miss out on any type of possibilities to build integrity and count on with your audience.
You can likewise keep an eye on on-line testimonials regarding your solutions or company, enabling you to react suitably.
For example, you can redirect negative comments to an exclusive kind prior to it’s revealed.
Or, you can select that can leave a comment based upon their ranking.
This strategy empowers you to engage straight with clients to solve their concerns without harming your track record.
Plus, GoHighLevel streamlines points by allowing you evaluate client feedback throughout different systems– like Yext, Google (Google My Company), and Facebook– straight from your GHL account. Pretty cool!
GoHighLevel Integrations
The system sustains common integration options across settlement processing, social networks and Zapier.
Additionally, the App Market, which features both paid and complimentary app integrations, is accessible in Agency Setting (for account owners) as well as for your customers in sub-account mode.
I located around 265 applications throughout various service locations, consisting of SMS and live chat integrations, social networks, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for texting, allow two-way syncing with various other CRMs, and take care of consultations and organizing with Google Calendar.
Plus, QuickBooks integration is available for financial administration, to name a few options.
HighLevel Reselling and SaaSpreneur Program
The reseller program is among GoHighLevel’s piece de resistances.
Important: You’ll need Company Setting gain access to through the Reselling tab to use these features.
The Unlimited Plan ($ 297/month) offers:
- Full sub-account rebranding and personalization
- Limitless customer sub-accounts at no extra expense
- API access for incorporating exterior tools
To re-sell these ready-to-go GHL sub-accounts at a markup, you’ll require to obtain the $497/month SaaS Pro plan.
When you do this, you can additionally re-sell other software program options to your customers (sub-accounts) at a markup.
GoHighLevel requires you to bill a minimum of $97 monthly for each customer.
This implies you’ll require at the very least 5 customers renewing monthly to recover cost. Any additional clients past that will add straight to your earnings.
The tools you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, along with loads of Marketplace applications such as AWeber, Constant Contact and Wrike.
To prosper with the GoHighLevel reseller program, include value to your sub-accounts by including:
- Custom structures
- Prefabricated snapshots
- Pre-built integrations
- Automated workflows
Without these enhancements, clients could choose GoHighLevel straight rather than paying your premium.
The SaaS Mode includes white-label choices for apple iphone app, Android app and Desktop computer app.
These applications let you handle all social media, SMS, and email from one area.
Or, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your branded GHL pages.
In total, these are three different mobile applications you can choose from based on your objectives.
Nonetheless, you require to be mindful:
- Resellers are in charge of consumer assistance and conflicts; failure to fix issues can lead to account termination.
- Resellers have to charge at least $97/month per sub-account, restricting pricing flexibility.
- Marketing life time gain access to for a single fee is forbidden without previous authorization.
GoHighLevel Pricing and Assistance Plans
I like that HighLevel’s support is offered right from the dashboard (the Help and live conversation buttons on the leading right and lower left).
When you register for a trial, you gain free access to a welcome training course, onboarding video tutorials, and a contact number for assistance. And yes, they in fact respond to!
When it comes to payment plans, there’s a robust Starter plan readily available for $97, which includes unlimited get in touches with, e-mails, items, funnels, and GoHighLevel Email Services.
Still, you’ll likely want to consider upgrading to the $297/month plan for extensive agency requirements. Conversely, you can market the GHL platform as a SaaS for $497/month.
For assistance, anticipate a vibrant Facebook Group community, paid onboarding, and a done-for-you configuration option (likewise paid).
There’s 24/7 live chat offered directly from your GHL dashboard, in addition to helpful paperwork for self-service assistance.
Need help configuring GHL?
Setup plans are offered for an added cost, consisting of a $297 option for HIPAA conformity if that’s something you call for.
You may be under the assumption that the unlimited plan includes unlimited email performance. The numerous individuals who grumbled about added fees in their charge card for sending out an email from their servers without clear openness.
GoHighLevel Alternatives
Altogether, GoHighLevel bills itself as a full online business platform.
Although it isn’t as extensive in details areas as some other platforms, it does a good work in many domains.
You’ll likely intend to run with it if you’re practical.
In this regard, the top choices to GHL are ClickFunnels, Kajabi, Systeme.io and Kartra.